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PFA

Pure Financial Advisors Portfolio holdings

AUM $6.97B
1-Year Est. Return 16.14%
This Fund
S&P 500
This Quarter Est. Return
-0.41%
1 Year Est. Return
+16.14%
3 Year Est. Return
+37.17%
5 Year Est. Return
+30.16%
10 Year Est. Return
+84.39%
AUM
$4.78B
AUM Growth
+$383M
Cap. Flow
+$427M
Cap. Flow %
8.93%
Top 10 Hldgs %
52.69%
Holding
389
New
40
Increased
222
Reduced
96
Closed
8

Top Buys

Rank Stock Value
1
BND icon
Vanguard Total Bond Market
BND
+$50.8M
2
SCHX icon
Schwab US Large- Cap ETF
SCHX
+$46.5M
3
JIRE icon
JPMorgan International Research Enhanced Equity ETF
JIRE
+$42.9M
4
MGV icon
Vanguard Morningstar Mega Cap Value ETF
MGV
+$36.5M
5
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$34.5M

Top Sells

Rank Stock Value
1
AVLV icon
Avantis US Large Cap Value ETF
AVLV
+$7.79M
2
DFAC icon
Dimensional US Core Equity 2 ETF
DFAC
+$6.1M
3
DCOR icon
Dimensional US Core Equity 1 ETF
DCOR
+$5.31M
4
AVEM icon
Avantis Emerging Markets Equity ETF
AVEM
+$4.69M
5
DFAI
Dimensional International Core Equity Market ETF
DFAI
+$2.37M

Sector Composition

Rank Sector Weight
1 Technology 2.1%
2 Financials 0.72%
3 Consumer Discretionary 0.68%
4 Healthcare 0.49%
5 Industrials 0.48%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
LDOS icon
101
Leidos
LDOS
$16.2B
$3.31M 0.07%
24,549
-2,431
-9% -$339K
JNJ icon
102
Johnson & Johnson
JNJ
$611B
$3.3M 0.07%
19,897
+2,466
+14% +$386K
PG icon
103
Procter & Gamble
PG
$343B
$3.29M 0.07%
19,323
+83
+0.4% +$13.9K
PM icon
104
Philip Morris
PM
$288B
$3.26M 0.07%
20,527
-420
-2% -$59.5K
LLY icon
105
Eli Lilly
LLY
$997B
$3.2M 0.07%
3,873
+466
+14% +$388K
QCOM icon
106
Qualcomm
QCOM
$171B
$3.08M 0.06%
20,057
-4,243
-17% -$692K
XLK icon
107
State Street Technology Select Sector SPDR ETF
XLK
$123B
$3M 0.06%
29,062
+3,526
+14% +$400K
SHW icon
108
Sherwin-Williams
SHW
$87.7B
$2.92M 0.06%
8,365
+229
+3% +$80.4K
IJR icon
109
iShares Core S&P Small-Cap ETF
IJR
$113B
$2.89M 0.06%
27,647
-881
-3% -$99.4K
GWX icon
110
State Street SPDR S&P International Small Cap ETF
GWX
$891M
$2.88M 0.06%
90,110
+2,502
+3% +$80.2K
RS icon
111
Reliance Steel & Aluminium
RS
$21.2B
$2.69M 0.06%
9,328
+47
+0.5% +$13.4K
ICLN icon
112
iShares Global Clean Energy ETF
ICLN
$2.42B
$2.69M 0.06%
235,437
+18,557
+9% +$212K
DFSI
113
Dimensional International Sustainability Core 1 ETF
DFSI
$1.17B
$2.55M 0.05%
73,217
+17,422
+31% +$604K
META icon
114
Meta Platforms (Facebook)
META
$1.49T
$2.55M 0.05%
4,416
+367
+9% +$237K
UNH icon
115
UnitedHealth
UNH
$373B
$2.53M 0.05%
4,831
+1,157
+31% +$591K
SRE icon
116
Sempra
SRE
$56.9B
$2.48M 0.05%
34,738
-319
-0.9% -$24.9K
SCHF icon
117
Schwab International Equity ETF
SCHF
$68B
$2.46M 0.05%
124,127
+10,169
+9% +$199K
VTEB icon
118
Vanguard Tax-Exempt Bond Index Fund
VTEB
$45.2B
$2.42M 0.05%
48,750
+14,922
+44% +$747K
SCHV
119
Schwab US Large-Cap Value ETF
SCHV
$16.1B
$2.37M 0.05%
89,290
-1,333
-1% -$35.8K
UPS icon
120
United Parcel Service
UPS
$92.6B
$2.29M 0.05%
20,800
+2,358
+13% +$282K
ACWI icon
121
iShares MSCI ACWI ETF
ACWI
$33.4B
$2.26M 0.05%
19,436
+1,918
+11% +$230K
RTX icon
122
RTX Corp
RTX
$293B
$2.25M 0.05%
17,010
+158
+0.9% +$20K
NVR icon
123
NVR
NVR
$16.8B
$2.25M 0.05%
311
-3
-1% -$22.8K
EEM icon
124
iShares MSCI Emerging Markets ETF
EEM
$29.6B
$2.21M 0.05%
50,686
-2,807
-5% -$122K
MRK icon
125
Merck
MRK
$318B
$2.13M 0.04%
23,774
+1,186
+5% +$111K
3 4
5
6 7

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STA
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SBH
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DE
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OCA
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CWM
Circle Wealth Management Summit, New Jersey $7.02B AUM 19.32% 1-Year Est. Return
EDRH
Edmond de Rothschild Holding Chambesy, Switzerland $6.91B AUM 19.7% 1-Year Est. Return
RPI
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AMH
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Pure Financial Advisors's Q1 2025 Portfolio in Review

As of Q1 2025, Pure Financial Advisors held 389 positions worth $4.78B, up 8.7% from $4.4B the previous quarter. Its ten largest holdings account for 53% of the portfolio.

Pure Financial Advisors deployed $427M of net new capital in Q1 2025, opening 40 new positions and adding to 222 existing holdings. Its largest new stake was JPMorgan International Research Enhanced Equity ETF: 685,566 shares worth $43.7M.

By sector, the portfolio is most concentrated in Technology at 2.1% of assets, down from 2.4% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Avantis US Large Cap Value ETF, an estimated $7.79M trimmed.

  • Pure Financial Advisors's largest Q1 2025 buy was JPMorgan International Research Enhanced Equity ETF: 685,566 shares worth $43.7M.
  • Pure Financial Advisors added most to Vanguard Total Bond Market in Q1 2025, an estimated $50.8M increase.
  • Pure Financial Advisors's biggest Q1 2025 reduction was Avantis US Large Cap Value ETF, cutting an estimated $7.79M.
  • Pure Financial Advisors fully exited Delta Air Lines in Q1 2025, selling an estimated $252K.
  • Pure Financial Advisors's ten largest holdings make up 53% of its $4.78B portfolio in Q1 2025.
  • Pure Financial Advisors opened 40 new positions and closed 8 in Q1 2025.
  • Pure Financial Advisors's portfolio value rose 8.7% quarter-over-quarter to $4.78B.

Based on Pure Financial Advisors's 13F filing for Q1 2025, filed 23 Apr 2025.