Sterling Investment Management’s Alphabet (Google) Class C GOOG Stock Holding History
Bought
Maintained
Sold
| Quarter | Market Value | Status | Shares |
Change in Stake | Trade Value | Portfolio Weight | Portfolio Position | |
|---|---|---|---|---|---|---|---|---|
|
2026
Q2 | $5.9M | Sell |
16,687
-7,136
| -30% | -$2.55M | 3.23% | 11 |
|
|
2026
Q1 | $6.83M | Sell |
23,823
-184
| -0.8% | -$57.8K | 4.1% | 7 |
|
|
2025
Q4 | $7.53M | Buy |
24,007
+1,381
| +6% | +$396K | 4.27% | 5 |
|
|
2025
Q3 | $5.51M | Sell |
22,626
-4,579
| -17% | -$962K | 3.31% | 6 |
|
|
2025
Q2 | $4.83M | Sell |
27,205
-125
| -0.5% | -$20.7K | 3.2% | 7 |
|
|
2025
Q1 | $4.27M | Buy |
27,330
+1,721
| +7% | +$315K | 3.04% | 8 |
|
|
2024
Q4 | $4.88M | Sell |
25,609
-255
| -1% | -$45K | 3.83% | 4 |
|
|
2024
Q3 | $4.32M | Buy |
25,864
+10,059
| +64% | +$1.7M | 3.28% | 7 |
|
|
2024
Q2 | $2.9M | Buy |
15,805
+1,760
| +13% | +$299K | 2.2% | 12 |
|
|
2024
Q1 | $2.14M | Buy |
14,045
+39
| +0.3% | +$5.63K | 1.51% | 22 |
|
|
2023
Q4 | $1.97M | Buy |
14,006
+131
| +0.9% | +$17.8K | 1.45% | 23 |
|
|
2023
Q3 | $1.83M | Sell |
13,875
-220
| -2% | -$28.6K | 1.63% | 23 |
|
|
2023
Q2 | $1.71M | Sell |
14,095
-17,112
| -55% | -$1.98M | 1.35% | 24 |
|
|
2023
Q1 | $3.25M | Sell |
31,207
-11,073
| -26% | -$1.07M | 2.58% | 9 |
|
|
2022
Q4 | $3.75M | Sell |
42,280
-2,600
| -6% | -$248K | 3.01% | 5 |
|
|
2022
Q3 | $4.32M | Buy |
44,880
+7,880
| +21% | +$880K | 3.64% | 4 |
|
|
2022
Q2 | $4.05M | Sell |
37,000
-2,900
| -7% | -$343K | 3.37% | 4 |
|
|
2022
Q1 | $5.57M | Sell |
39,900
-5,860
| -13% | -$797K | 3.92% | 5 |
|
|
2021
Q4 | $6.62M | Sell |
45,760
-80
| -0.2% | -$11.6K | 4.12% | 4 |
|
|
2021
Q3 | $6.11M | Sell |
45,840
-19,620
| -30% | -$2.71M | 3.89% | 5 |
|
|
2021
Q2 | $8.2M | Buy |
65,460
+4,120
| +7% | +$491K | 5.38% | 3 |
|
|
2021
Q1 | $6.34M | Sell |
61,340
-3,100
| -5% | -$308K | 4.34% | 5 |
|
|
2020
Q4 | $5.64M | Buy |
64,440
+880
| +1% | +$74.2K | 4.01% | 6 |
|
|
2020
Q3 | $4.67M | Sell |
63,560
-1,140
| -2% | -$87K | 3.49% | 7 |
|
|
2020
Q2 | $4.57M | Sell |
64,700
-10,180
| -14% | -$687K | 3.54% | 7 |
|
|
2020
Q1 | $4.35M | Sell |
74,880
-1,700
| -2% | -$115K | 3.8% | 7 |
|
|
2019
Q4 | $5.12M | Buy |
76,580
+540
| +0.7% | +$34.8K | 3.4% | 8 |
|
|
2019
Q3 | $4.63M | Buy |
76,040
+14,220
| +23% | +$841K | 3.39% | 6 |
|
|
2019
Q2 | $3.34M | Sell |
61,820
-1,980
| -3% | -$114K | 2.59% | 9 |
|
|
2019
Q1 | $3.74M | Sell |
63,800
-13,780
| -18% | -$773K | 2.9% | 7 |
|
|
2018
Q4 | $4.02M | Sell |
77,580
-140
| -0.2% | -$7.49K | 3.36% | 6 |
|
|
2018
Q3 | $4.64M | Sell |
77,720
-220
| -0.3% | -$13.2K | 3.37% | 8 |
|
|
2018
Q2 | $4.35M | Buy |
77,940
+22,400
| +40% | +$1.21M | 3.37% | 7 |
|
|
2018
Q1 | $2.87M | Buy |
55,540
