Direxion Daily AAPL Bear 1X ETF

AAPD

Market cap $15.5M

Apple (AAPL), the second-largest U.S. company by market capitalization, made big news on Monday, announcing that CEO Tim Cook is stepping down, effective September 1. He's moving to the role of executive chairman.

Direxion Daily AAPL Bear 1X Shares ( NYSEARCA:AAPD ) carries a 3.43% dividend yield, but calling these payments “dividends” in the traditional sense is misleading.

Tariffs continue to be the wild card swaying markets, but traders can agree that it clears a pathway for potential ideas. The Supreme Court's landmark ruling that struck down presidential tariff authority could create a high-velocity trading environment—a perfect setup for Direxion's suite of leveraged-inverse ETFs.

Apple ( NASDAQ:AAPL ) trades at 36x earnings while delivering just 10% returns over the past year.

There was a time when betting against Apple stock was a dangerous pursuit — borderline heresy in the eyes of some. Those risks linger as highlighted by the fact that the stock gained nearly 8% for the month ending Oct. 3.

Apple held its “Awe Dropping” event on Tuesday, showcasing its upcoming products that included the new iPhone 17.

Apple Inc. (Ticker: AAPL) is having a rare off-year, down roughly 20% year-to-date as questions swirl around its innovation pipeline, product execution, and ability to compete in the generative AI race. But the tech titan isn't standing still.

Following Meta and Microsoft, the earnings bonanza continued for the market's biggest players, with Apple and Amazon next on the docket. Both beat out Wall Street estimates, sloughing off any notion that tariffs could negatively impact their final Q2 results.

If you're going to be part of the Magnificent Seven, you better do something that's, well

As seasoned investors already know, the 24-hour news cycle can change markets quickly and swiftly. After weathering the tariff tantrum storm, downtrodden Magnificent Seven stocks are starting to look magnificent again thanks to U.S.-China trade deal news, but caution is always warranted.