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MFG

Merit Financial Group Portfolio holdings

AUM $16.4B
1-Year Est. Return 25.17%
This Fund
S&P 500
This Quarter Est. Return
+9.71%
1 Year Est. Return
+25.17%
3 Year Est. Return
+67.35%
5 Year Est. Return
+62.06%
10 Year Est. Return
–
AUM
$8.97B
AUM Growth
+$2.29B
Cap. Flow
+$1.64B
Cap. Flow %
18.23%
Top 10 Hldgs %
22.13%
Holding
1,758
New
360
Increased
942
Reduced
381
Closed
59

Top Buys

Rank Stock Value
1
VUG icon
Vanguard Growth ETF
VUG
+$137M
2
VTV icon
Vanguard Value ETF
VTV
+$116M
3
AVNM icon
Avantis All International Markets Equity ETF
AVNM
+$105M
4
VFLO icon
VictoryShares Free Cash Flow ETF
VFLO
+$78.5M
5
QLTY icon
GMO US Quality ETF
QLTY
+$65.6M

Top Sells

Rank Stock Value
1
AVDV icon
Avantis International Small Cap Value ETF
AVDV
+$63.7M
2
AVEM icon
Avantis Emerging Markets Equity ETF
AVEM
+$43.7M
3
SPLV icon
Invesco S&P 500 Low Volatility ETF
SPLV
+$35M
4
VOO icon
Vanguard S&P 500 ETF
VOO
+$31.7M
5
EMXC icon
iShares MSCI Emerging Markets ex China ETF
EMXC
+$24.4M

Sector Composition

Rank Sector Weight
1 Technology 9.23%
2 Financials 5.52%
3 Industrials 4.2%
4 Consumer Discretionary 3.19%
5 Healthcare 2.97%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VFLO icon
26
VictoryShares Free Cash Flow ETF
VFLO
$8.26B
$82.5M 0.92%
+2,333,822
New +$78.5M
BINC icon
27
BlackRock Flexible Income ETF
BINC
$16.1B
$71.2M 0.79%
1,348,323
+178,280
+15% +$9.28M
BND icon
28
Vanguard Total Bond Market
BND
$159B
$67.1M 0.75%
910,873
+13,505
+2% +$982K
EFG icon
29
iShares MSCI EAFE Growth ETF
EFG
$16.4B
$62M 0.69%
553,717
+104,980
+23% +$11.1M
USIG icon
30
iShares Broad USD Investment Grade Corporate Bond ETF
USIG
$17.4B
$61.9M 0.69%
1,202,637
+50,749
+4% +$2.56M
IEFA icon
31
iShares Core MSCI EAFE ETF
IEFA
$186B
$58.2M 0.65%
696,657
-217,890
-24% -$17.3M
META icon
32
Meta Platforms (Facebook)
META
$1.64T
$57.9M 0.65%
78,407
+17,433
+29% +$10.8M
AVGO icon
33
Broadcom
AVGO
$1.76T
$56.7M 0.63%
205,829
+77,265
+60% +$16.8M
SCHG icon
34
Schwab US Large-Cap Growth ETF
SCHG
$59.8B
$56M 0.62%
1,916,661
+1,090,799
+132% +$28.8M
VO icon
35
Vanguard Mid-Cap ETF
VO
$106B
$55.1M 0.61%
788,140
+172,356
+28% +$11.3M
BRK.B icon
36
Berkshire Hathaway Class B
BRK.B
$1.06T
$54.4M 0.61%
111,944
+21,107
+23% +$10.7M
VEA icon
37
Vanguard FTSE Developed Markets ETF
VEA
$226B
$52.6M 0.59%
923,302
+404,759
+78% +$21.7M
VB icon
38
Vanguard Small-Cap ETF
VB
$79.7B
$50.6M 0.56%
213,314
+35,428
+20% +$7.9M
SPYG icon
39
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
$51.4B
$50.1M 0.56%
525,301
+27,368
+5% +$2.35M
SPY icon
40
State Street SPDR S&P 500 ETF Trust
SPY
$782B
$49.5M 0.55%
80,037
+3,048
+4% +$1.74M
GOOGL icon
41
Alphabet (Google) Class A
GOOGL
$4.23T
$46.2M 0.52%
262,287
+55,775
+27% +$9.13M
JPM icon
42
JPMorgan Chase
JPM
$907B
$43.9M 0.49%
151,463
+40,053
+36% +$10.2M
JAAA icon
43
Janus Henderson AAA CLO ETF
JAAA
$29.1B
$43.3M 0.48%
852,299
+139,581
+20% +$7.05M
IYW icon
44
iShares US Technology ETF
IYW
$24.1B
$41.6M 0.46%
240,171
+33,769
+16% +$5.12M
GOVT icon
45
iShares US Treasury Bond ETF
GOVT
$43.9B
$40.1M 0.45%
1,745,592
+584,451
+50% +$13.3M
VGSH icon
46
Vanguard Short-Term Treasury ETF
VGSH
$29.3B
$38.7M 0.43%
658,087
-27,993
-4% -$1.64M
THRO
47
iShares U.S. Thematic Rotation Active ETF
THRO
$6.36B
$37.6M 0.42%
+1,055,592
New +$34.8M
VYM icon
48
Vanguard High Dividend Yield ETF
VYM
$80B
$34.6M 0.39%
259,882
+38,314
+17% +$4.85M
VBR icon
49
Vanguard Small-Cap Value ETF
VBR
$37.1B
$33.1M 0.37%
169,586
+136,943
+420% +$25.3M
SPYM
50
State Street SPDR Portfolio S&P 500 ETF
SPYM
$159B
$33M 0.37%
453,596
-7,913
-2% -$532K
1
2
3 4 5

