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PFA

Pure Financial Advisors Portfolio holdings

AUM $6.97B
1-Year Est. Return 16.14%
This Fund
S&P 500
This Quarter Est. Return
-2.31%
1 Year Est. Return
+16.14%
3 Year Est. Return
+37.17%
5 Year Est. Return
+30.16%
10 Year Est. Return
+84.39%
AUM
$4.4B
AUM Growth
+$233M
Cap. Flow
+$356M
Cap. Flow %
8.08%
Top 10 Hldgs %
54.48%
Holding
366
New
40
Increased
193
Reduced
96
Closed
17

Top Buys

Rank Stock Value
1
BND icon
Vanguard Total Bond Market
BND
+$56M
2
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$53.9M
3
IGSB icon
iShares 1-5 Year Investment Grade Corporate Bond ETF
IGSB
+$29.4M
4
DUHP icon
Dimensional US High Profitability ETF
DUHP
+$28.8M
5
DFAT icon
Dimensional US Targeted Value ETF
DFAT
+$26.2M

Top Sells

Rank Stock Value
1
AVLV icon
Avantis US Large Cap Value ETF
AVLV
+$4.23M
2
DFAC icon
Dimensional US Core Equity 2 ETF
DFAC
+$3.68M
3
ITOT icon
iShares Core S&P Total US Stock Market ETF
ITOT
+$3.37M
4
STIP icon
iShares 0-5 Year TIPS Bond ETF
STIP
+$3.15M
5
AVEM icon
Avantis Emerging Markets Equity ETF
AVEM
+$851K

Sector Composition

Rank Sector Weight
1 Technology 2.4%
2 Consumer Discretionary 0.74%
3 Financials 0.67%
4 Industrials 0.48%
5 Consumer Staples 0.44%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
PRU icon
226
Prudential Financial
PRU
$42.9B
$462K 0.01%
3,898
+150
+4% +$18.5K
CL icon
227
Colgate-Palmolive
CL
$73.8B
$460K 0.01%
5,056
-71
-1% -$6.78K
SPYM
228
State Street SPDR Portfolio S&P 500 ETF
SPYM
$167B
$458K 0.01%
6,645
+1,317
+25% +$91.3K
CRM icon
229
Salesforce
CRM
$156B
$458K 0.01%
1,369
+459
+50% +$146K
ROK icon
230
Rockwell Automation
ROK
$49.5B
$453K 0.01%
1,584
-24
-1% -$6.75K
MCK icon
231
McKesson
MCK
$97.2B
$452K 0.01%
792
+25
+3% +$14K
SKX
232
DELISTED
Skechers
SKX
$444K 0.01%
6,609
-20
-0.3% -$1.3K
ESGE icon
233
iShares ESG Aware MSCI EM ETF
ESGE
$6.77B
$444K 0.01%
13,299
+1,976
+17% +$69.7K
TDIV icon
234
First Trust NASDAQ Technology Dividend Index Fund
TDIV
$4.4B
$442K 0.01%
+5,638
New +$452K
BMY icon
235
Bristol-Myers Squibb
BMY
$135B
$442K 0.01%
7,808
+2,538
+48% +$142K
MSI icon
236
Motorola Solutions
MSI
$73.5B
$435K 0.01%
942
+7
+0.7% +$3.32K
VZ icon
237
Verizon
VZ
$195B
$432K 0.01%
10,815
-1,915
-15% -$80.8K
INTC icon
238
Intel
INTC
$509B
$430K 0.01%
21,469
-10,852
-34% -$245K
IJK icon
239
iShares S&P Mid-Cap 400 Growth ETF
IJK
$11.1B
$430K 0.01%
4,731
– –
PAYX icon
240
Paychex
PAYX
$42.2B
$425K 0.01%
3,034
+29
+1% +$4.12K
TXN icon
241
Texas Instruments
TXN
$259B
$422K 0.01%
2,250
-45
-2% -$8.99K
RVTY icon
242
Revvity
RVTY
$12.4B
$419K 0.01%
3,756
– –
MGK icon
243
Vanguard Morningstar Mega Cap Growth ETF
MGK
$34B
$419K 0.01%
6,095
-185
-3% -$12.5K
XLF icon
244
State Street Financial Select Sector SPDR ETF
XLF
$58.5B
$408K 0.01%
8,437
-328
-4% -$15.9K
GLPI icon
245
Gaming and Leisure Properties
GLPI
$12.6B
$407K 0.01%
8,455
+500
+6% +$25K
SCHW
246
Charles Schwab
SCHW
$185B
$406K 0.01%
5,487
+7
+0.1% +$524
CIBR icon
247
First Trust NASDAQ Cybersecurity ETF
CIBR
$15.3B
$404K 0.01%
+6,360
New +$399K
COP icon
248
ConocoPhillips
COP
$144B
$400K 0.01%
4,030
-1,518
-27% -$161K
LNT icon
249
Alliant Energy
LNT
$18.3B
$396K 0.01%
+6,697
New +$405K
JEF icon
250
Jefferies Financial Group
JEF
$12.8B
$392K 0.01%
5,003
– –
8 9
10
11 12

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STA
Summit Trail Advisors New York $6.98B AUM 19.51% 1-Year Est. Return
SBH
Segall Bryant & Hamill Chicago, Illinois $6.98B AUM 34.78% 1-Year Est. Return
DE
Defiance ETFs New York $6.98B AUM
OCA
OpenArc Corporate Advisory Atlanta, Georgia $6.98B AUM
CWM
Circle Wealth Management Summit, New Jersey $7.02B AUM 19.32% 1-Year Est. Return
EDRH
Edmond de Rothschild Holding Chambesy, Switzerland $6.91B AUM 19.7% 1-Year Est. Return
RPI
Railway Pension Investments London, United Kingdom $7.03B AUM 18.92% 1-Year Est. Return
AMH
Aspex Management (HK) Central, Hong Kong $6.9B AUM 28.37% 1-Year Est. Return

Pure Financial Advisors's Q4 2024 Portfolio in Review

As of Q4 2024, Pure Financial Advisors held 366 positions worth $4.4B, up 5.6% from $4.17B the previous quarter. Its ten largest holdings account for 54% of the portfolio.

Pure Financial Advisors deployed $356M of net new capital in Q4 2024, opening 40 new positions and adding to 193 existing holdings. Its largest new stake was Dimensional US Vector Equity ETF: 39,627 shares worth $2.09M.

By sector, the portfolio is most concentrated in Technology at 2.4% of assets, up from 2.3% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was Avantis US Large Cap Value ETF, an estimated $4.23M trimmed.

  • Pure Financial Advisors's largest Q4 2024 buy was Dimensional US Vector Equity ETF: 39,627 shares worth $2.09M.
  • Pure Financial Advisors added most to Vanguard Total Bond Market in Q4 2024, an estimated $56M increase.
  • Pure Financial Advisors's biggest Q4 2024 reduction was Avantis US Large Cap Value ETF, cutting an estimated $4.23M.
  • Pure Financial Advisors fully exited Berkshire Hathaway Class A in Q4 2024, selling an estimated $691K.
  • Pure Financial Advisors's ten largest holdings make up 54% of its $4.4B portfolio in Q4 2024.
  • Pure Financial Advisors opened 40 new positions and closed 17 in Q4 2024.
  • Pure Financial Advisors's portfolio value rose 5.6% quarter-over-quarter to $4.4B.

Based on Pure Financial Advisors's 13F filing for Q4 2024, filed 16 Jan 2025.