ZWJ Investment Counsel’s Alphabet (Google) Class C GOOG Stock Holding History
Bought
Maintained
Sold
| Quarter | Market Value | Status | Shares |
Change in Stake | Trade Value | Portfolio Weight | Portfolio Position | |
|---|---|---|---|---|---|---|---|---|
|
2026
Q2 | $141M | Sell |
399,017
-271
| -0.1% | -$96.9K | 4.56% | 2 |
|
|
2026
Q1 | $115M | Sell |
399,288
-54,994
| -12% | -$17.3M | 4.13% | 1 |
|
|
2025
Q4 | $143M | Sell |
454,282
-28,143
| -6% | -$8.06M | 5.14% | 1 |
|
|
2025
Q3 | $117M | Sell |
482,425
-1,093
| -0.2% | -$230K | 4.15% | 1 |
|
|
2025
Q2 | $85.8M | Buy |
483,518
+20,798
| +4% | +$3.44M | 3.19% | 6 |
|
|
2025
Q1 | $72.3M | Sell |
462,720
-18,470
| -4% | -$3.38M | 2.94% | 3 |
|
|
2024
Q4 | $91.6M | Buy |
481,190
+3,411
| +0.7% | +$602K | 3.79% | 2 |
|
|
2024
Q3 | $79.9M | Sell |
477,779
-4,956
| -1% | -$839K | 3.26% | 5 |
|
|
2024
Q2 | $88.5M | Buy |
482,735
+1,049
| +0.2% | +$178K | 3.89% | 2 |
|
|
2024
Q1 | $73.3M | Sell |
481,686
-614
| -0.1% | -$88.6K | 3.34% | 3 |
|
|
2023
Q4 | $68M | Sell |
482,300
-4,389
| -0.9% | -$596K | 3.5% | 4 |
|
|
2023
Q3 | $64.2M | Sell |
486,689
-540
| -0.1% | -$70.2K | 3.56% | 3 |
|
|
2023
Q2 | $58.9M | Buy |
487,229
+10,453
| +2% | +$1.21M | 3.08% | 5 |
|
|
2023
Q1 | $49.6M | Buy |
476,776
+33,096
| +7% | +$3.2M | 2.74% | 5 |
|
|
2022
Q4 | $39.4M | Buy |
443,680
+9,317
| +2% | +$889K | 2.22% | 11 |
|
|
2022
Q3 | $41.8M | Buy |
434,363
+2,543
| +0.6% | +$284K | 2.63% | 6 |
|
|
2022
Q2 | $47.2M | Buy |
431,820
+6,340
| +1% | +$749K | 2.76% | 4 |
|
|
2022
Q1 | $59.4M | Buy |
425,480
+3,440
| +0.8% | +$468K | 3.14% | 3 |
|
|
2021
Q4 | $61.1M | Sell |
422,040
-4,560
| -1% | -$659K | 3.12% | 5 |
|
|
2021
Q3 | $56.9M | Sell |
426,600
-3,120
| -0.7% | -$430K | 3.22% | 3 |
|
|
2021
Q2 | $53.9M | Sell |
429,720
-5,820
| -1% | -$694K | 3.11% | 3 |
|
|
2021
Q1 | $45M | Sell |
435,540
-69,240
| -14% | -$6.87M | 2.77% | 4 |
|
|
2020
Q4 | $44.2M | Buy |
504,780
+8,440
| +2% | +$712K | 3.01% | 5 |
|
|
2020
Q3 | $36.5M | Sell |
496,340
-7,540
| -1% | -$575K | 2.92% | 6 |
|
|
2020
Q2 | $35.6M | Sell |
503,880
-16,260
| -3% | -$1.1M | 3.09% | 5 |
|
|
2020
Q1 | $30.2M | Sell |
520,140
-12,100
| -2% | -$821K | 2.7% | 7 |
|
|
2019
Q4 | $35.6M | Sell |
532,240
-1,360
| -0.3% | -$87.8K | 2.39% | 9 |
|
|
2019
Q3 | $32.5M | Sell |
533,600
-620
| -0.1% | -$36.7K | 2.54% | 8 |
|
|
2019
Q2 | $28.9M | Sell |
534,220
-2,580
| -0.5% | -$149K | 2.27% | 14 |
|
|
2019
Q1 | $31.5M | Sell |
536,800
-200
| -0% | -$11.2K | 2.59% | 8 |
|
|
2018
Q4 | $27.8M | Buy |
537,000
+2,400
| +0.4% | +$128K | 2.62% | 8 |
|
|
2018
Q3 | $31.9M | Sell |
534,600
-13,300
| -2% | -$797K | 2.6% | 8 |
|
|
2018
Q2 | $30.6M | Sell |
547,900
-4,600
| -0.8% | -$249K | 2.64% | 6 |