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IG
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DADC
D.A. Davidson & Co Great Falls, Montana $16.5B AUM 19.94% 1-Year Est. Return
UCFA
United Capital Financial Advisors Irving, Texas $16.3B AUM 16.34% 1-Year Est. Return
EIP
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LCOV
London Company of Virginia Richmond, Virginia $16.2B AUM 17.5% 1-Year Est. Return
CCMG
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CI
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AIMCA
Alberta Investment Management Corp (AIMCo) Edmonton, Alberta, Canada $16.7B AUM 23.27% 1-Year Est. Return

Merit Financial Group's Q2 2025 Portfolio in Review

As of Q2 2025, Merit Financial Group held 1,758 positions worth $8.97B, up 34% from $6.68B the previous quarter. Its ten largest holdings account for 22% of the portfolio.

Merit Financial Group deployed $1.64B of net new capital in Q2 2025, opening 360 new positions and adding to 942 existing holdings. Its largest new stake was Avantis All International Markets Equity ETF: 1,712,314 shares worth $112M.

By sector, the portfolio is most concentrated in Technology at 9.2% of assets, up from 8.6% a quarter earlier, followed by Financials and Industrials.

On the sell side, the largest reduction was Avantis International Small Cap Value ETF, an estimated $63.7M trimmed.

  • Merit Financial Group's largest Q2 2025 buy was Avantis All International Markets Equity ETF: 1,712,314 shares worth $112M.
  • Merit Financial Group added most to Vanguard Growth ETF in Q2 2025, an estimated $137M increase.
  • Merit Financial Group's biggest Q2 2025 reduction was Avantis International Small Cap Value ETF, cutting an estimated $63.7M.
  • Merit Financial Group fully exited Invesco BulletShares 2025 High Yield Corporate Bond ETF in Q2 2025, selling an estimated $1.88M.
  • Merit Financial Group's ten largest holdings make up 22% of its $8.97B portfolio in Q2 2025.
  • Merit Financial Group opened 360 new positions and closed 59 in Q2 2025.
  • Merit Financial Group's portfolio value rose 34% quarter-over-quarter to $8.97B.

Based on Merit Financial Group's 13F filing for Q2 2025, filed 22 Jul 2025.