RFG Advisory Portfolio holdings
RFG Advisory is a support platform for independent financial advisors, who serve clients under the RFG name through their own local practices. It grew out of Reliance Financial Group, founded by Bobby White, and was formed as RFG Advisory when Shannon Spotswood, who had spent decades in institutional investing, joined as president to build a platform beyond what LPL Financial could provide. Rick Wedell, its chief investment officer, started the Bluemonte investment solution, and RFG is hired to manage a group of Bluemonte ETFs for Exchange Traded Concepts. Since 2023 the firm has been owned by RFG Holdings, whose owners include White, Spotswood, Wedell and investment vehicles controlled by Long Ridge Equity Partners.
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
Bluemonte Dynamic Total Market ETF
BLUX
|
+$40.6M |
| 2 |
PIMCO Multi Sector Bond Active ETF
PYLD
|
+$35.9M |
| 3 |
Bluemonte Global Equity ETF
BINT
|
+$32.4M |
| 4 |
Putnam Focused Large Cap Value ETF
PVAL
|
+$30.8M |
| 5 |
Putnam Focused Large Cap Growth ETF
PGRO
|
+$29.9M |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
Ondas Inc
ONDS
|
+$12.3M |
| 2 |
Applied Materials
AMAT
|
+$7.44M |
| 3 |
Lightpath Technologies
LPTH
|
+$5.88M |
| 4 |
Beacon Tactical Risk ETF
BTR
|
+$4.21M |
| 5 |
iShares 7-10 Year Treasury Bond ETF
IEF
|
+$3.91M |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Miscellaneous | 84.24% |
| 2 | Technology | 5.89% |
| 3 | Consumer Discretionary | 1.74% |
| 4 | Financials | 1.59% |
| 5 | Communication Services | 1.49% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | Held Since | |
|---|---|---|---|---|---|---|---|
651
Cameco
CCJ
$29.8B
| $868K | 0.01% |
10,018
-642
| -6% | -$60.5K |
2026 Q1
2 quarters
|
|
652
iShares ESG Aware MSCI EM ETF
ESGE
$5.95B
| $863K | 0.01% |
15,931
+114
| +0.7% | +$6.07K |
2024 Q2
9 quarters
|
|
653
Fidelity Enhanced Large Cap Core ETF
FELC
$8.37B
| $861K | 0.01% |
+19,866
| New | +$857K |
2026 Q3
0 quarters
|
|
654
Bitwise Crypto Industry Innovators ETF
BITQ
$302M
| $860K | 0.01% |
33,891
+15,048
| +80% | +$369K |
2026 Q1
2 quarters
|
|
655
Lennar Class A
LEN
$21.8B
| $857K | 0.01% |
+10,509
| New | +$883K |
2026 Q3
0 quarters
|
|
656
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
$4.92B
| $857K | 0.01% |
8,394
+3,880
| +86% | +$420K |
2026 Q1
2 quarters
|
|
657
WisdomTree US LargeCap Dividend Fund
DLN
$6.26B
| $857K | 0.01% |
8,818
+880
| +11% | +$87.3K |
2021 Q4
19 quarters
|
|
658
Cohen & Steers Tax-Advantaged Preferred Securities & Income Fund
PTA
$939M
| $854K | 0.01% |
49,131
+8,458
| +21% | +$157K |
2024 Q3
8 quarters
|
|
659
Expedia Group
EXPE
$32.7B
| $846K | 0.01% |
3,211
+84
| +3% | +$24.5K |
2024 Q4
7 quarters
|
|
660
VanEck Morningstar Wide Moat ETF
MOAT
$12B
| $842K | 0.01% |
7,966
+5,317
| +201% | +$581K |
2023 Q3
12 quarters
|
|
661
Digi International
DGII
$2.37B
| $842K | 0.01% |
+11,045
| New | +$803K |
2026 Q3
0 quarters
