LPL Financial’s Alphabet (Google) Class C GOOG Stock Holding History

LPL Financial’s Portfolio GOOG Stock Details GOOG Fund Activity

Bought

Maintained

Sold

Quarter	Market Value	Status	Shares	Change in Stake	Trade Value	Portfolio Weight	Portfolio Position
2026 Q1	–	Sell	-1,200	Closed	-$377K	–	6055
2025 Q4	$377K	Buy	+1,200	New	+$344K	﹤0.01%	4968
2025 Q3	–	Sell	-1,600	Closed	-$284K	–	5883
2025 Q2	$284K	Sell	1,600 -3,200	-67%	-$529K	﹤0.01%	4812
2025 Q1	$750K	Sell	4,800 -1,200	-20%	-$220K	﹤0.01%	3791
2024 Q4	$1.14M	Buy	6,000 +4,700	+362%	+$830K	﹤0.01%	3382
2024 Q3	$217K	Buy	+1,300	New	+$220K	﹤0.01%	4673
2023 Q4	–	Sell	-10,000	Closed	-$1.32M	–	4837
2023 Q3	$1.32M	Sell	10,000 -100	-1%	-$13K	﹤0.01%	2663
2023 Q2	$1.22M	Buy	10,100 +100	+1%	+$11.6K	﹤0.01%	2682
2023 Q1	$1.04M	Hold	10,000	–	–	﹤0.01%	2724
2022 Q4	$887K	Hold	10,000	–	–	﹤0.01%	2736
2022 Q3	$962K	Hold	10,000	–	–	﹤0.01%	2574
2022 Q2	$1.09M	Buy	+10,000	New	+$1.18M	﹤0.01%	2512

Other funds holding GOOG

BlackRock New York $5.72T AUM 30.48% 1-Year Est. Return

VCM

Vanguard Capital Management Malvern, Pennsylvania $4.04T AUM

State Street Boston, Massachusetts $2.9T AUM 29.55% 1-Year Est. Return

JP Morgan Chase New York $1.56T AUM 27.86% 1-Year Est. Return

Geode Capital Management Boston, Massachusetts $1.61T AUM 30.72% 1-Year Est. Return

Fidelity Investments Boston, Massachusetts $1.9T AUM 41.92% 1-Year Est. Return

VPM

Vanguard Portfolio Management Malvern, Pennsylvania $1.91T AUM

Morgan Stanley New York $1.66T AUM 25.57% 1-Year Est. Return

T. Rowe Price Associates Baltimore, Maryland $865B AUM 30.76% 1-Year Est. Return

Invesco Atlanta, Georgia $1.02T AUM 30.18% 1-Year Est. Return

LPL Financial's GOOG Position: Q1 2026 in Review

LPL Financial increased its Alphabet (Google) Class C (GOOG) stake by 1.4% in Q1 2026, buying an estimated $26.9M and bringing the position to 6,225,801 shares worth $1.79B. The position accounts for 0.47% of the portfolio, ranked #36.

LPL Financial first reported a position in GOOG in Q2 2013 and has held it in 51 quarters since. The position peaked at $1.93B in Q4 2025. 5,120 funds tracked by Wall St. Rank hold GOOG as of Q1 2026.

LPL Financial held 6,225,801 shares of Alphabet (Google) Class C worth $1.79B as of Q1 2026.
LPL Financial bought 85,514 Alphabet (Google) Class C shares in Q1 2026, an estimated $26.9M.
Alphabet (Google) Class C made up 0.47% of LPL Financial's portfolio in Q1 2026, its #36 holding.
LPL Financial first reported a position in Alphabet (Google) Class C in Q2 2013 and has held it in 51 quarters since.
LPL Financial's Alphabet (Google) Class C position peaked at $1.93B in Q4 2025.
5,120 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q1 2026.

Based on LPL Financial's 13F filing for Q1 2026, filed 6 May 2026.