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WWC

Waypoint Wealth Counsel Portfolio holdings

AUM $193M
1-Year Est. Return 30.17%
This Fund
S&P 500
This Quarter Est. Return
+10.66%
1 Year Est. Return
+30.17%
3 Year Est. Return
+79.76%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$202M
AUM Growth
+$42.4M
Cap. Flow
+$27M
Cap. Flow %
13.4%
Top 10 Hldgs %
46.32%
Holding
199
New
79
Increased
74
Reduced
28
Closed
5

Top Buys

Rank Stock Value
1
KO icon
Coca-Cola
KO
+$8.59M
2
VOO icon
Vanguard S&P 500 ETF
VOO
+$945K
3
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$731K
4
MSFT icon
Microsoft
MSFT
+$606K
5
MRK icon
Merck
MRK
+$436K

Top Sells

Rank Stock Value
1
JAAA icon
Janus Henderson AAA CLO ETF
JAAA
+$5.68M
2
JBBB icon
Janus Henderson B-BBB CLO ETF
JBBB
+$1.67M
3
CCOI icon
Cogent Communications
CCOI
+$259K
4
VIXY icon
ProShares VIX Short-Term Futures ETF
VIXY
+$239K
5
MMM icon
3M
MMM
+$228K

Sector Composition

Rank Sector Weight
1 Technology 15.98%
2 Consumer Staples 6.3%
3 Financials 5.95%
4 Consumer Discretionary 5.63%
5 Healthcare 3.15%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VOO icon
1
Vanguard S&P 500 ETF
VOO
$971B
$21.9M 10.86%
38,563
+1,798
+5% +$945K
SPY icon
2
State Street SPDR S&P 500 ETF Trust
SPY
$783B
$10.3M 5.12%
16,711
+1,279
+8% +$731K
VYM icon
3
Vanguard High Dividend Yield ETF
VYM
$80.6B
$9.8M 4.86%
73,512
+956
+1% +$121K
MSFT icon
4
Microsoft
MSFT
$3.41T
$9.03M 4.48%
18,158
+1,395
+8% +$606K
KO icon
5
Coca-Cola
KO
$376B
$8.98M 4.45%
126,908
+120,542
+1,894% +$8.59M
GLD icon
6
SPDR Gold Trust
GLD
$131B
$8.8M 4.36%
28,853
+101
+0.4% +$30.6K
IVV icon
7
iShares Core S&P 500 ETF
IVV
$871B
$8.55M 4.24%
13,764
+216
+2% +$124K
AAPL icon
8
Apple
AAPL
$4.43T
$6.75M 3.35%
32,917
+1,635
+5% +$330K
IAU icon
9
iShares Gold Trust
IAU
$62.6B
$5.01M 2.48%
80,331
+1,734
+2% +$107K
NVDA icon
10
NVIDIA
NVDA
$4.77T
$4.32M 2.14%
27,353
+2,481
+10% +$312K
IWM icon
11
iShares Russell 2000 ETF
IWM
$79.4B
$4.22M 2.09%
19,544
-674
-3% -$136K
VB icon
12
Vanguard Morningstar Small-Cap ETF
VB
$79.2B
$3.75M 1.86%
15,822
-384
-2% -$85.7K
JAAA icon
13
Janus Henderson AAA CLO ETF
JAAA
$29B
$3.74M 1.86%
73,792
-112,517
-60% -$5.68M
AMZN icon
14
Amazon
AMZN
$2.91T
$3.27M 1.62%
14,927
+1,533
+11% +$303K
IVW icon
15
iShares S&P 500 Growth ETF
IVW
$73B
$3.02M 1.5%
27,414
+103
+0.4% +$10.2K
SCHB icon
16
Schwab US Broad Market ETF
SCHB
$42.9B
$2.38M 1.18%
100,030
-611
-0.6% -$13.5K
VIG icon
17
Vanguard Dividend Appreciation ETF
VIG
$111B
$2.12M 1.05%
10,379
+34
+0.3% +$6.59K
SCHD icon
18
Schwab US Dividend Equity ETF
SCHD
$102B
$2.09M 1.04%
78,816
+669
+0.9% +$17.5K
QQQ icon
19
Invesco QQQ Trust
QQQ
$451B
$1.96M 0.97%
3,560
+20
+0.6% +$9.95K
CBOE icon
20
Cboe Global Markets
CBOE
$32B
$1.91M 0.95%
8,185
-2
-0% -$445
COST icon
21
Costco
COST
$421B
$1.83M 0.91%
1,846
+237
+15% +$236K
IEF icon
22
iShares 7-10 Year Treasury Bond ETF
IEF
$47B
$1.8M 0.89%
18,840
+90
+0.5% +$8.51K
JPM icon
23
JPMorgan Chase
JPM
$934B
$1.79M 0.89%
6,169
+541
+10% +$138K
IJH icon
24
iShares Core S&P Mid-Cap ETF
IJH
$122B
$1.78M 0.88%
28,709
-2,591
-8% -$152K
VO icon
25
Vanguard Morningstar Mid-Cap ETF
VO
$106B
$1.76M 0.87%
25,116
-776
-3% -$50.9K
1
2 3 4 5

Similar funds

JHA
Jackson Hill Advisors Houston, Texas $193M AUM 4.94% 1-Year Est. Return
EAM
Exome Asset Management New York $193M AUM 208.51% 1-Year Est. Return
TDWM
Topel & Distasi Wealth Management Berkeley, California $193M AUM 12.07% 1-Year Est. Return
DF
Downshift Financial Boulder, Colorado $193M AUM
SCM
Sandler Capital Management New York $193M AUM 77.14% 1-Year Est. Return
PA
Promethium Advisors Bethesda, Maryland $193M AUM 23.69% 1-Year Est. Return
SCPM
Sea Cliff Partners Management San Francisco, California $194M AUM 8.22% 1-Year Est. Return
EWM
Evergreen Wealth Management Williamston, Michigan $194M AUM 13.93% 1-Year Est. Return

Waypoint Wealth Counsel's Q2 2025 Portfolio in Review

As of Q2 2025, Waypoint Wealth Counsel held 199 positions worth $202M, up 27% from $159M the previous quarter. Its ten largest holdings account for 46% of the portfolio.

Waypoint Wealth Counsel deployed $27M of net new capital in Q2 2025, opening 79 new positions and adding to 74 existing holdings. Its largest new stake was DoorDash: 2,096 shares worth $517K.

By sector, the portfolio is most concentrated in Technology at 16% of assets, up from 13% a quarter earlier, followed by Consumer Staples and Financials.

On the sell side, the largest reduction was Janus Henderson AAA CLO ETF, an estimated $5.68M trimmed.

  • Waypoint Wealth Counsel's largest Q2 2025 buy was DoorDash: 2,096 shares worth $517K.
  • Waypoint Wealth Counsel added most to Coca-Cola in Q2 2025, an estimated $8.59M increase.
  • Waypoint Wealth Counsel's biggest Q2 2025 reduction was Janus Henderson AAA CLO ETF, cutting an estimated $5.68M.
  • Waypoint Wealth Counsel fully exited Cogent Communications in Q2 2025, selling an estimated $259K.
  • Waypoint Wealth Counsel's ten largest holdings make up 46% of its $202M portfolio in Q2 2025.
  • Waypoint Wealth Counsel opened 79 new positions and closed 5 in Q2 2025.
  • Waypoint Wealth Counsel's portfolio value rose 27% quarter-over-quarter to $202M.

Based on Waypoint Wealth Counsel's 13F filing for Q2 2025, filed 25 Jul 2025.