Sterling Group Wealth Management’s Alphabet (Google) Class C GOOG Stock Holding History

Sterling Group Wealth Management’s Portfolio GOOG Stock Details GOOG Fund Activity

Bought

Maintained

Sold

Quarter	Market Value	Status	Shares	Change in Stake	Trade Value	Portfolio Weight	Portfolio Position
2026 Q1	$1.32M	Buy	4,600 +166	+4%	+$52.2K	0.62%	17
2025 Q4	$1.39M	Sell	4,434 -19	-0.4%	-$5.44K	0.67%	17
2025 Q3	$1.08M	Sell	4,453 -63	-1%	-$13.2K	0.54%	20
2025 Q2	$801K	Buy	4,516 +36	+0.8%	+$5.95K	0.44%	20
2025 Q1	$700K	Hold	4,480	–	–	0.38%	22
2024 Q4	$853K	Buy	4,480 +64	+1%	+$11.3K	0.44%	22
2024 Q3	$738K	Hold	4,416	–	–	0.39%	23
2024 Q2	$810K	Buy	+4,416	New	+$751K	0.47%	20
2024 Q1	–	Sell	-4,386	Closed	-$618K	–	17
2023 Q4	$618K	Sell	4,386 -12	-0.3%	-$1.63K	0.48%	21
2023 Q3	$580K	Sell	4,398 -16	-0.4%	-$2.08K	0.55%	21
2023 Q2	$534K	Sell	4,414 -173	-4%	-$20K	0.46%	22
2023 Q1	$477K	Buy	4,587 +847	+23%	+$81.8K	0.45%	24
2022 Q4	$332K	Buy	+3,740	New	+$357K	0.33%	31

Other funds holding GOOG

BlackRock New York $5.72T AUM 30.48% 1-Year Est. Return

VCM

Vanguard Capital Management Malvern, Pennsylvania $4.04T AUM

State Street Boston, Massachusetts $2.9T AUM 29.55% 1-Year Est. Return

JP Morgan Chase New York $1.56T AUM 27.86% 1-Year Est. Return

Geode Capital Management Boston, Massachusetts $1.61T AUM 30.72% 1-Year Est. Return

Fidelity Investments Boston, Massachusetts $1.9T AUM 41.92% 1-Year Est. Return

VPM

Vanguard Portfolio Management Malvern, Pennsylvania $1.91T AUM

Morgan Stanley New York $1.66T AUM 25.57% 1-Year Est. Return

T. Rowe Price Associates Baltimore, Maryland $865B AUM 30.76% 1-Year Est. Return

Invesco Atlanta, Georgia $1.02T AUM 30.18% 1-Year Est. Return

Sterling Group Wealth Management's GOOG Position: Q1 2026 in Review

Sterling Group Wealth Management increased its Alphabet (Google) Class C (GOOG) stake by 3.7% in Q1 2026, buying an estimated $52.2K and bringing the position to 4,600 shares worth $1.32M. The position accounts for 0.62% of the portfolio, ranked #17.

Sterling Group Wealth Management first reported a position in GOOG in Q4 2022 and has held it in 13 quarters since. The position peaked at $1.39M in Q4 2025. 5,117 funds tracked by Wall St. Rank hold GOOG as of Q1 2026.

Sterling Group Wealth Management held 4,600 shares of Alphabet (Google) Class C worth $1.32M as of Q1 2026.
Sterling Group Wealth Management bought 166 Alphabet (Google) Class C shares in Q1 2026, an estimated $52.2K.
Alphabet (Google) Class C made up 0.62% of Sterling Group Wealth Management's portfolio in Q1 2026, its #17 holding.
Sterling Group Wealth Management first reported a position in Alphabet (Google) Class C in Q4 2022 and has held it in 13 quarters since.
Sterling Group Wealth Management's Alphabet (Google) Class C position peaked at $1.39M in Q4 2025.
5,117 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q1 2026.

Based on Sterling Group Wealth Management's 13F filing for Q1 2026, filed 4 May 2026.