+13,140
| +31% | +$725K | 2.31% | 15 |
|
|
2017
Q4 | $2.22M | Buy |
42,400
+5,300
| +14% | +$270K | 2.36% | 14 |
|
|
2017
Q3 | $1.78M | Sell |
37,100
-1,160
| -3% | -$54K | 2.42% | 17 |
|
|
2017
Q2 | $1.74M | Buy |
38,260
+680
| +2% | +$31.1K | 2.3% | 19 |
|
|
2017
Q1 | $1.56M | Buy |
37,580
+2,000
| +6% | +$82K | 2.18% | 19 |
|
|
2016
Q4 | $1.37M | Sell |
35,580
-880
| -2% | -$34.3K | 1.96% | 24 |
|
|
2016
Q3 | $1.42M | Sell |
36,460
-60
| -0.2% | -$2.28K | 2.07% | 23 |
|
|
2016
Q2 | $1.26M | Sell |
36,520
-800
| -2% | -$28.7K | 1.73% | 27 |
|
|
2016
Q1 | $1.39M | Sell |
37,320
-1,620
| -4% | -$58K | 1.89% | 26 |
|
|
2015
Q4 | $1.48M | Sell |
38,940
-80,660
| -67% | -$2.89M | 1.28% | 34 |
|
|
2015
Q3 | $3.74M | Sell |
119,600
-1,600
| -1% | -$49.2K | 2.94% | 10 |
|
|
2015
Q2 | $3.22M | Buy |
121,200
+530
| +0.4% | +$14.2K | 2.43% | 13 |
|
|
2015
Q1 | $3.32M | Buy |
120,670
+220
| +0.2% | +$5.9K | 2.34% | 14 |
|
|
2014
Q4 | $3.17M | Sell |
120,450
-942
| -0.8% | -$25.3K | 2.19% | 15 |
|
|
2014
Q3 | $3.53M | Buy |
121,392
+561
| +0.5% | +$16.2K | 2.47% | 11 |
|
|
2014
Q2 | $3.5M | Buy |
120,831
+7,849
| +7% | +$213K | 2.46% | 11 |
|
|
2014
Q1 | $3.14M | Sell |
112,982
-120
| -0.1% | -$3.49K | 2.3% | 13 |
|
|
2013
Q4 | $3.16M | Sell |
113,102
-2,209
| -2% | -$55.9K | 2.27% | 16 |
|
|
2013
Q3 | $2.52M | Sell |
115,311
-803
| -0.7% | -$17.7K | 1.76% | 21 |
|
|
2013
Q2 | $2.55M | Buy |
+116,114
| New | +$2.46M | 1.81% | 23 |
|
Other funds holding GOOG
ECU
FWIA
CRM
WT
Sterling Investment Management's GOOG Position: Q2 2026 in Review
Sterling Investment Management reduced its Alphabet (Google) Class C (GOOG) stake by 30% in Q2 2026, selling an estimated $2.55M and leaving 16,687 shares worth $5.9M. The position accounts for 3.23% of the portfolio, ranked #11.
Sterling Investment Management first reported a position in GOOG in Q2 2013 and has held it in 53 quarters since. The position peaked at $8.2M in Q2 2021. 1,756 funds tracked by Wall St. Rank hold GOOG as of Q2 2026.
- Sterling Investment Management held 16,687 shares of Alphabet (Google) Class C worth $5.9M as of Q2 2026.
- Sterling Investment Management sold 7,136 Alphabet (Google) Class C shares in Q2 2026, an estimated $2.55M.
- Alphabet (Google) Class C made up 3.23% of Sterling Investment Management's portfolio in Q2 2026, its #11 holding.
- Sterling Investment Management first reported a position in Alphabet (Google) Class C in Q2 2013 and has held it in 53 quarters since.
- Sterling Investment Management's Alphabet (Google) Class C position peaked at $8.2M in Q2 2021.
- 1,756 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q2 2026.
Based on Sterling Investment Management's 13F filing for Q2 2026, filed 22 Jul 2026.