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5,547 hedge funds and large institutions have $1.5T invested in Amazon in 2025 Q2 according to their latest regulatory filings, with 268 funds opening new positions, 2,879 increasing their positions, 1,991 reducing their positions, and 115 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 268 | Existing positions closed: 115

45% more repeat investments, than reductions

Existing positions increased: 2,879 | Existing positions reduced: 1,991

17% more capital invested

Capital invested by funds: $1.28T → $1.5T (+$222B)

5% more funds holding in top 10

Funds holding in top 10: 1,9442,050 (+106)

1% more funds holding

Funds holding: 5,4715,547 (+76)

0.97% more ownership

Funds ownership: 63.54%64.51% (+0.97%)

9% less call options, than puts

Call options by funds: $33.1B | Put options by funds: $36.3B

Holders
5,547
Holders Change
+76
Holders Change %
+1.39%
% of All Funds
73.01%
Holding in Top 10
2,050
Holding in Top 10 Change
+106
Holding in Top 10 Change %
+5.45%
% of All Funds
26.98%
New
268
Increased
2,879
Reduced
1,991
Closed
115
Calls
$33.1B
Puts
$36.3B
Net Calls
-$3.21B
Net Calls Change
+$135M
Name Holding Trade Value Shares
Change
Change in
Stake
BLFG
4526
Brian Low Financial Group
Louisiana
$970K +$875K +4,423 New
POIA
4527
Pin Oak Investment Advisors
Texas
$970K +$41.6K +210 +4%
UPS
4528
UHLMANN PRICE SECURITIES
Illinois
$969K -$79.4K -401 -8%
TCM
4529
TT Capital Management
California
$966K +$26.5K +134 +3%
HPIA
4530
Hamilton Point Investment Advisors
North Carolina
$965K +$3.76K +19 +0.4%
AWM
4531
Aberdeen Wealth Management
Illinois
$964K +$19.8K +100 +2%
SDAM
4532
Shulman DeMeo Asset Management
New York
$964K -$6.93K -35 -0.8%
PRP
4533
Peak Retirement Planning
Ohio
$963K +$292K +1,477 +51%
VFIC
4534
Valley Forge Investment Consultants
Pennsylvania
$959K +$252K +1,272 +41%
FRM
4535
Fox Run Management
Connecticut
$959K -$1.47M -7,422 -63%
KNFPWM
4536
Keeler & Nadler Financial Planning & Wealth Management
Ohio
$958K +$17.2K +87 +2%
WWP
4537
Waypoint Wealth Partners
California
$956K -$1.22M -6,157 -59%
FWM
4538
FMB Wealth Management
California
$955K -$3.36K -17 -0.4%
HFA
4539
High Falls Advisors
New York
$954K -$11.1K -56 -1%
NWM
4540
Napa Wealth Management
California
$953K +$67.3K +340 +8%
FFS
4541
Flavin Financial Services
Florida
$951K -$14.1K -71 -2%
GCM
4542
Gibraltar Capital Management
Oklahoma
$951K +$187K +943 +28%
OIS
4543
Okabena Investment Services
Minnesota
$950K +$57.2K +289 +7%
Q1WB
4544
Quest 10 Wealth Builders
Virginia
$948K +$47.1K +238 +6%
TIM
4545
Tortoise Investment Management
New York
$948K +$86.1K +435 +11%
TA
4546
Townsend & Associates
Colorado
$948K
BAWC
4547
Boyce & Associates Wealth Consulting
Texas
$947K +$40.6K +205 +5%
TCM
4548
Tang Capital Management
California
$947K -$115K -581 -12%
SB
4549
SIG Brokerage
New York
$945K -$553K -2,793 -39%
APW
4550
Acima Private Wealth
Virginia
$944K

AMZN Hedge Fund Activity: Q2 2025 in Review

5,547 of the 7,598 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q2 2025, worth a combined $1.5T — up 17% from $1.28T a quarter earlier.

Buyers outnumbered sellers: 268 funds opened new AMZN positions and 115 closed out — a net gain of 153 holders — while 2,879 added to existing stakes and 1,991 trimmed.

The largest buyer was UBS AM, adding an estimated $13.7B. The largest seller was T. Rowe Price Associates, cutting an estimated $3.42B.

  • 5,547 institutional investors held Amazon (AMZN) as of Q2 2025, up from 5,471 in Q1 2025.
  • Funds reported $1.5T of Amazon stock for Q2 2025, up 17% quarter-over-quarter.
  • 268 funds opened new Amazon positions in Q2 2025 and 115 closed out, a net change of +153 holders.
  • The largest Amazon buyer in Q2 2025 was UBS AM, an estimated $13.7B added.
  • The largest Amazon seller in Q2 2025 was T. Rowe Price Associates, an estimated $3.42B sold.

Based on aggregated 13F filings for Q2 2025.