Madison Asset Management’s Alphabet (Google) Class C GOOG Stock Holding History

Bought
Maintained
Sold
Quarter Market Value Status Shares Shares
Change %
Capital Flow Portfolio Weight Portfolio Position
2025
Q2
$167M Sell
943,146
-370,684
-28% -$65.8M 1.81% 11
2025
Q1
$205M Sell
1,313,830
-39,739
-3% -$6.21M 2.29% 7
2024
Q4
$258M Sell
1,353,569
-12,337
-0.9% -$2.35M 2.91% 2
2024
Q3
$228M Sell
1,365,906
-80,924
-6% -$13.5M 2.57% 4
2024
Q2
$265M Sell
1,446,830
-87,178
-6% -$16M 3.28% 2
2024
Q1
$234M Buy
1,534,008
+21,538
+1% +$3.28M 2.87% 3
2023
Q4
$213M Buy
1,512,470
+73,152
+5% +$10.3M 2.89% 2
2023
Q3
$190M Buy
1,439,318
+72,024
+5% +$9.5M 2.79% 2
2023
Q2
$165M Sell
1,367,294
-75,408
-5% -$9.12M 2.41% 2
2023
Q1
$150M Sell
1,442,702
-15,465
-1% -$1.61M 2.28% 4
2022
Q4
$129M Buy
1,458,167
+338,534
+30% +$30M 2.03% 5
2022
Q3
$108M Buy
1,119,633
+25,453
+2% +$2.45M 1.81% 5
2022
Q2
$120M Buy
1,094,180
+150,120
+16% +$16.4M 1.87% 7
2022
Q1
$132M Sell
944,060
-5,640
-0.6% -$788K 1.89% 7
2021
Q4
$137M Sell
949,700
-86,580
-8% -$12.5M 1.8% 8
2021
Q3
$138M Sell
1,036,280
-51,600
-5% -$6.88M 1.9% 5
2021
Q2
$136M Sell
1,087,880
-7,160
-0.7% -$897K 1.84% 5
2021
Q1
$113M Sell
1,095,040
-6,560
-0.6% -$679K 1.58% 10
2020
Q4
$96.5M Sell
1,101,600
-30,600
-3% -$2.68M 1.42% 11
2020
Q3
$83.2M Sell
1,132,200
-172,300
-13% -$12.7M 1.39% 12
2020
Q2
$92.2M Sell
1,304,500
-172,700
-12% -$12.2M 1.62% 8
2020
Q1
$85.9M Sell
1,477,200
-45,520
-3% -$2.65M 1.76% 7
2019
Q4
$102M Buy
+1,522,720
New +$102M 1.56% 10