|
|
2018
Q1 | $28.5M | Sell |
552,500
-58,660
| -10% | -$3.24M | 2.57% | 7 |
|
|
2017
Q4 | $32M | Sell |
611,160
-8,220
| -1% | -$418K | 2.53% | 6 |
|
|
2017
Q3 | $29.7M | Sell |
619,380
-8,140
| -1% | -$379K | 2.32% | 8 |
|
|
2017
Q2 | $28.5M | Sell |
627,520
-4,520
| -0.7% | -$207K | 2.28% | 8 |
|
|
2017
Q1 | $26.2M | Buy |
632,040
+59,760
| +10% | +$2.45M | 2.15% | 9 |
|
|
2016
Q4 | $22.1M | Buy |
572,280
+8,120
| +1% | +$316K | 2.12% | 14 |
|
|
2016
Q3 | $21.9M | Sell |
564,160
-3,360
| -0.6% | -$128K | 2.19% | 11 |
|
|
2016
Q2 | $19.6M | Buy |
567,520
+5,320
| +0.9% | +$191K | 1.97% | 16 |
|
|
2016
Q1 | $20.9M | Sell |
562,200
-2,820
| -0.5% | -$101K | 2.22% | 13 |
|
|
2015
Q4 | $21.4M | Sell |
565,020
-214,760
| -28% | -$7.71M | 2.34% | 7 |
|
|
2015
Q3 | $24M | Buy |
779,780
+2,400
| +0.3% | +$73.7K | 2.73% | 3 |
|
|
2015
Q2 | $20.4M | Buy |
777,380
+6,910
| +0.9% | +$185K | 2.13% | 9 |
|
|
2015
Q1 | $21.1M | Buy |
770,470
+166,256
| +28% | +$4.46M | 2.21% | 7 |
|
|
2014
Q4 | $15.9M | Buy |
604,214
+109,399
| +22% | +$2.94M | 1.61% | 24 |
|
|
2014
Q3 | $14.4M | Buy |
494,815
+23,063
| +5% | +$667K | 1.55% | 25 |
|
|
2014
Q2 | $13.6M | Buy |
471,752
+25,004
| +6% | +$678K | 1.52% | 23 |
|
|
2014
Q1 | $12.4M | Sell |
446,748
-231,224
| -34% | -$6.73M | 1.44% | 31 |
|
|
2013
Q4 | $18.9M | Sell |
677,972
-4,818
| -0.7% | -$122K | 2.18% | 5 |
|
|
2013
Q3 | $14.9M | Buy |
682,790
+5,340
| +0.8% | +$118K | 1.91% | 14 |
|
|
2013
Q2 | $14.9M | Buy |
+677,450
| New | +$14.3M | 2.01% | 10 |
|
Other funds holding GOOG
ECU
ECSS
FWIA
ZWJ Investment Counsel's GOOG Position: Q2 2026 in Review
ZWJ Investment Counsel reduced its Alphabet (Google) Class C (GOOG) stake by 0.07% in Q2 2026, selling an estimated $96.9K and leaving 399,017 shares worth $141M. The position accounts for 4.56% of the portfolio, ranked #2.
ZWJ Investment Counsel first reported a position in GOOG in Q2 2013 and has held it in 53 quarters since. The position peaked at $143M in Q4 2025. 2,270 funds tracked by Wall St. Rank hold GOOG as of Q2 2026.
- ZWJ Investment Counsel held 399,017 shares of Alphabet (Google) Class C worth $141M as of Q2 2026.
- ZWJ Investment Counsel sold 271 Alphabet (Google) Class C shares in Q2 2026, an estimated $96.9K.
- Alphabet (Google) Class C made up 4.56% of ZWJ Investment Counsel's portfolio in Q2 2026, its #2 holding.
- ZWJ Investment Counsel first reported a position in Alphabet (Google) Class C in Q2 2013 and has held it in 53 quarters since.
- ZWJ Investment Counsel's Alphabet (Google) Class C position peaked at $143M in Q4 2025.
- 2,270 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q2 2026.
Based on ZWJ Investment Counsel's 13F filing for Q2 2026, filed 16 Jul 2026.