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5,469 hedge funds and large institutions have $1.28T invested in Amazon in 2025 Q1 according to their latest regulatory filings, with 191 funds opening new positions, 2,689 increasing their positions, 2,214 reducing their positions, and 176 closing their positions.

New
Increased
Maintained
Reduced
Closed

21% more repeat investments, than reductions

Existing positions increased: 2,689 | Existing positions reduced: 2,214

9% more first-time investments, than exits

New positions opened: 191 | Existing positions closed: 176

0.41% less ownership

Funds ownership: 63.95%63.54% (-0.41%)

1% less funds holding

Funds holding: 5,5425,469 (-73)

11% less call options, than puts

Call options by funds: $27.3B | Put options by funds: $30.7B

11% less funds holding in top 10

Funds holding in top 10: 2,1921,944 (-248)

14% less capital invested

Capital invested by funds: $1.49T → $1.28T (-$212B)

Holders
5,469
Holders Change
-73
Holders Change %
-1.32%
% of All Funds
73.32%
Holding in Top 10
1,944
Holding in Top 10 Change
-248
Holding in Top 10 Change %
-11.31%
% of All Funds
26.06%
New
191
Increased
2,689
Reduced
2,214
Closed
176
Calls
$27.3B
Puts
$30.7B
Net Calls
-$3.35B
Net Calls Change
+$2.51B
Name Holding Trade Value Shares
Change
Change in
Stake
VW
4651
Veridan Wealth
Oregon
$700K +$29.3K +135 +4%
RBC
4652
Roble Belko & Company
Pennsylvania
$700K -$130K -597 -14%
B
4653
BetterWealth
California
$700K -$750K -3,456 -48%
DWM
4654
Defined Wealth Management
Oregon
$697K +$133K +611 +20%
MSWM
4655
Mowery & Schoenfeld Wealth Management
Illinois
$693K +$466K +2,146 +144%
FFWA
4656
Forthright Family Wealth Advisory
Texas
$692K -$10.8K -50 -1%
LTAS
4657
Linden Thomas Advisory Services
North Carolina
$691K +$25K +115 +3%
PWM
4658
Paulson Wealth Management
Illinois
$690K -$19.3K -89 -2%
LA
4659
Lane & Associates
New Jersey
$690K +$20K +92 +3%
AFM
4660
Armstrong Fleming & Moore
District of Columbia
$688K -$1.38M -6,348 -64%
TA
4661
Townsend & Associates
Colorado
$685K -$39.3K -181 -4%
CI
4662
Cherokee Insurance
Michigan
$685K
HI
4663
Human Investing
Oregon
$684K -$65.3K -301 -8%
LWA
4664
Ledgewood Wealth Advisors
New Hampshire
$684K
SCM
4665
Sebold Capital Management
Illinois
$679K -$61.2K -282 -7%
SAM
4666
Smith Asset Management
Florida
$678K +$165K +762 +27%
KRW
4667
Kaufman Rossin Wealth
Florida
$678K +$340K +1,568 +79%
FLA
4668
Financial Life Advisors
Texas
$677K +$122K +562 +19%
SM
4669
Sensible Money
Arizona
$674K +$4.12K +19 +0.5%
TFA
4670
TPG Financial Advisors
Oregon
$674K -$328K -1,512 -30%
WCM
4671
Wealthcare Capital Management
Virginia
$672K -$4.34K -20 -0.6%
SMF
4672
Sterling Manor Financial
New York
$672K
FEM
4673
Fulcrum Equity Management
Texas
$670K +$247K +1,140 +48%
NLWP
4674
Next Level Wealth Planning
Idaho
$669K -$58.6K -270 -7%
PRTG
4675
Post Resch Tallon Group
New York
$669K -$29.3K -135 -4%

AMZN Hedge Fund Activity: Q1 2025 in Review

5,469 of the 7,459 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q1 2025, worth a combined $1.28T — down 14% from $1.49T a quarter earlier.

Buyers outnumbered sellers: 191 funds opened new AMZN positions and 176 closed out — a net gain of 15 holders — while 2,689 added to existing stakes and 2,214 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $3.76B. The largest seller was UBS AM, cutting an estimated $12.4B.

  • 5,469 institutional investors held Amazon (AMZN) as of Q1 2025, down from 5,542 in Q4 2024.
  • Funds reported $1.28T of Amazon stock for Q1 2025, down 14% quarter-over-quarter.
  • 191 funds opened new Amazon positions in Q1 2025 and 176 closed out, a net change of +15 holders.
  • The largest Amazon buyer in Q1 2025 was JP Morgan Chase, an estimated $3.76B added.
  • The largest Amazon seller in Q1 2025 was UBS AM, an estimated $12.4B sold.

Based on aggregated 13F filings for Q1 2025.