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PFA

Pure Financial Advisors Portfolio holdings

AUM $7.86B
1-Year Est. Return 19.64%
This Fund
S&P 500
This Quarter Est. Return
+0.42%
1 Year Est. Return
+19.64%
3 Year Est. Return
+47.17%
5 Year Est. Return
+37.07%
10 Year Est. Return
+93.55%
AUM
$6.97B
AUM Growth
+$197M
Cap. Flow
+$249M
Cap. Flow %
3.58%
Top 10 Hldgs %
50.18%
Holding
593
New
54
Increased
340
Reduced
143
Closed
21

Top Buys

Rank Stock Value
1
BND icon
Vanguard Total Bond Market
BND
+$50M
2
IGSB icon
iShares 1-5 Year Investment Grade Corporate Bond ETF
IGSB
+$24.2M
3
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$22.6M
4
VGSH icon
Vanguard Short-Term Treasury ETF
VGSH
+$13.3M
5
DFAT icon
Dimensional US Targeted Value ETF
DFAT
+$11.9M

Top Sells

Rank Stock Value
1
AVEM icon
Avantis Emerging Markets Equity ETF
AVEM
+$8.75M
2
AVDV icon
Avantis International Small Cap Value ETF
AVDV
+$6.55M
3
AVLV icon
Avantis US Large Cap Value ETF
AVLV
+$3.49M
4
DFAC icon
Dimensional US Core Equity 2 ETF
DFAC
+$2.57M
5
DFAI
Dimensional International Core Equity Market ETF
DFAI
+$2.09M

Sector Composition

Rank Sector Weight
1 Miscellaneous 90.56%
2 Technology 2.94%
3 Financials 2.03%
4 Consumer Discretionary 0.93%
5 Industrials 0.87%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IJT icon
401
iShares S&P Small-Cap 600 Growth ETF
IJT
$8.08B
$374K 0.01%
2,584
– –
SCHE icon
402
Schwab Emerging Markets Equity ETF
SCHE
$13B
$374K 0.01%
11,346
-470
-4% -$16K
LULU icon
403
lululemon athletica
LULU
$13.7B
$374K 0.01%
+2,442
New +$438K
CARR icon
404
Carrier Global
CARR
$48.4B
$372K 0.01%
6,615
+1,655
+33% +$98K
VRT icon
405
Vertiv
VRT
$98.9B
$370K 0.01%
+1,477
New +$328K
TDIV icon
406
First Trust NASDAQ Technology Dividend Index Fund
TDIV
$4.39B
$370K 0.01%
3,946
– –
ADI icon
407
Analog Devices
ADI
$175B
$368K 0.01%
1,157
+106
+10% +$33.7K
NVO
408
Novo Nordisk
NVO
$202B
$365K 0.01%
9,922
+5,549
+127% +$263K
OUNZ icon
409
VanEck Merk Gold Trust
OUNZ
$2.76B
$364K 0.01%
8,078
– –
EXC icon
410
Exelon
EXC
$45.2B
$363K 0.01%
7,404
+1,766
+31% +$82.1K
ENB icon
411
Enbridge
ENB
$110B
$362K 0.01%
6,686
-152
-2% -$7.74K
DVY icon
412
iShares Select Dividend ETF
DVY
$23.8B
$356K 0.01%
2,351
-4
-0.2% -$604
SLB icon
413
SLB Ltd
SLB
$85.1B
$355K 0.01%
6,914
+1,568
+29% +$76.1K
VSAT icon
414
Viasat
VSAT
$9.28B
$354K 0.01%
7,740
+464
+6% +$20.9K
WBD icon
415
Warner Bros
WBD
$72.1B
$354K 0.01%
12,879
+574
+5% +$16.1K
MRVL icon
416
Marvell Technology
MRVL
$195B
$352K 0.01%
3,550
+218
+7% +$18.3K
ADC icon
417
Agree Realty
ADC
$9.11B
$348K 0.01%
4,623
+1,240
+37% +$94K
BNY
418
Bank of New York Mellon
BNY
$110B
$348K 0.01%
2,934
+414
+16% +$49.2K
IBKR icon
419
Interactive Brokers
IBKR
$43.4B
$347K 0.01%
+5,168
New +$369K
AKRE
420
Akre Focus ETF
AKRE
$5.55B
$346K 0.01%
6,555
– –
D icon
421
Dominion Energy
D
$57.6B
$345K 0.01%
5,583
-268
-5% -$16.6K
FVD icon
422
First Trust Value Line Dividend Fund
FVD
$8.26B
$345K ﹤0.01%
7,332
– –
SCHA icon
423
Schwab U.S Small- Cap ETF
SCHA
$22.7B
$344K ﹤0.01%
11,836
-2,811
-19% -$84.3K
BMO icon
424
Bank of Montreal
BMO
$120B
$341K ﹤0.01%
2,523
+599
+31% +$83.2K
JMHI icon
425
JPMorgan High Yield Municipal ETF
JMHI
$292M
$341K ﹤0.01%
6,850
– –
15 16
17
18 19

Similar funds

BFG
Bleakley Financial Group Fairfield, New Jersey $7.85B AUM 31.48% 1-Year Est. Return
LAM
Lyrical Asset Management New York $7.88B AUM 36.5% 1-Year Est. Return
PC
PointState Capital New York $7.82B AUM 43.51% 1-Year Est. Return
UB
UMB Bank Kansas City, Missouri $7.9B AUM 29.3% 1-Year Est. Return
IMCOOI
Investment Management Corp of Ontario (IMCO) Toronto, Canada $7.9B AUM 35.91% 1-Year Est. Return
MNA
Manning & Napier Advisors Fairport, New York $7.8B AUM 25.03% 1-Year Est. Return
FFM
Forum Financial Management Lombard, Illinois $7.79B AUM 20.38% 1-Year Est. Return
GAM
Groupama Asset Management Paris, France $7.93B AUM 57.28% 1-Year Est. Return

Pure Financial Advisors's Q1 2026 Portfolio in Review

As of Q1 2026, Pure Financial Advisors held 593 positions worth $6.97B, up 2.9% from $6.77B the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Pure Financial Advisors deployed $249M of net new capital in Q1 2026, opening 54 new positions and adding to 340 existing holdings. Its largest new stake was Hilton Worldwide: 2,785 shares worth $847K.

By sector, the portfolio is most concentrated in Miscellaneous at 91% of assets, up from 90% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was Avantis Emerging Markets Equity ETF, an estimated $8.75M trimmed.

  • Pure Financial Advisors's largest Q1 2026 buy was Hilton Worldwide: 2,785 shares worth $847K.
  • Pure Financial Advisors added most to Vanguard Total Bond Market in Q1 2026, an estimated $50M increase.
  • Pure Financial Advisors's biggest Q1 2026 reduction was Avantis Emerging Markets Equity ETF, cutting an estimated $8.75M.
  • Pure Financial Advisors fully exited Invesco NASDAQ 100 ETF in Q1 2026, selling an estimated $1.19M.
  • Pure Financial Advisors's ten largest holdings make up 50% of its $6.97B portfolio in Q1 2026.
  • Pure Financial Advisors opened 54 new positions and closed 21 in Q1 2026.
  • Pure Financial Advisors's portfolio value rose 2.9% quarter-over-quarter to $6.97B.

Based on Pure Financial Advisors's 13F filing for Q1 2026, filed 10 Apr 2026.