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PFA

Pure Financial Advisors Portfolio holdings

AUM $6.97B
1-Year Est. Return 16.14%
This Fund
S&P 500
This Quarter Est. Return
+7.08%
1 Year Est. Return
+16.14%
3 Year Est. Return
+37.17%
5 Year Est. Return
+30.16%
10 Year Est. Return
+84.39%
AUM
$5.68B
AUM Growth
+$899M
Cap. Flow
+$558M
Cap. Flow %
9.82%
Top 10 Hldgs %
49.6%
Holding
475
New
94
Increased
285
Reduced
77
Closed
4

Top Buys

Rank Stock Value
1
IVV icon
iShares Core S&P 500 ETF
IVV
+$66.2M
2
IEFA icon
iShares Core MSCI EAFE ETF
IEFA
+$46.9M
3
BND icon
Vanguard Total Bond Market
BND
+$27.2M
4
IJH icon
iShares Core S&P Mid-Cap ETF
IJH
+$23.9M
5
AAPL icon
Apple
AAPL
+$20.6M

Top Sells

Rank Stock Value
1
VEA icon
Vanguard FTSE Developed Markets ETF
VEA
+$3.41M
2
VBR icon
Vanguard Morningstar Small-Cap Value ETF
VBR
+$2.61M
3
AVEM icon
Avantis Emerging Markets Equity ETF
AVEM
+$1.42M
4
STIP icon
iShares 0-5 Year TIPS Bond ETF
STIP
+$1.28M
5
SHW icon
Sherwin-Williams
SHW
+$859K

Sector Composition

Rank Sector Weight
1 Technology 3.03%
2 Consumer Discretionary 1.14%
3 Financials 1.14%
4 Industrials 0.81%
5 Healthcare 0.68%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
MDLZ icon
276
Mondelez International
MDLZ
$78.8B
$553K 0.01%
8,193
+2,592
+46% +$173K
OKE icon
277
Oneok
OKE
$55.6B
$551K 0.01%
+6,755
New +$563K
IJS icon
278
iShares S&P Small-Cap 600 Value ETF
IJS
$8.28B
$548K 0.01%
5,512
+355
+7% +$33.5K
DUSB icon
279
Dimensional Ultrashort Fixed Income ETF
DUSB
$2.22B
$546K 0.01%
10,754
-41
-0.4% -$2.08K
AGNC icon
280
AGNC Investment
AGNC
$12.4B
$545K 0.01%
+59,347
New +$531K
USHY icon
281
iShares Broad USD High Yield Corporate Bond ETF
USHY
$28.6B
$529K 0.01%
14,110
+5,136
+57% +$188K
FTCS icon
282
First Trust Capital Strength ETF
FTCS
$7.86B
$527K 0.01%
5,797
-17
-0.3% -$1.51K
INTC icon
283
Intel
INTC
$459B
$527K 0.01%
23,505
+2,261
+11% +$46.9K
SPYM
284
State Street SPDR Portfolio S&P 500 ETF
SPYM
$164B
$524K 0.01%
7,207
+23
+0.3% +$1.55K
CRM icon
285
Salesforce
CRM
$152B
$524K 0.01%
1,920
+87
+5% +$23.3K
CSW
286
CSW Industrials
CSW
$5.6B
$523K 0.01%
+1,823
New +$551K
MGMT icon
287
Ballast Small/Mid Cap ETF
MGMT
$176M
$520K 0.01%
13,183
+59
+0.4% +$2.22K
COP icon
288
ConocoPhillips
COP
$145B
$516K 0.01%
5,745
+1,379
+32% +$124K
MUNI icon
289
PIMCO Intermediate Municipal Bond Active Exchange-Traded Fund
MUNI
$3.07B
$515K 0.01%
+10,020
New +$511K
GILD icon
290
Gilead Sciences
GILD
$163B
$514K 0.01%
4,640
+1,167
+34% +$124K
TDIV icon
291
First Trust NASDAQ Technology Dividend Index Fund
TDIV
$4.25B
$508K 0.01%
5,638
– –
VBK icon
292
Vanguard Morningstar Small-Cap Growth ETF
VBK
$23.5B
$504K 0.01%
1,820
-91
-5% -$23.4K
CEG icon
293
Constellation Energy
CEG
$97.7B
$501K 0.01%
+1,553
New +$411K
ETN icon
294
Eaton
ETN
$170B
$497K 0.01%
1,392
+375
+37% +$115K
MMM icon
295
3M
MMM
$91.4B
$497K 0.01%
3,263
+383
+13% +$54.7K
ET icon
296
Energy Transfer Partners
ET
$69.8B
$495K 0.01%
27,310
+2,837
+12% +$49.5K
WPM icon
297
Wheaton Precious Metals
WPM
$50.8B
$487K 0.01%
5,418
+15
+0.3% +$1.26K
SO icon
298
Southern Company
SO
$107B
$486K 0.01%
5,294
+2,170
+69% +$195K
INTU icon
299
Intuit
INTU
$87.1B
$480K 0.01%
609
+194
+47% +$131K
GLW icon
300
Corning
GLW
$126B
$479K 0.01%
9,099
+289
+3% +$13.5K
10 11
12
13 14

Similar funds

STA
Summit Trail Advisors New York $6.98B AUM 19.51% 1-Year Est. Return
SBH
Segall Bryant & Hamill Chicago, Illinois $6.98B AUM 34.78% 1-Year Est. Return
DE
Defiance ETFs New York $6.98B AUM
OCA
OpenArc Corporate Advisory Atlanta, Georgia $6.98B AUM
CWM
Circle Wealth Management Summit, New Jersey $7.02B AUM 19.32% 1-Year Est. Return
EDRH
Edmond de Rothschild Holding Chambesy, Switzerland $6.91B AUM 19.7% 1-Year Est. Return
RPI
Railway Pension Investments London, United Kingdom $7.03B AUM 18.92% 1-Year Est. Return
AMH
Aspex Management (HK) Central, Hong Kong $6.9B AUM 28.37% 1-Year Est. Return

Pure Financial Advisors's Q2 2025 Portfolio in Review

As of Q2 2025, Pure Financial Advisors held 475 positions worth $5.68B, up 19% from $4.78B the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Pure Financial Advisors deployed $558M of net new capital in Q2 2025, opening 94 new positions and adding to 285 existing holdings. Its largest new stake was Motorcar Parts of America: 516,129 shares worth $5.78M.

By sector, the portfolio is most concentrated in Technology at 3% of assets, up from 2.1% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was Vanguard FTSE Developed Markets ETF, an estimated $3.41M trimmed.

  • Pure Financial Advisors's largest Q2 2025 buy was Motorcar Parts of America: 516,129 shares worth $5.78M.
  • Pure Financial Advisors added most to iShares Core S&P 500 ETF in Q2 2025, an estimated $66.2M increase.
  • Pure Financial Advisors's biggest Q2 2025 reduction was Vanguard FTSE Developed Markets ETF, cutting an estimated $3.41M.
  • Pure Financial Advisors fully exited Edison International in Q2 2025, selling an estimated $241K.
  • Pure Financial Advisors's ten largest holdings make up 50% of its $5.68B portfolio in Q2 2025.
  • Pure Financial Advisors opened 94 new positions and closed 4 in Q2 2025.
  • Pure Financial Advisors's portfolio value rose 19% quarter-over-quarter to $5.68B.

Based on Pure Financial Advisors's 13F filing for Q2 2025, filed 18 Jul 2025.