|
|
662
Vanguard Intermediate-Term Bond ETF
BIV
$28.7B
| $838K | 0.01% |
11,506
-3,287
| -22% | -$247K |
2020 Q1
26 quarters
|
|
663
JPMorgan US Value Factor ETF
JVAL
$1.02B
| $837K | 0.01% |
14,459
+295
| +2% | +$17.3K |
2026 Q2
1 quarter
|
|
664
Vanguard Financials ETF
VFH
$13.6B
| $836K | 0.01% |
6,429
-1,336
| -17% | -$185K |
2024 Q4
7 quarters
|
|
665
Global X S&P 500 Catholic Values ETF
CATH
$1.33B
| $834K | 0.01% |
9,200
+420
| +5% | +$38K |
2021 Q2
21 quarters
|
|
666
SSR Mining
SSRM
$5.69B
| $833K | 0.01% |
24,993
-221
| -0.9% | -$7.14K |
2025 Q1
6 quarters
|
|
667
Uber
UBER
$140B
| $829K | 0.01% |
12,107
+933
| +8% | +$68.2K |
2023 Q3
12 quarters
|
|
668
Schwab U.S Small- Cap ETF
SCHA
$21.4B
| $829K | 0.01% |
25,391
-313
| -1% | -$10.7K |
2025 Q4
3 quarters
|
|
669
Eaton Vance Total Return Bond ETF
EVTR
$6.61B
| $828K | 0.01% |
17,190
+252
| +1% | +$12.6K |
2025 Q2
5 quarters
|
|
670
GSK
GSK
$101B
| $826K | 0.01% |
17,143
-1,248
| -7% | -$63.7K |
2025 Q4
3 quarters
|
|
671
Constellation Energy
CEG
$84.9B
| $824K | 0.01% |
3,244
+1,448
| +81% | +$387K |
2023 Q4
11 quarters
|
|
672
Vanguard Communication Services ETF
VOX
$5.56B
| $820K | 0.01% |
4,305
-1,317
| -23% | -$248K |
2025 Q4
3 quarters
|
|
673
Invesco S&P Emerging Markets Low Volatility ETF
EELV
$390M
| $816K | 0.01% |
29,199
+1,090
| +4% | +$31.1K |
2024 Q4
7 quarters
|
|
674
iShares Russell 1000 ETF
IWB
$46.6B
| $816K | 0.01% |
1,960
+334
| +21% | +$139K |
2017 Q1
38 quarters
|
|
675
Innovator US Equity Power Buffer ETF June
PJUN
$855M
| $815K | 0.01% |
18,530
| – | – |
2023 Q1
14 quarters
|
|
Similar funds
RFG Advisory's Q3 2026 Portfolio in Review
As of Q3 2026, RFG Advisory held 1,301 positions worth $7.09B, up 11% from $6.4B the previous quarter. Its ten largest holdings account for 42% of the portfolio.
RFG Advisory deployed $744M of net new capital in Q3 2026, opening 175 new positions and adding to 615 existing holdings. Its largest new stake was Lazard International Dynamic Equity ETF: 291,293 shares worth $10.2M.
By sector, the portfolio is most concentrated in Miscellaneous at 84% of assets, down from 84% a quarter earlier, followed by Technology and Consumer Discretionary.
On the sell side, the largest reduction was Ondas Inc, an estimated $12.3M trimmed.
- RFG Advisory's largest Q3 2026 buy was Lazard International Dynamic Equity ETF: 291,293 shares worth $10.2M.
- RFG Advisory added most to Bluemonte Dynamic Total Market ETF in Q3 2026, an estimated $40.6M increase.
- RFG Advisory's biggest Q3 2026 reduction was Ondas Inc, cutting an estimated $12.3M.
- RFG Advisory fully exited Applied Materials in Q3 2026, selling an estimated $7.44M.
- RFG Advisory's ten largest holdings make up 42% of its $7.09B portfolio in Q3 2026.
- RFG Advisory opened 175 new positions and closed 79 in Q3 2026.
- RFG Advisory's portfolio value rose 11% quarter-over-quarter to $7.09B.
Based on RFG Advisory's 13F filing for Q3 2026, filed 3 Nov 2026.