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Mayfair Advisory Group Portfolio holdings

AUM $332M
1-Year Est. Return 23.48%
This Fund
S&P 500
This Quarter Est. Return
+13.41%
1 Year Est. Return
+23.48%
3 Year Est. Return
+64.59%
5 Year Est. Return
+80.4%
10 Year Est. Return
–
AUM
$51.1M
AUM Growth
+$12.3M
Cap. Flow
+$7.06M
Cap. Flow %
13.82%
Top 10 Hldgs %
46.05%
Holding
89
New
22
Increased
35
Reduced
19
Closed
5
Avg Time Held
1.9 quarters
Top 10 Avg Time Held
2.8 quarters
Top 20 Avg Time Held
2.8 quarters

Sector Composition

Rank Sector Weight
1 Miscellaneous 47.58%
2 Technology 11.29%
3 Financials 9.14%
4 Industrials 6.53%
5 Consumer Staples 5.05%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow Held Since
SCHD icon
1
Schwab US Dividend Equity ETF
SCHD
$110B
$5.24M 10.26%
245,247
+24,576
+11% +$498K
2019 Q4
4 quarters
AAPL icon
2
Apple
AAPL
$4.98T
$4.23M 8.29%
31,908
+4,054
+15% +$488K
2019 Q4
4 quarters
SCHG icon
3
Schwab US Large-Cap Growth ETF
SCHG
$64.7B
$4.12M 8.05%
256,456
+32,792
+15% +$497K
2019 Q4
4 quarters
MINT icon
4
PIMCO Enhanced Short Maturity Active Exchange-Traded Fund
MINT
$18.3B
$2.46M 4.81%
24,090
-2,154
-8% -$220K
2019 Q4
4 quarters
QUAL icon
5
iShares MSCI USA Quality Factor ETF
QUAL
$48.5B
$2.17M 4.24%
18,656
+1,670
+10% +$184K
2019 Q4
4 quarters
SFBS
6
ServisFirst Bancshares
SFBS
$4.22B
$1.41M 2.76%
70,116
-21,502
-23% -$417K
2019 Q4
4 quarters
VUG icon
7
Vanguard Morningstar Growth ETF
VUG
$235B
$1.2M 2.34%
28,380
+474
+2% +$18.9K
2019 Q4
4 quarters
AME icon
8
Ametek
AME
$56.8B
$1M 1.96%
8,282
– –
2020 Q3
1 quarter
VIG icon
9
Vanguard Dividend Appreciation ETF
VIG
$111B
$854K 1.67%
6,052
+1
+0% +$136
2019 Q4
4 quarters
SO icon
10
Southern Company
SO
$99.1B
$845K 1.65%
13,753
+2,500
+22% +$150K
2019 Q4
4 quarters
RY icon
11
Royal Bank of Canada
RY
$264B
$837K 1.64%
+10,202
New +$789K
2020 Q4
0 quarters
NEE icon
12
NextEra Energy
NEE
$161B
$823K 1.61%
10,674
+50
+0.5% +$3.74K
2020 Q2
2 quarters
SCHA icon
13
Schwab U.S Small- Cap ETF
SCHA
$21.7B
$796K 1.56%
35,776
-10,112
-22% -$201K
2019 Q4
4 quarters
VTV icon
14
Vanguard Morningstar Value ETF
VTV
$188B
$787K 1.54%
6,614
+77
+1% +$8.66K
2019 Q4
4 quarters
TSLA icon
15
Tesla
TSLA
$1.47T
$773K 1.51%
3,288
+93
+3% +$15.9K
2020 Q2
2 quarters
MSFT icon
16
Microsoft
MSFT
$3.88T
$739K 1.45%
3,323
-32
-1% -$6.88K
2019 Q4
4 quarters
BOND icon
17
PIMCO Active Bond Exchange-Traded Fund
BOND
$8.53B
$718K 1.41%
6,352
-131
-2% -$14.7K
2019 Q4
4 quarters
KO icon
18
Coca-Cola
KO
$378B
$702K 1.37%
12,799
+8,405
+191% +$435K
2020 Q3
1 quarter
NSC icon
19
Norfolk Southern
NSC
$71.3B
$654K 1.28%
+2,751
New +$626K
2020 Q4
0 quarters
FBND icon
20
Fidelity Total Bond ETF
FBND
$28B
$652K 1.28%
12,026
+1,323
+12% +$72.2K
2020 Q2
2 quarters
JNJ icon
21
Johnson & Johnson
JNJ
$619B
$649K 1.27%
4,125
+851
+26% +$126K
2019 Q4
4 quarters
VTI icon
22
Vanguard Morningstar Total Stock Market ETF
VTI
$692B
$621K 1.22%
3,192
+1
+0% +$183
2019 Q4
4 quarters
AMZN icon
23
Amazon
AMZN
$2.75T
$593K 1.16%
3,640
-60
-2% -$9.57K
2019 Q4
4 quarters
XOM icon
24
ExxonMobil
XOM
$694B
$574K 1.12%
13,927
+7,751
+126% +$291K
2020 Q3
1 quarter
CSX icon
25
CSX Corp
CSX
$87.9B
$572K 1.12%
+18,900
New +$543K
2020 Q4
0 quarters

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Mayfair Advisory Group's Q4 2020 Portfolio in Review

As of Q4 2020, Mayfair Advisory Group held 89 positions worth $51.1M, up 32% from $38.8M the previous quarter. Its ten largest holdings account for 46% of the portfolio.

Mayfair Advisory Group deployed $7.06M of net new capital in Q4 2020, opening 22 new positions and adding to 35 existing holdings. Its largest new stake was Royal Bank of Canada: 10,202 shares worth $837K.

By sector, the portfolio is most concentrated in Miscellaneous at 48% of assets, down from 53% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was ServisFirst Bancshares, an estimated $417K trimmed.

  • Mayfair Advisory Group's largest Q4 2020 buy was Royal Bank of Canada: 10,202 shares worth $837K.
  • Mayfair Advisory Group added most to Schwab US Dividend Equity ETF in Q4 2020, an estimated $498K increase.
  • Mayfair Advisory Group's biggest Q4 2020 reduction was ServisFirst Bancshares, cutting an estimated $417K.
  • Mayfair Advisory Group fully exited Schwab International Equity ETF in Q4 2020, selling an estimated $293K.
  • Mayfair Advisory Group's ten largest holdings make up 46% of its $51.1M portfolio in Q4 2020.
  • Mayfair Advisory Group opened 22 new positions and closed 5 in Q4 2020.
  • Mayfair Advisory Group's portfolio value rose 32% quarter-over-quarter to $51.1M.

Based on Mayfair Advisory Group's 13F filing for Q4 2020, filed 28 Jan 2021.