We are live on ! Find out more
PFA

Pure Financial Advisors Portfolio holdings

AUM $6.97B
1-Year Est. Return 16.14%
This Fund
S&P 500
This Quarter Est. Return
-0.41%
1 Year Est. Return
+16.14%
3 Year Est. Return
+37.17%
5 Year Est. Return
+30.16%
10 Year Est. Return
+84.39%
AUM
$4.78B
AUM Growth
+$383M
Cap. Flow
+$427M
Cap. Flow %
8.93%
Top 10 Hldgs %
52.69%
Holding
389
New
40
Increased
222
Reduced
96
Closed
8

Top Buys

Rank Stock Value
1
BND icon
Vanguard Total Bond Market
BND
+$50.8M
2
SCHX icon
Schwab US Large- Cap ETF
SCHX
+$46.5M
3
JIRE icon
JPMorgan International Research Enhanced Equity ETF
JIRE
+$42.9M
4
MGV icon
Vanguard Morningstar Mega Cap Value ETF
MGV
+$36.5M
5
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$34.5M

Top Sells

Rank Stock Value
1
AVLV icon
Avantis US Large Cap Value ETF
AVLV
+$7.79M
2
DFAC icon
Dimensional US Core Equity 2 ETF
DFAC
+$6.1M
3
DCOR icon
Dimensional US Core Equity 1 ETF
DCOR
+$5.31M
4
AVEM icon
Avantis Emerging Markets Equity ETF
AVEM
+$4.69M
5
DFAI
Dimensional International Core Equity Market ETF
DFAI
+$2.37M

Sector Composition

Rank Sector Weight
1 Technology 2.1%
2 Financials 0.72%
3 Consumer Discretionary 0.68%
4 Healthcare 0.49%
5 Industrials 0.48%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SCHO icon
51
Schwab Short-Term US Treasury ETF
SCHO
$12.8B
$13.9M 0.29%
570,014
-13,083
-2% -$317K
VBR icon
52
Vanguard Morningstar Small-Cap Value ETF
VBR
$38.1B
$12.7M 0.27%
68,329
+36,646
+116% +$7.24M
AMZN icon
53
Amazon
AMZN
$2.99T
$12.7M 0.27%
66,695
+17,051
+34% +$3.7M
IEMG icon
54
iShares Core MSCI Emerging Markets ETF
IEMG
$156B
$12.5M 0.26%
232,407
+6,122
+3% +$330K
SPSM icon
55
State Street SPDR Portfolio S&P 600 Small Cap ETF
SPSM
$17.6B
$12.4M 0.26%
304,032
+54,675
+22% +$2.41M
NVDA icon
56
NVIDIA
NVDA
$5.13T
$11.9M 0.25%
109,738
+7,293
+7% +$924K
USRT icon
57
iShares Core US REIT ETF
USRT
$4.64B
$11.9M 0.25%
206,023
-10,457
-5% -$606K
FREL icon
58
Fidelity MSCI Real Estate Index ETF
FREL
$1.5B
$11.4M 0.24%
416,409
-20,275
-5% -$558K
CMF icon
59
iShares California Muni Bond ETF
CMF
$4.6B
$11.1M 0.23%
197,195
-1,390
-0.7% -$79K
BRK.B icon
60
Berkshire Hathaway Class B
BRK.B
$1.12T
$11.1M 0.23%
20,748
+3,096
+18% +$1.51M
SCZ icon
61
iShares MSCI EAFE Small-Cap ETF
SCZ
$13.5B
$9.68M 0.2%
152,321
-11,768
-7% -$743K
DFAX icon
62
Dimensional World ex US Core Equity 2 ETF
DFAX
$12.3B
$9.67M 0.2%
369,260
-3,261
-0.9% -$84.7K
EFA icon
63
iShares MSCI EAFE ETF
EFA
$79.3B
$9.04M 0.19%
110,664
-5,439
-5% -$438K
SHY icon
64
iShares 1-3 Year Treasury Bond ETF
SHY
$25.1B
$8.52M 0.18%
103,009
+19,483
+23% +$1.6M
COST icon
65
Costco
COST
$420B
$7.59M 0.16%
8,025
+1,625
+25% +$1.58M
QQQ icon
66
Invesco QQQ Trust
QQQ
$485B
$7.31M 0.15%
15,584
+255
+2% +$130K
SPAB icon
67
State Street SPDR Portfolio Aggregate Bond ETF
SPAB
$9.77B
$7.3M 0.15%
285,660
-1,604
-0.6% -$40.5K
VFQY icon
68
Vanguard US Quality Factor ETF
VFQY
$494M
$6.9M 0.14%
51,651
+9,595
+23% +$1.36M
DFSD
69
Dimensional Short-Duration Fixed Income ETF
DFSD
$7.15B
$6.9M 0.14%
145,260
+832
+0.6% +$39.3K
TSLA icon
70
Tesla
TSLA
$1.29T
$6.8M 0.14%
26,250
+1,696
+7% +$565K
EWX icon
71
State Street SPDR S&P Emerging Markets Small Cap ETF
EWX
$683M
$6.79M 0.14%
119,961
+18,709
+18% +$1.08M
IVE icon
72
iShares S&P 500 Value ETF
IVE
$49.8B
$6.46M 0.14%
33,915
-356
-1% -$68.9K
VXF icon
73
Vanguard Extended Market ETF
VXF
$31.5B
$6.4M 0.13%
37,171
+6,928
+23% +$1.31M
VCSH icon
74
Vanguard Short-Term Corporate Bond ETF
VCSH
$44.7B
$5.86M 0.12%
74,197
+11,650
+19% +$913K
DFSU
75
Dimensional US Sustainability Core 1 ETF
DFSU
$2.34B
$5.39M 0.11%
150,634
+11,662
+8% +$443K
1 2
3
4 5

