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LRIC

Long Road Investment Counsel Portfolio holdings

AUM $255M
1-Year Est. Return 12.85%
This Fund
S&P 500
This Quarter Est. Return
+9.19%
1 Year Est. Return
+12.85%
3 Year Est. Return
+50.27%
5 Year Est. Return
+69.15%
10 Year Est. Return
+283.92%
AUM
$222M
AUM Growth
+$15.9M
Cap. Flow
-$116K
Cap. Flow %
-0.05%
Top 10 Hldgs %
45.21%
Holding
72
New
1
Increased
20
Reduced
14
Closed
1

Top Buys

Rank Stock Value
1
ZBRA icon
Zebra Technologies
ZBRA
+$223K
2
PEP icon
PepsiCo
PEP
+$110K
3
KMX icon
CarMax
KMX
+$85.2K
4
ORLY icon
O'Reilly Automotive
ORLY
+$81.3K
5
ACN icon
Accenture
ACN
+$51.7K

Top Sells

Rank Stock Value
1
V icon
Visa
V
+$202K
2
ADBE icon
Adobe
ADBE
+$187K
3
SYK icon
Stryker
SYK
+$144K
4
SBUX icon
Starbucks
SBUX
+$105K
5
EL icon
Estee Lauder
EL
+$82.1K

Sector Composition

Rank Sector Weight
1 Consumer Discretionary 19.49%
2 Technology 18.21%
3 Healthcare 16.64%
4 Industrials 14.55%
5 Consumer Staples 10.57%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
EL icon
1
Estee Lauder
EL
$32B
$16.4M 7.39%
56,400
-300
-0.5% -$82.1K
ORLY icon
2
O'Reilly Automotive
ORLY
$76.3B
$13.3M 6.01%
394,050
+2,625
+0.7% +$81.3K
SYK icon
3
Stryker
SYK
$130B
$11.8M 5.33%
48,570
-600
-1% -$144K
KMX icon
4
CarMax
KMX
$8.26B
$11.4M 5.14%
85,900
+700
+0.8% +$85.2K
ADP icon
5
Automatic Data Processing
ADP
$108B
$10.6M 4.78%
56,234
+150
+0.3% +$26K
ITW icon
6
Illinois Tool Works
ITW
$85.3B
$10.1M 4.57%
45,776
-152
-0.3% -$31.6K
SBUX icon
7
Starbucks
SBUX
$120B
$8.35M 3.76%
76,370
-1,000
-1% -$105K
FAST icon
8
Fastenal
FAST
$59.5B
$6.62M 2.99%
263,490
+800
+0.3% +$19.1K
ICE icon
9
Intercontinental Exchange
ICE
$84.4B
$5.91M 2.66%
52,950
+200
+0.4% +$22.7K
ORCL icon
10
Oracle
ORCL
$423B
$5.74M 2.59%
81,740
– –
GOOGL icon
11
Alphabet (Google) Class A
GOOGL
$4.33T
$5.37M 2.42%
52,060
– –
IDXX icon
12
Idexx Laboratories
IDXX
$46.2B
$5.33M 2.4%
10,900
– –
GOOG icon
13
Alphabet (Google) Class C
GOOG
$4.32T
$5.31M 2.39%
51,380
– –
ACN icon
14
Accenture
ACN
$108B
$5.28M 2.38%
19,100
+200
+1% +$51.7K
TMO icon
15
Thermo Fisher Scientific
TMO
$220B
$4.89M 2.2%
10,705
– –
AAPL icon
16
Apple
AAPL
$4.57T
$4.42M 1.99%
36,211
– –
EXPD icon
17
Expeditors International
EXPD
$23.2B
$4.42M 1.99%
41,000
– –
APD icon
18
Air Products & Chemicals
APD
$67.6B
$4.35M 1.96%
15,475
+100
+0.7% +$27.2K
PEP icon
19
PepsiCo
PEP
$190B
$4.16M 1.87%
29,400
+800
+3% +$110K
BDX icon
20
Becton Dickinson
BDX
$48.7B
$4.11M 1.85%
17,323
+44
+0.3% +$10.8K
OMC icon
21
Omnicom Group
OMC
$23.4B
$3.85M 1.74%
51,950
+500
+1% +$34.5K
PYPL icon
22
PayPal
PYPL
$50.5B
$3.71M 1.67%
15,300
– –
RBA icon
23
RB Global
RBA
$17.5B
$3.44M 1.55%
58,740
– –
INTU icon
24
Intuit
INTU
$89B
$3.03M 1.36%
7,900
-200
-2% -$77K
DORM icon
25
Dorman Products
DORM
$4.18B
$2.93M 1.32%
28,550
+300
+1% +$29.9K
1
2 3

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Long Road Investment Counsel's Q1 2021 Portfolio in Review

As of Q1 2021, Long Road Investment Counsel held 72 positions worth $222M, up 7.7% from $206M the previous quarter. Its ten largest holdings account for 45% of the portfolio.

Trading was light in Q1 2021: portfolio turnover was 2.8%. Long Road Investment Counsel opened 1 new position and exited 1, leaving the 72-position portfolio largely intact.

By sector, the portfolio is most concentrated in Consumer Discretionary at 19% of assets, up from 18% a quarter earlier, followed by Technology and Healthcare.

  • Long Road Investment Counsel's largest Q1 2021 buy was Zebra Technologies: 500 shares worth $243K.
  • Long Road Investment Counsel added most to PepsiCo in Q1 2021, an estimated $110K increase.
  • Long Road Investment Counsel's biggest Q1 2021 reduction was Adobe, cutting an estimated $187K.
  • Long Road Investment Counsel fully exited Visa in Q1 2021, selling an estimated $202K.
  • Long Road Investment Counsel's ten largest holdings make up 45% of its $222M portfolio in Q1 2021.
  • Long Road Investment Counsel opened 1 new position and closed 1 in Q1 2021.
  • Long Road Investment Counsel's portfolio value rose 7.7% quarter-over-quarter to $222M.

Based on Long Road Investment Counsel's 13F filing for Q1 2021, filed 4 May 2021.