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Micro Cap
Consumer Discretionary
Stocks Ranked by
Market Capitalization

Name Market cap Price Price
change %
BZUN
26
Baozun
BZUN
$146M
$146M $2.51 1.95%
CHPT icon
27
ChargePoint
CHPT
$146M
$146M $5.63 2.76%
LVWR icon
28
LiveWire
LVWR
$142M
$142M $0.6944 4.86%
PLBY icon
29
Playboy Inc
PLBY
$135M
$135M $1.17 2.5%
INVZ icon
30
Innoviz Technologies
INVZ
$133M
$133M $0.6000 3.75%
CAAS icon
31
China Automotive Systems
CAAS
$132M
$132M $4.39 0.69%
CLAR icon
32
Clarus
CLAR
$132M
$132M $3.43 0.29%
RRGB icon
33
Red Robin
RRGB
$130M
$130M $7.01 0.14%
TLYS icon
34
Tilly's
TLYS
$121M
$121M $3.96 0.75%
GHG
35
GreenTree Hospitality
GHG
$120M
$120M $1.19 1.71%
AKA icon
36
a.k.a. Brands
AKA
$119M
$119M $11.01 2.23%
UFI icon
37
UNIFI
UFI
$117M
$117M $6.32 1.25%
MED icon
38
Medifast
MED
$114M
$114M $10.26 2.29%
LAKE icon
39
Lakeland Industries
LAKE
$113M
$113M $11.43 0.17%
KEQU icon
40
Kewaunee Scientific
KEQU
$109M
$109M $38.11 1.06%
JXG
41
JX Luxventure
JXG
$109M
$109M $9 21.7%
VRA icon
42
Vera Bradley
VRA
$107M
$107M $3.75 2.09%
RENT
43
Rent the Runway
RENT
$106M
$106M $3.16 4.53%
MWC
44
Micware Co
MWC
$105M
$105M $1.77 9.69%
HERE
45
Here Group Ltd
HERE
$103M
$103M $1.89 3.28%
VIRC icon
46
Virco
VIRC
$97.1M
$97.1M $6.17 1.82%
EMPD
47
Empery Digital
EMPD
$96.4M
$96.4M $3.43 2.08%
FLL icon
48
Full House Resorts
FLL
$87M
$87M $2.40 4.38%
GRWG icon
49
GrowGeneration
GRWG
$85.9M
$85.9M $1.43 0.7%
INTG icon
50
InterGroup Corp
INTG
$84M
$84M $39.08 1.22%

Micro Cap Consumer Discretionary Stocks at a Glance

Consumer discretionary companies sell what households want but can postpone — cars, apparel, travel, restaurants, home goods, and the retailers that distribute them. Demand swings with consumer confidence, employment, and credit conditions, making this one of the most economically sensitive corners of the market.

There are 182 micro cap Consumer Discretionary stocks — companies in the Consumer Discretionary sector with a market cap under $250M — worth a combined $11.5B.

The largest by market cap are J. Jill (JILL) at $248M, Fossil Group (FOSL) at $245M and EVgo (EVGO) at $237M.

Among institutional investors, Eightco Holdings (ORBS) drew the most net new fund positions in Q1 2026: 71 funds opened new positions, taking total fund holders up 53 (74%) quarter-over-quarter.

  • Combined market cap: $11.5B across 182 stocks.
  • Micro Cap: market cap under $250M.
  • Largest constituent: J. Jill (JILL), $248M market cap.
  • Most net new fund positions in Q1 2026: Eightco Holdings (ORBS), +53 holders.

Market caps and prices updated daily; fund activity based on aggregated SEC 13F filings for Q1 2026.