SFP

Sterling Financial Planning Portfolio holdings

AUM $299M

1-Year Return 13.08%

2025 Q2 2025 Q1 2024 Q4 2024 Q3 2024 Q2 2024 Q1 2023 Q4 2023 Q3 2023 Q2 2023 Q1 2022 Q4 2022 Q3 2022 Q2 2022 Q1 2021 Q4 2021 Q3 2021 Q2 2021 Q1 2020 Q4

This Quarter Return

+8.75%

1 Year Return

+13.08%

3 Year Return

+40.95%

5 Year Return

–

10 Year Return

–

AUM

$140M

AUM Growth

+$16M (+13%)

Cap. Flow

+$5.66M

Cap. Flow % of AUM

4.03%

Top 10 Holdings % Top 10 Hldgs %

50.19%

Holding

394

New

Increased

Reduced

Closed

Top Buys

1	Schwab Fundamental International Small Company Index ETF FNDC	$1.73M
2	iShares Gold Trust IAU	$1.7M
3	iShares International Select Dividend ETF IDV	$1.01M
4	iShares MSCI EAFE Small-Cap ETF SCZ	$702K
5	WisdomTree Emerging Markets SmallCap Dividend Fund DGS	$511K

Top Sells

1	iShares Core S&P Mid-Cap ETF IJH	$1.06M
2	iShares S&P Mid-Cap 400 Growth ETF IJK	$399K
3	iShares Core S&P Small-Cap ETF IJR	$279K
4	Schwab Fundamental US Large Company Index ETF FNDX	$238K
5	Invesco FTSE RAFI US 1500 Small-Mid ETF PRFZ	$161K

