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MAM

Madison Asset Management Portfolio holdings

AUM $8.06B
1-Year Est. Return 11.81%
This Fund
S&P 500
This Quarter Est. Return
+6.32%
1 Year Est. Return
+11.81%
3 Year Est. Return
+47.59%
5 Year Est. Return
+65.64%
10 Year Est. Return
–
AUM
$9.26B
AUM Growth
+$284M
Cap. Flow
-$107M
Cap. Flow %
-1.16%
Top 10 Hldgs %
26.72%
Holding
371
New
22
Increased
101
Reduced
171
Closed
33

Top Buys

Rank Stock Value
1
MEDP icon
Medpace
MEDP
+$86.3M
2
CDW icon
CDW
CDW
+$82.9M
3
IT icon
Gartner
IT
+$63M
4
ANET icon
Arista Networks
ANET
+$47.9M
5
FND icon
Floor & Decor
FND
+$41.9M

Top Sells

Rank Stock Value
1
DLTR icon
Dollar Tree
DLTR
+$128M
2
BRK.B icon
Berkshire Hathaway Class B
BRK.B
+$103M
3
BF.B icon
Brown-Forman Class B
BF.B
+$64M
4
GOOG icon
Alphabet (Google) Class C
GOOG
+$61.3M
5
ADI icon
Analog Devices
ADI
+$23.9M

Sector Composition

Rank Sector Weight
1 Technology 23.25%
2 Financials 19.94%
3 Industrials 13.71%
4 Consumer Discretionary 12.23%
5 Healthcare 9.36%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SPY icon
76
State Street SPDR S&P 500 ETF Trust
SPY
$790B
$30.2M 0.33%
48,909
+7,970
+19% +$4.56M
NKE icon
77
Nike
NKE
$61.9B
$29.6M 0.32%
416,597
-37,020
-8% -$2.22M
JNJ icon
78
Johnson & Johnson
JNJ
$618B
$28.5M 0.31%
186,461
-8,433
-4% -$1.3M
COST icon
79
Costco
COST
$422B
$27.7M 0.3%
27,932
-3,023
-10% -$3M
SPHY icon
80
State Street SPDR Portfolio High Yield Bond ETF
SPHY
$11.5B
$27.4M 0.3%
1,151,255
+207,128
+22% +$4.82M
TEL icon
81
TE Connectivity
TEL
$59.6B
$26.6M 0.29%
157,639
+25,381
+19% +$3.85M
ADP icon
82
Automatic Data Processing
ADP
$106B
$25.4M 0.27%
82,348
-15,693
-16% -$4.82M
VEU icon
83
Vanguard FTSE All-World ex-US ETF
VEU
$66.6B
$25.2M 0.27%
375,448
+167,230
+80% +$10.6M
AGG icon
84
iShares Core US Aggregate Bond ETF
AGG
$137B
$24M 0.26%
242,014
+4,963
+2% +$486K
MDT icon
85
Medtronic
MDT
$109B
$22.9M 0.25%
262,800
-105,769
-29% -$8.97M
ADBE icon
86
Adobe
ADBE
$99.5B
$22.5M 0.24%
58,122
-1,020
-2% -$393K
CME icon
87
CME Group
CME
$96.3B
$21.2M 0.23%
76,980
-13,299
-15% -$3.62M
VGK icon
88
Vanguard FTSE Europe ETF
VGK
$30.7B
$20.9M 0.23%
269,918
+52,595
+24% +$3.88M
PEP icon
89
PepsiCo
PEP
$190B
$20.8M 0.22%
157,263
-19,962
-11% -$2.69M
MS icon
90
Morgan Stanley
MS
$331B
$20.6M 0.22%
146,288
-9,046
-6% -$1.11M
COP icon
91
ConocoPhillips
COP
$147B
$20.5M 0.22%
228,467
-16,060
-7% -$1.45M
KBE icon
92
State Street SPDR S&P Bank ETF
KBE
$1.64B
$20.1M 0.22%
361,338
-36,471
-9% -$1.9M
LIN icon
93
Linde
LIN
$221B
$20.1M 0.22%
42,769
+4,879
+13% +$2.23M
EZU icon
94
iShare MSCI Eurozone ETF
EZU
$9.64B
$19.7M 0.21%
331,826
+159,169
+92% +$9M
IQLT icon
95
iShares MSCI Intl Quality Factor ETF
IQLT
$13.8B
$19.1M 0.21%
441,348
+37,223
+9% +$1.54M
IJR icon
96
iShares Core S&P Small-Cap ETF
IJR
$109B
$18.9M 0.2%
173,020
-41,577
-19% -$4.3M
BRK.B icon
97
Berkshire Hathaway Class B
BRK.B
$1.1T
$18.8M 0.2%
38,756
-202,893
-84% -$103M
CVX icon
98
Chevron
CVX
$392B
$18.1M 0.2%
126,708
-4,350
-3% -$613K
IJH icon
99
iShares Core S&P Mid-Cap ETF
IJH
$122B
$17.9M 0.19%
288,286
-31,100
-10% -$1.83M
CMCSA icon
100
Comcast
CMCSA
$85B
$17.5M 0.19%
489,973
-50,689
-9% -$1.75M
2 3
4
5 6

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FMI
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FIA
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AIM
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MT
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CCM
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WA
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Madison Asset Management's Q2 2025 Portfolio in Review

As of Q2 2025, Madison Asset Management held 371 positions worth $9.26B, up 3.2% from $8.98B the previous quarter. Its ten largest holdings account for 27% of the portfolio.

Madison Asset Management's Q2 2025 filing shows 22 new, 101 increased, 171 reduced and 33 closed positions. Its largest new stake was Airbnb: 259,096 shares worth $34.3M. The largest sale was Dollar Tree, an estimated $128M.

By sector, the portfolio is most concentrated in Technology at 23% of assets, up from 19% a quarter earlier, followed by Financials and Industrials.

  • Madison Asset Management's largest Q2 2025 buy was Airbnb: 259,096 shares worth $34.3M.
  • Madison Asset Management added most to Medpace in Q2 2025, an estimated $86.3M increase.
  • Madison Asset Management's biggest Q2 2025 reduction was Berkshire Hathaway Class B, cutting an estimated $103M.
  • Madison Asset Management fully exited Dollar Tree in Q2 2025, selling an estimated $128M.
  • Madison Asset Management's ten largest holdings make up 27% of its $9.26B portfolio in Q2 2025.
  • Madison Asset Management opened 22 new positions and closed 33 in Q2 2025.
  • Madison Asset Management's portfolio value rose 3.2% quarter-over-quarter to $9.26B.

Based on Madison Asset Management's 13F filing for Q2 2025, filed 11 Aug 2025.