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PFA

Pure Financial Advisors Portfolio holdings

AUM $6.97B
1-Year Est. Return 16.14%
This Fund
S&P 500
This Quarter Est. Return
+6.24%
1 Year Est. Return
+16.14%
3 Year Est. Return
+37.17%
5 Year Est. Return
+30.16%
10 Year Est. Return
+84.39%
AUM
$6.28B
AUM Growth
+$596M
Cap. Flow
+$250M
Cap. Flow %
3.98%
Top 10 Hldgs %
50.03%
Holding
512
New
41
Increased
277
Reduced
144
Closed
17

Sector Composition

Rank Sector Weight
1 Technology 3.39%
2 Financials 1.12%
3 Consumer Discretionary 1.1%
4 Industrials 0.79%
5 Healthcare 0.66%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
IJR icon
51
iShares Core S&P Small-Cap ETF
IJR
$112B
$19.6M 0.31%
165,142
+2,069
+1% +$238K
PFF icon
52
iShares Preferred and Income Securities ETF
PFF
$13.2B
$19M 0.3%
600,768
+40,200
+7% +$1.26M
SPYV icon
53
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
$36.4B
$18.8M 0.3%
340,189
-7,088
-2% -$382K
VTV icon
54
Vanguard Morningstar Value ETF
VTV
$189B
$17.3M 0.27%
92,509
-235
-0.3% -$42.5K
VFQY icon
55
Vanguard US Quality Factor ETF
VFQY
$486M
$17.2M 0.27%
113,915
+1,216
+1% +$180K
SPTM icon
56
State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF
SPTM
$13.8B
$17.2M 0.27%
212,678
-10,579
-5% -$822K
BRK.B icon
57
Berkshire Hathaway Class B
BRK.B
$1.1T
$16M 0.26%
31,851
+3,021
+10% +$1.46M
ORCL icon
58
Oracle
ORCL
$407B
$15.4M 0.25%
54,784
+1,071
+2% +$273K
TIP icon
59
iShares TIPS Bond ETF
TIP
$14.5B
$14.9M 0.24%
134,196
+225
+0.2% +$24.9K
JPM icon
60
JPMorgan Chase
JPM
$935B
$14.7M 0.23%
46,521
-1,547
-3% -$460K
GOOGL icon
61
Alphabet (Google) Class A
GOOGL
$4.57T
$14.5M 0.23%
59,619
+1,649
+3% +$345K
SCHO icon
62
Schwab Short-Term US Treasury ETF
SCHO
$12.8B
$14.4M 0.23%
588,389
+11,253
+2% +$274K
USRT icon
63
iShares Core US REIT ETF
USRT
$4.65B
$13.9M 0.22%
235,923
+182
+0.1% +$10.4K
DFSU
64
Dimensional US Sustainability Core 1 ETF
DFSU
$2.31B
$13.8M 0.22%
324,723
+58,631
+22% +$2.4M
TSLA icon
65
Tesla
TSLA
$1.27T
$13.8M 0.22%
30,978
+1,497
+5% +$519K
SPSM icon
66
State Street SPDR Portfolio S&P 600 Small Cap ETF
SPSM
$17.3B
$13.2M 0.21%
285,957
+2,850
+1% +$128K
VBR icon
67
Vanguard Morningstar Small-Cap Value ETF
VBR
$37.6B
$11.7M 0.19%
56,174
+1,929
+4% +$394K
DFAX icon
68
Dimensional World ex US Core Equity 2 ETF
DFAX
$12B
$11.4M 0.18%
364,007
+14,047
+4% +$427K
FREL icon
69
Fidelity MSCI Real Estate Index ETF
FREL
$1.5B
$11.3M 0.18%
406,080
-3,998
-1% -$110K
CMF icon
70
iShares California Muni Bond ETF
CMF
$4.58B
$10.8M 0.17%
189,884
-2,220
-1% -$124K
DXUV
71
Dimensional US Vector Equity ETF
DXUV
$559M
$10.7M 0.17%
183,394
+27,015
+17% +$1.53M
QQQ icon
72
Invesco QQQ Trust
QQQ
$469B
$10.6M 0.17%
17,581
+662
+4% +$379K
VEU icon
73
Vanguard FTSE All-World ex-US ETF
VEU
$66.9B
$10.1M 0.16%
141,728
+6,570
+5% +$453K
EFA icon
74
iShares MSCI EAFE ETF
EFA
$78.4B
$9.49M 0.15%
101,595
-6,612
-6% -$601K
VXF icon
75
Vanguard Extended Market ETF
VXF
$30.9B
$9.28M 0.15%
44,320
+6,326
+17% +$1.28M

Similar funds

Pure Financial Advisors's Q3 2025 Portfolio in Review

As of Q3 2025, Pure Financial Advisors held 512 positions worth $6.28B, up 10% from $5.68B the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Pure Financial Advisors deployed $250M of net new capital in Q3 2025, opening 41 new positions and adding to 277 existing holdings. Its largest new stake was IonQ: 14,672 shares worth $902K.

By sector, the portfolio is most concentrated in Technology at 3.4% of assets, up from 3% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Vanguard Morningstar Growth ETF, an estimated $2.15M trimmed.

  • Pure Financial Advisors's largest Q3 2025 buy was IonQ: 14,672 shares worth $902K.
  • Pure Financial Advisors added most to Vanguard Total Bond Market in Q3 2025, an estimated $38.5M increase.
  • Pure Financial Advisors's biggest Q3 2025 reduction was Vanguard Morningstar Growth ETF, cutting an estimated $2.15M.
  • Pure Financial Advisors fully exited Motorcar Parts of America in Q3 2025, selling an estimated $5.78M.
  • Pure Financial Advisors's ten largest holdings make up 50% of its $6.28B portfolio in Q3 2025.
  • Pure Financial Advisors opened 41 new positions and closed 17 in Q3 2025.
  • Pure Financial Advisors's portfolio value rose 10% quarter-over-quarter to $6.28B.

Based on Pure Financial Advisors's 13F filing for Q3 2025, filed 20 Oct 2025.