Sector Composition

1	Healthcare	2.97%
2	Financials	2.82%
3	Technology	2.64%
4	Industrials	2.24%
5	Consumer Discretionary	1.96%

Communication Services

Advertising Agencies

Broadcasting

Electronic Gaming & Multimedia

Entertainment

Internet Content & Information

Publishing

Telecom Services

Consumer Discretionary

Apparel Manufacturing

Apparel Retail

Auto Manufacturers

Auto Parts

Auto & Truck Dealerships

Department Stores

Footwear & Accessories

Furnishings, Fixtures & Appliances

Gambling

Home Improvement Retail

Internet Retail

Leisure

Lodging

Luxury Goods

Packaging & Containers

Personal Services

Recreational Vehicles

Residential Construction

Resorts & Casinos

Restaurants

Specialty Retail

Textile Manufacturing

Travel Services

Consumer Staples

Beverages - Brewers

Beverages - Non-Alcoholic

Beverages - Wineries & Distilleries

Confectioners

Discount Stores

Education & Training Services

Farm Products

Food Distribution

Grocery Stores

Household & Personal Products

Packaged Foods

Tobacco

Energy

Oil & Gas Drilling

Oil & Gas Equipment & Services

Oil & Gas Exploration & Production

Oil & Gas Integrated

Oil & Gas Midstream

Oil & Gas Refining & Marketing

Thermal Coal

Uranium

Financials

Asset Management

Banks - Diversified

Banks - Regional

Capital Markets

Credit Services

Diversified Insurance

Financial Conglomerates

Financial Data & Stock Exchanges

Insurance Brokers

Life Insurance

Mortgage Finance

Property & Casualty Insurance

Reinsurance

Shell Companies

Specialty - Insurance

Healthcare

Biotechnology

Diagnostics & Research

Drug Manufacturers - General

Drug Manufacturers - Specialty & Generic

Healthcare Plans

Health Information Services

Medical Care Facilities

Medical Devices

Medical Distribution

Medical Instruments & Supplies

Pharmaceutical Retailers

Industrials

Aerospace & Defense

Airlines

Airports & Air Services

Building Products & Equipment

Business Equipment & Supplies

Conglomerates

Consulting Services

Electrical Equipment & Parts

Engineering & Construction

Farm & Heavy Construction Machinery

Industrial Distribution

Infrastructure Operations

Integrated Freight & Logistics

Marine Shipping

Metal Fabrication

Pollution & Treatment Controls

Railroads

Rental & Leasing Services

Security & Protection Services

Specialty Business Services

Specialty Industrial Machinery

Staffing & Employment Services

Tools & Accessories

Trucking

Waste Management

Materials

Agricultural Inputs

Aluminum

Building Materials

Chemicals

Coking Coal

Copper

Gold

Lumber & Wood Production

Other Industrial Metals & Mining

Other Precious Metals & Mining

Paper & Paper Products

Silver

Specialty Chemicals

Steel

Real Estate

Diversified REIT

Healthcare Facilities REIT

Hotel & Motel REIT

Industrial REIT

Mortgage REIT

Office REIT

Real Estate Development

Real Estate Diversified

Real Estate Services

Residential REIT

Retail REIT

Specialty REIT

Technology

Communication Equipment

Computer Hardware

Consumer Electronics

Electronic Components

Electronics & Computer Distribution

Information Technology Services

Scientific & Technical Instruments

Semiconductor Equipment & Materials

Semiconductors

Software - Application

Software - Infrastructure

Solar

Utilities

Diversified Utilities

Electric Utilities

Gas Utilities

Independent Power Producers

Renewable Electricity

Water Utilities

#	Name	Market Value	Portfolio Weight	Shares or Principal	Shares Change %	Capital Flow
201	201 Innovator US Equity Ultra Buffer ETF September USEP $128M	$29K	0.02%	1,036	–	–
202	202 BP BP $88.4B	$28K	0.02%	1,155	–	–
203	203 Philip Morris PM $251B	$28K	0.02%	310	–	–
204	204 Yum China YUMC $16.4B	$28K	0.02%	470	–	–
205	205 ServiceNow NOW $186B	$27K	0.02%	54	–	–
206	206 Emerson Electric EMR $74.9B	$27K	0.02%	300	–	–
207	207 IAC Inc IAC $2.95B	$27K	0.02%	229	–	–
208	208 iShares US Treasury Bond ETF GOVT $27.9B	$26K	0.02%	+1,011	New	+$26K
209	209 Direxion Daily Semiconductor Bull 3X Shares SOXL $11B	$26K	0.02%	690 -30	-4%	-$1.13K
210	210 Vanguard Total Stock Market ETF VTI $529B	$26K	0.02%	128 +13	+11%	+$2.64K
211	211 American Express AXP $230B	$25K	0.02%	180	–	–
212	212 Boston Properties BXP $11.9B	$25K	0.02%	250	–	–
213	213 MetLife MET $54.4B	$25K	0.02%	403 +3	+0.8%	+$186
214	214 UnitedHealth UNH $281B	$25K	0.02%	67	–	–
215	215 iShares Russell 2000 Growth ETF IWO $12.4B	$24K	0.02%	79	–	–
216	216 Invesco S&P 500 Pure Growth ETF RPG $1.73B	$24K	0.02%	720	–	–
217	217 CEL-SCI Corp CVM $77.4M	$23K	0.02%	50	–	–
218	218 Palantir PLTR $370B	$23K	0.02%	+1,000	New	+$23K
219	219 Uber UBER $192B	$23K	0.02%	430	–	–
220	220 Broadridge BR $29.5B	$22K	0.02%	145	–	–
221	221 DaVita DVA $9.69B	$22K	0.02%	200	–	–
222	222 Expeditors International EXPD $16.5B	$22K	0.02%	200	–	–
223	223 Vanguard Short-Term Corporate Bond ETF VCSH $35.4B	$22K	0.02%	+267	New	+$22K
224	224 Asana ASAN $3.44B	$21K	0.02%	750	–	–
225	225 L3Harris LHX $51.1B	$20K	0.01%	100	–	–