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5,547 hedge funds and large institutions have $1.5T invested in Amazon in 2025 Q2 according to their latest regulatory filings, with 268 funds opening new positions, 2,879 increasing their positions, 1,991 reducing their positions, and 115 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 268 | Existing positions closed: 115

45% more repeat investments, than reductions

Existing positions increased: 2,879 | Existing positions reduced: 1,991

17% more capital invested

Capital invested by funds: $1.28T → $1.5T (+$222B)

5% more funds holding in top 10

Funds holding in top 10: 1,9442,050 (+106)

1% more funds holding

Funds holding: 5,4715,547 (+76)

0.97% more ownership

Funds ownership: 63.54%64.51% (+0.97%)

9% less call options, than puts

Call options by funds: $33.1B | Put options by funds: $36.3B

Holders
5,547
Holders Change
+76
Holders Change %
+1.39%
% of All Funds
73.01%
Holding in Top 10
2,050
Holding in Top 10 Change
+106
Holding in Top 10 Change %
+5.45%
% of All Funds
26.98%
New
268
Increased
2,879
Reduced
1,991
Closed
115
Calls
$33.1B
Puts
$36.3B
Net Calls
-$3.21B
Net Calls Change
+$135M
Name Holding Trade Value Shares
Change
Change in
Stake
SWM
4401
Selective Wealth Management
Virginia
$1.1M +$83.7K +423 +9%
SAM
4402
S.A. Mason
Michigan
$1.1M +$42.7K +216 +4%
BAM
4403
Blueshift Asset Management
New Jersey
$1.1M -$148K -747 -13%
BFS
4404
Burkett Financial Services
South Carolina
$1.1M -$396 -2 -0%
HFW
4405
Horizon Family Wealth
Illinois
$1.1M
SVWG
4406
Shared Vision Wealth Group
United States
$1.1M -$18.8K -95 -2%
BWM
4407
BCGM Wealth Management
Indiana
$1.1M +$105K +530 +12%
FOR
4408
Family Office Research
Maryland
$1.1M -$29.3K -148 -3%
STFP
4409
Signal Tree Financial Partners
Ohio
$1.1M +$24.5K +124 +3%
CPP
4410
Capasso Planning Partners
South Carolina
$1.1M -$70.6K -357 -7%
BH
4411
Burk Holdings
Oklahoma
$1.1M -$8.51K -43 -0.9%
UWM
4412
USAdvisors Wealth Management
Minnesota
$1.09M +$84.5K +427 +9%
EC
4413
Eaton-Cambridge
Arizona
$1.09M +$80.7K +408 +9%
BF
4414
Brogan Financial
Tennessee
$1.09M +$155K +783 +19%
PSC
4415
Prentiss Smith & Co
Vermont
$1.09M
FGG
4416
Financial Guidance Group
Florida
$1.09M -$51.5K -260 -5%
MFF
4417
Michels Family Financial
Texas
$1.08M +$15.6K +79 +2%
GC
4418
Grange Capital
Oregon
$1.08M
BWMG
4419
Bannerman Wealth Management Group
Texas
$1.08M -$461K -2,328 -32%
BWM
4420
Blossom Wealth Management
California
$1.08M -$15.4K -78 -2%
MHR
4421
Matthew Hamilton Rosenberg
$1.08M +$31.9K +161 +3%
FFC
4422
Frederick Financial Consultants
Maryland
$1.08M +$99.3K +502 +11%
DC
4423
Defender Capital
North Carolina
$1.08M
ACA
4424
American Capital Advisory
Idaho
$1.08M -$603K -3,046 -38%
LWM
4425
Laidlaw Wealth Management
New York
$1.08M -$610K -3,085 -38%

AMZN Hedge Fund Activity: Q2 2025 in Review

5,547 of the 7,598 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q2 2025, worth a combined $1.5T — up 17% from $1.28T a quarter earlier.

Buyers outnumbered sellers: 268 funds opened new AMZN positions and 115 closed out — a net gain of 153 holders — while 2,879 added to existing stakes and 1,991 trimmed.

The largest buyer was UBS AM, adding an estimated $13.7B. The largest seller was T. Rowe Price Associates, cutting an estimated $3.42B.

  • 5,547 institutional investors held Amazon (AMZN) as of Q2 2025, up from 5,471 in Q1 2025.
  • Funds reported $1.5T of Amazon stock for Q2 2025, up 17% quarter-over-quarter.
  • 268 funds opened new Amazon positions in Q2 2025 and 115 closed out, a net change of +153 holders.
  • The largest Amazon buyer in Q2 2025 was UBS AM, an estimated $13.7B added.
  • The largest Amazon seller in Q2 2025 was T. Rowe Price Associates, an estimated $3.42B sold.

Based on aggregated 13F filings for Q2 2025.