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5,547 hedge funds and large institutions have $1.5T invested in Amazon in 2025 Q2 according to their latest regulatory filings, with 268 funds opening new positions, 2,879 increasing their positions, 1,991 reducing their positions, and 115 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 268 | Existing positions closed: 115

45% more repeat investments, than reductions

Existing positions increased: 2,879 | Existing positions reduced: 1,991

17% more capital invested

Capital invested by funds: $1.28T → $1.5T (+$222B)

5% more funds holding in top 10

Funds holding in top 10: 1,9442,050 (+106)

1% more funds holding

Funds holding: 5,4715,547 (+76)

0.97% more ownership

Funds ownership: 63.54%64.51% (+0.97%)

9% less call options, than puts

Call options by funds: $33.1B | Put options by funds: $36.3B

Holders
5,547
Holders Change
+76
Holders Change %
+1.39%
% of All Funds
73.01%
Holding in Top 10
2,050
Holding in Top 10 Change
+106
Holding in Top 10 Change %
+5.45%
% of All Funds
26.98%
New
268
Increased
2,879
Reduced
1,991
Closed
115
Calls
$33.1B
Puts
$36.3B
Net Calls
-$3.21B
Net Calls Change
+$135M
Name Holding Trade Value Shares
Change
Change in
Stake
EFP
4176
Elser Financial Planning
Indiana
$1.42M +$97.8K +494 +8%
WA
4177
Waddell & Associates
Tennessee
$1.42M +$370K +1,871 +41%
QL
4178
Quarry LP
New York
$1.42M +$138K +698 +12%
GWSA
4179
Global Wealth Strategies & Associates
Colorado
$1.42M -$58.8K -297 -4%
DQRIM
4180
Dale Q Rice Investment Management
Washington
$1.41M -$1.09M -5,522 -47%
SWMG
4181
Signature Wealth Management Group
Georgia
$1.41M +$1.27M +6,427 New
TIA
4182
Trust Investment Advisors
Indiana
$1.41M +$875K +4,422 +221%
OPWM
4183
Oakwell Private Wealth Management
Texas
$1.41M -$62.7K -317 -5%
MBI
4184
May Barnhard Investments
Maryland
$1.41M
AAA
4185
AG Asset Advisory
California
$1.4M
LCOV
4186
London Company of Virginia
Virginia
$1.4M
Cohen & Steers
4187
Cohen & Steers
New York
$1.4M +$220K +1,114 +21%
CCA
4188
Cravens & Co Advisors
Tennessee
$1.4M +$31.9K +161 +3%
LHWM
4189
Lake Hills Wealth Management
Texas
$1.4M -$771K -3,897 -38%
IW
4190
Instrumental Wealth
Florida
$1.4M -$98.5K -498 -7%
DAC
4191
Dividend Assets Capital
South Carolina
$1.4M +$79.2K +400 +7%
NC
4192
North Capital
Utah
$1.39M -$3.36K -17 -0.3%
HHRDM
4193
H&H Retirement Design & Management
Nevada
$1.39M +$21.6K +109 +2%
AA
4194
Addison Advisors
Vermont
$1.39M +$28.9K +146 +2%
CCA
4195
Conservest Capital Advisors
Pennsylvania
$1.39M -$77.2K -390 -6%
CWM
4196
Centricity Wealth Management
Ohio
$1.39M -$16K -81 -1%
SWM
4197
SK Wealth Management
Rhode Island
$1.39M +$3.76K +19 +0.3%
BHWM
4198
Beaird Harris Wealth Management
Texas
$1.39M +$110K +554 +10%
CCM
4199
Colorado Capital Management
Colorado
$1.39M +$132K +667 +12%
GC
4200
Gibson Capital
Pennsylvania
$1.39M -$117K -592 -9%

AMZN Hedge Fund Activity: Q2 2025 in Review

5,547 of the 7,598 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q2 2025, worth a combined $1.5T — up 17% from $1.28T a quarter earlier.

Buyers outnumbered sellers: 268 funds opened new AMZN positions and 115 closed out — a net gain of 153 holders — while 2,879 added to existing stakes and 1,991 trimmed.

The largest buyer was UBS AM, adding an estimated $13.7B. The largest seller was T. Rowe Price Associates, cutting an estimated $3.42B.

  • 5,547 institutional investors held Amazon (AMZN) as of Q2 2025, up from 5,471 in Q1 2025.
  • Funds reported $1.5T of Amazon stock for Q2 2025, up 17% quarter-over-quarter.
  • 268 funds opened new Amazon positions in Q2 2025 and 115 closed out, a net change of +153 holders.
  • The largest Amazon buyer in Q2 2025 was UBS AM, an estimated $13.7B added.
  • The largest Amazon seller in Q2 2025 was T. Rowe Price Associates, an estimated $3.42B sold.

Based on aggregated 13F filings for Q2 2025.