Similar funds

STA
Summit Trail Advisors New York $6.98B AUM 19.51% 1-Year Est. Return
SBH
Segall Bryant & Hamill Chicago, Illinois $6.98B AUM 34.78% 1-Year Est. Return
DE
Defiance ETFs New York $6.98B AUM
OCA
OpenArc Corporate Advisory Atlanta, Georgia $6.98B AUM
CWM
Circle Wealth Management Summit, New Jersey $7.02B AUM 19.32% 1-Year Est. Return
EDRH
Edmond de Rothschild Holding Chambesy, Switzerland $6.91B AUM 19.7% 1-Year Est. Return
RPI
Railway Pension Investments London, United Kingdom $7.03B AUM 18.92% 1-Year Est. Return
AMH
Aspex Management (HK) Central, Hong Kong $6.9B AUM 28.37% 1-Year Est. Return

Pure Financial Advisors's Q1 2025 Portfolio in Review

As of Q1 2025, Pure Financial Advisors held 389 positions worth $4.78B, up 8.7% from $4.4B the previous quarter. Its ten largest holdings account for 53% of the portfolio.

Pure Financial Advisors deployed $427M of net new capital in Q1 2025, opening 40 new positions and adding to 222 existing holdings. Its largest new stake was JPMorgan International Research Enhanced Equity ETF: 685,566 shares worth $43.7M.

By sector, the portfolio is most concentrated in Technology at 2.1% of assets, down from 2.4% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Avantis US Large Cap Value ETF, an estimated $7.79M trimmed.

  • Pure Financial Advisors's largest Q1 2025 buy was JPMorgan International Research Enhanced Equity ETF: 685,566 shares worth $43.7M.
  • Pure Financial Advisors added most to Vanguard Total Bond Market in Q1 2025, an estimated $50.8M increase.
  • Pure Financial Advisors's biggest Q1 2025 reduction was Avantis US Large Cap Value ETF, cutting an estimated $7.79M.
  • Pure Financial Advisors fully exited Delta Air Lines in Q1 2025, selling an estimated $252K.
  • Pure Financial Advisors's ten largest holdings make up 53% of its $4.78B portfolio in Q1 2025.
  • Pure Financial Advisors opened 40 new positions and closed 8 in Q1 2025.
  • Pure Financial Advisors's portfolio value rose 8.7% quarter-over-quarter to $4.78B.

Based on Pure Financial Advisors's 13F filing for Q1 2025, filed 23 Apr 2025.