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Nicolet Advisory Services’s Alphabet (Google) Class A GOOGL Stock Holding History

Nicolet Advisory Services’s Portfolio GOOGL Stock Details GOOGL Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2025
Q4 		$15.9M Buy
47,777
+104
+0.2% +$29.7K 1.07% 21
2025
Q3 		$11.7M Buy
47,673
+595
+1% +$125K 0.91% 24
2025
Q2 		$8.9M Buy
47,078
+2,576
+6% +$422K 0.76% 28
2025
Q1 		$6.8M Buy
44,502
+2,467
+6% +$447K 0.67% 32
2024
Q4 		$8.07M Buy
42,035
+2,492
+6% +$436K 0.74% 29
2024
Q3 		$6.56M Sell
39,543
-2,035
-5% -$341K 0.62% 34
2024
Q2 		$7.95M Sell
41,578
-1,515
-4% -$255K 0.76% 29
2024
Q1 		$6.75M Buy
43,093
+2,985
+7% +$427K 0.69% 30
2023
Q4 		$5.44M Sell
40,108
-23
-0.1% -$3.09K 0.59% 33
2023
Q3 		$5.43M Buy
40,131
+6,500
+19% +$841K 0.6% 30
2023
Q2 		$4.04M Sell
33,631
-1,083
-3% -$125K 0.44% 40
2023
Q1 		$3.76M Buy
34,714
+16,511
+91% +$1.58M 0.43% 40
2022
Q4 		$1.67M Buy
18,203
+5,651
+45% +$537K 0.22% 52
2022
Q3 		$1.23M Buy
12,552
+2,452
+24% +$272K 0.2% 50
2022
Q2 		$1.2M Buy
10,100
+2,980
+42% +$351K 0.18% 56
2022
Q1 		$949K Buy
7,120
+1,500
+27% +$204K 0.12% 68
2021
Q4 		$814K Sell
5,620
-4,700
-46% -$677K 0.1% 78
2021
Q3 		$1.38M Buy
10,320
+2,560
+33% +$348K 0.18% 58
2021
Q2 		$947K Buy
7,760
+2,540
+49% +$297K 0.12% 69
2021
Q1 		$538K Sell
5,220
-580
-10% -$57.2K 0.08% 102
2020
Q4 		$508K Sell
5,800
-20
-0.3% -$1.68K 0.07% 104
2020
Q3 		$426K Sell
5,820
-3,460
-37% -$264K 0.07% 103
2020
Q2 		$658K Sell
9,280
-280
-3% -$18.9K 0.1% 95
2020
Q1 		$555K Buy
9,560
+5,220
+120% +$354K 0.1% 99
2019
Q4 		$291K Buy
4,340
+20
+0.5% +$1.29K 0.05% 136
2019
Q3 		$264K Sell
4,320
-100
-2% -$5.92K 0.04% 137
2019
Q2 		$239K Buy
+4,420
New +$256K 0.04% 138

Other funds holding GOOGL

Vanguard Group
Vanguard Group Malvern, Pennsylvania $6.9T AUM 27.45% 1-Year Est. Return
BlackRock
BlackRock New York $5.72T AUM 30.48% 1-Year Est. Return
Fidelity Investments
Fidelity Investments Boston, Massachusetts $1.9T AUM 41.92% 1-Year Est. Return
State Street
State Street Boston, Massachusetts $2.9T AUM 29.55% 1-Year Est. Return
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.61T AUM 30.72% 1-Year Est. Return
Morgan Stanley
Morgan Stanley New York $1.66T AUM 25.57% 1-Year Est. Return
Norges Bank
Norges Bank Oslo, Norway $935B AUM
Invesco
Invesco Atlanta, Georgia $1.02T AUM 30.18% 1-Year Est. Return
T. Rowe Price Associates
T. Rowe Price Associates Baltimore, Maryland $865B AUM 30.76% 1-Year Est. Return
Bank of America
Bank of America Charlotte, North Carolina $1.37T AUM 24.88% 1-Year Est. Return

Nicolet Advisory Services's GOOGL Position: Q4 2025 in Review

Nicolet Advisory Services increased its Alphabet (Google) Class A (GOOGL) stake by 0.22% in Q4 2025, buying an estimated $29.7K and bringing the position to 47,777 shares worth $15.9M. The position accounts for 1.07% of the portfolio, ranked #21.

Nicolet Advisory Services first reported a position in GOOGL in Q2 2019 and has held it in 27 quarters since. 5,694 funds tracked by Wall St. Rank hold GOOGL as of Q4 2025.

  • Nicolet Advisory Services held 47,777 shares of Alphabet (Google) Class A worth $15.9M as of Q4 2025.
  • Nicolet Advisory Services bought 104 Alphabet (Google) Class A shares in Q4 2025, an estimated $29.7K.
  • Alphabet (Google) Class A made up 1.07% of Nicolet Advisory Services's portfolio in Q4 2025, its #21 holding.
  • Nicolet Advisory Services first reported a position in Alphabet (Google) Class A in Q2 2019 and has held it in 27 quarters since.
  • 5,694 funds tracked by Wall St. Rank held Alphabet (Google) Class A as of Q4 2025.

Based on Nicolet Advisory Services's 13F filing for Q4 2025, filed 13 Feb 2026.