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5,547 hedge funds and large institutions have $1.5T invested in Amazon in 2025 Q2 according to their latest regulatory filings, with 268 funds opening new positions, 2,879 increasing their positions, 1,991 reducing their positions, and 115 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 268 | Existing positions closed: 115

45% more repeat investments, than reductions

Existing positions increased: 2,879 | Existing positions reduced: 1,991

17% more capital invested

Capital invested by funds: $1.28T → $1.5T (+$222B)

5% more funds holding in top 10

Funds holding in top 10: 1,9442,050 (+106)

1% more funds holding

Funds holding: 5,4715,547 (+76)

0.97% more ownership

Funds ownership: 63.54%64.51% (+0.97%)

9% less call options, than puts

Call options by funds: $33.1B | Put options by funds: $36.3B

Holders
5,547
Holders Change
+76
Holders Change %
+1.39%
% of All Funds
73.01%
Holding in Top 10
2,050
Holding in Top 10 Change
+106
Holding in Top 10 Change %
+5.45%
% of All Funds
26.98%
New
268
Increased
2,879
Reduced
1,991
Closed
115
Calls
$33.1B
Puts
$36.3B
Net Calls
-$3.21B
Net Calls Change
+$135M
Name Holding Trade Value Shares
Change
Change in
Stake
ES
5026
ETF Store
Kansas
$485K -$9.7K -49 -2%
LAM
5027
Lifestyle Asset Management
Texas
$483K +$73.2K +370 +20%
CAM
5028
Campion Asset Management
Virginia
$483K +$1.98K +10 +0.5%
HAS
5029
Horizon Advisory Services
New York
$483K +$15.8K +80 +4%
SCM
5030
Sollinda Capital Management
Florida
$482K +$4.95K +25 +1%
WFM
5031
Wolff Financial Management
Michigan
$482K +$5.54K +28 +1%
CCM
5032
Crew Capital Management
Ohio
$481K +$4.95K +25 +1%
HWA
5033
Hilltop Wealth Advisors
North Carolina
$481K -$46.5K -235 -10%
GOCP
5034
Great Oak Capital Partners
Massachusetts
$480K -$145K -731 -26%
MI
5035
Motiv8 Investments
Florida
$479K -$96.6K -488 -18%
HSG
5036
Helen Stephens Group
Texas
$476K +$27.7K +140 +7%
PL
5037
Parthenon LLC
Kentucky
$476K +$19.8K +100 +5%
BBWP
5038
Beacon Bridge Wealth Partners
Pennsylvania
$474K -$407K -2,058 -49%
TFG
5039
Tull Financial Group
Virginia
$474K +$45.5K +230 +12%
GKFF
5040
George Kaiser Family Foundation
Oklahoma
$473K +$138K +696 +48%
MWPCG
5041
Measured Wealth Private Client Group
New Hampshire
$471K +$125K +632 +42%
OFS
5042
Oldfather Financial Services
Nebraska
$470K +$11.7K +59 +3%
PWM
5043
PMG Wealth Management
Illinois
$470K -$9.5K -48 -2%
EFG
5044
Ehrlich Financial Group
California
$470K +$8.31K +42 +2%
JFG
5045
JMG Financial Group
Illinois
$469K -$38.4K -194 -8%
LG
5046
LAM Group
Oregon
$469K -$2.77K -14 -0.6%
FFS
5047
Forge Financial Services
Oklahoma
$469K
ST
5048
Somerset Trust
Pennsylvania
$469K +$36.4K +184 +9%
KWM
5049
Kanen Wealth Management
Florida
$468K +$32.9K +166 +8%
KA
5050
Kure Advisory
Minnesota
$467K +$51.8K +262 +14%

AMZN Hedge Fund Activity: Q2 2025 in Review

5,547 of the 7,598 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q2 2025, worth a combined $1.5T — up 17% from $1.28T a quarter earlier.

Buyers outnumbered sellers: 268 funds opened new AMZN positions and 115 closed out — a net gain of 153 holders — while 2,879 added to existing stakes and 1,991 trimmed.

The largest buyer was UBS AM, adding an estimated $13.7B. The largest seller was T. Rowe Price Associates, cutting an estimated $3.42B.

  • 5,547 institutional investors held Amazon (AMZN) as of Q2 2025, up from 5,471 in Q1 2025.
  • Funds reported $1.5T of Amazon stock for Q2 2025, up 17% quarter-over-quarter.
  • 268 funds opened new Amazon positions in Q2 2025 and 115 closed out, a net change of +153 holders.
  • The largest Amazon buyer in Q2 2025 was UBS AM, an estimated $13.7B added.
  • The largest Amazon seller in Q2 2025 was T. Rowe Price Associates, an estimated $3.42B sold.

Based on aggregated 13F filings for Q2 2025.