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MAS

Madden Advisory Services Portfolio holdings

AUM $254M
1-Year Est. Return 15.17%
This Fund
S&P 500
This Quarter Est. Return
+5.99%
1 Year Est. Return
+15.17%
3 Year Est. Return
+44.66%
5 Year Est. Return
+47.96%
10 Year Est. Return
+160.46%
AUM
$258M
AUM Growth
+$23.6M
Cap. Flow
-$10.6M
Cap. Flow %
-4.09%
Top 10 Hldgs %
44.66%
Holding
110
New
10
Increased
42
Reduced
46
Closed
6

Top Buys

Rank Stock Value
1
VCSH icon
Vanguard Short-Term Corporate Bond ETF
VCSH
+$1.69M
2
SCHI icon
Schwab 5-10 Year Corporate Bond ETF
SCHI
+$1.44M
3
EFA icon
iShares MSCI EAFE ETF
EFA
+$1.17M
4
QQQ icon
Invesco QQQ Trust
QQQ
+$889K
5
SCHR
Schwab Intermediately-Term US Treasury ETF
SCHR
+$799K

Top Sells

Rank Stock Value
1
IBDQ
iShares iBonds Dec 2025 Term Corporate ETF
IBDQ
+$8.35M
2
IBDR icon
iShares iBonds Dec 2026 Term Corporate ETF
IBDR
+$6.4M
3
IBDS icon
iShares iBonds Dec 2027 Term Corporate ETF
IBDS
+$3.59M
4
CORP icon
PIMCO Investment Grade Corporate Bond Index Exchange-Traded Fund
CORP
+$2.17M
5
IEFA icon
iShares Core MSCI EAFE ETF
IEFA
+$739K

Sector Composition

Rank Sector Weight
1 Technology 3.3%
2 Real Estate 0.43%
3 Financials 0.1%
4 Consumer Discretionary 0%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
FLTR icon
26
VanEck IG Floating Rate ETF
FLTR
$2.94B
$3M 1.16%
117,366
+5,261
+5% +$134K
SCHD icon
27
Schwab US Dividend Equity ETF
SCHD
$104B
$2.99M 1.16%
109,574
-3,741
-3% -$102K
QQQ icon
28
Invesco QQQ Trust
QQQ
$436B
$2.81M 1.09%
4,675
+1,553
+50% +$889K
IHI icon
29
iShares US Medical Devices ETF
IHI
$3.17B
$2.72M 1.05%
45,203
-106
-0.2% -$6.48K
VPU
30
Vanguard Utilities ETF
VPU
$8.56B
$2.62M 1.01%
13,835
+420
+3% +$76.9K
SCHH icon
31
Schwab US REIT ETF
SCHH
$11.7B
$2.3M 0.89%
106,526
+1,201
+1% +$25.6K
FQAL icon
32
Fidelity Quality Factor ETF
FQAL
$1.4B
$2.23M 0.86%
29,797
+3,805
+15% +$274K
VIS icon
33
Vanguard Industrials ETF
VIS
$7.94B
$2.18M 0.84%
7,361
+481
+7% +$139K
IBDT icon
34
iShares iBonds Dec 2028 Term Corporate ETF
IBDT
$4.06B
$1.99M 0.77%
77,998
+28,077
+56% +$714K
VUG icon
35
Vanguard Morningstar Growth ETF
VUG
$212B
$1.74M 0.67%
21,714
+1,662
+8% +$127K
XLK icon
36
State Street Technology Select Sector SPDR ETF
XLK
$109B
$1.73M 0.67%
12,262
-378
-3% -$50.1K
HDV
37
iShares Core High Dividend ETF
HDV
$14.7B
$1.71M 0.66%
69,695
-3,620
-5% -$87.5K
XLY icon
38
State Street Consumer Discretionary Select Sector SPDR ETF
XLY
$21.7B
$1.59M 0.62%
13,292
+184
+1% +$21.1K
IJH icon
39
iShares Core S&P Mid-Cap ETF
IJH
$121B
$1.58M 0.61%
24,285
-1,200
-5% -$77.1K
VB icon
40
Vanguard Morningstar Small-Cap ETF
VB
$78.9B
$1.52M 0.59%
5,967
-61
-1% -$15.1K
TIP icon
41
iShares TIPS Bond ETF
TIP
$14.5B
$1.49M 0.58%
13,385
+2,047
+18% +$226K
SCHE icon
42
Schwab Emerging Markets Equity ETF
SCHE
$12.2B
$1.32M 0.51%
39,693
-376
-0.9% -$11.8K
RSP icon
43
Invesco S&P 500 Equal Weight ETF
RSP
$97.3B
$1.3M 0.5%
6,865
-56
-0.8% -$10.4K
VWO icon
44
Vanguard FTSE Emerging Markets ETF
VWO
$117B
$1.21M 0.47%
22,400
+7,084
+46% +$365K
AAPL icon
45
Apple
AAPL
$4.97T
$1.2M 0.46%
4,704
-206
-4% -$46.5K
SCHF icon
46
Schwab International Equity ETF
SCHF
$64.9B
$1.16M 0.45%
49,804
-264
-0.5% -$5.96K
VNQ icon
47
Vanguard Real Estate ETF
VNQ
$39.9B
$1.15M 0.45%
12,586
-729
-5% -$66.1K
IVV icon
48
iShares Core S&P 500 ETF
IVV
$858B
$1.09M 0.42%
1,630
-3
-0.2% -$1.93K
XLI icon
49
State Street Industrial Select Sector SPDR ETF
XLI
$32.2B
$1.08M 0.42%
7,009
-33
-0.5% -$5K
IBDU icon
50
iShares iBonds Dec 2029 Term Corporate ETF
IBDU
$4.03B
$1.05M 0.41%
44,893
+8,628
+24% +$202K
1
2
3 4 5

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Madden Advisory Services's Q3 2025 Portfolio in Review

As of Q3 2025, Madden Advisory Services held 110 positions worth $258M, up 10% from $235M the previous quarter. Its ten largest holdings account for 45% of the portfolio.

Madden Advisory Services withdrew a net $10.6M in Q3 2025, closing 6 positions and reducing 46 holdings. Its most notable exit was iShares iBonds Dec 2025 Term Corporate ETF, an estimated $8.35M position sold in full.

By sector, the portfolio is most concentrated in Technology at 3.3% of assets, down from 3.4% a quarter earlier, followed by Real Estate and Financials.

Against the trend, Madden Advisory Services opened a new position in Schwab Intermediately-Term US Treasury ETF worth $803K.

  • Madden Advisory Services's largest Q3 2025 buy was Schwab Intermediately-Term US Treasury ETF: 31,964 shares worth $803K.
  • Madden Advisory Services added most to Vanguard Short-Term Corporate Bond ETF in Q3 2025, an estimated $1.69M increase.
  • Madden Advisory Services's biggest Q3 2025 reduction was iShares Core MSCI EAFE ETF, cutting an estimated $739K.
  • Madden Advisory Services fully exited iShares iBonds Dec 2025 Term Corporate ETF in Q3 2025, selling an estimated $8.35M.
  • Madden Advisory Services's ten largest holdings make up 45% of its $258M portfolio in Q3 2025.
  • Madden Advisory Services opened 10 new positions and closed 6 in Q3 2025.
  • Madden Advisory Services's portfolio value rose 10% quarter-over-quarter to $258M.

Based on Madden Advisory Services's 13F filing for Q3 2025, filed 24 Oct 2025.