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LRIC

Long Road Investment Counsel Portfolio holdings

AUM $255M
1-Year Est. Return 12.85%
This Fund
S&P 500
This Quarter Est. Return
+9.19%
1 Year Est. Return
+12.85%
3 Year Est. Return
+50.27%
5 Year Est. Return
+69.15%
10 Year Est. Return
+283.92%
AUM
$222M
AUM Growth
+$15.9M
Cap. Flow
-$116K
Cap. Flow %
-0.05%
Top 10 Hldgs %
45.21%
Holding
72
New
1
Increased
20
Reduced
14
Closed
1

Top Buys

Rank Stock Value
1
ZBRA icon
Zebra Technologies
ZBRA
+$223K
2
PEP icon
PepsiCo
PEP
+$110K
3
KMX icon
CarMax
KMX
+$85.2K
4
ORLY icon
O'Reilly Automotive
ORLY
+$81.3K
5
ACN icon
Accenture
ACN
+$51.7K

Top Sells

Rank Stock Value
1
V icon
Visa
V
+$202K
2
ADBE icon
Adobe
ADBE
+$187K
3
SYK icon
Stryker
SYK
+$144K
4
SBUX icon
Starbucks
SBUX
+$105K
5
EL icon
Estee Lauder
EL
+$82.1K

Sector Composition

Rank Sector Weight
1 Consumer Discretionary 19.49%
2 Technology 18.21%
3 Healthcare 16.64%
4 Industrials 14.55%
5 Consumer Staples 10.57%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
WU icon
51
Western Union
WU
$2.22B
$915K 0.41%
37,112
SPY icon
52
State Street SPDR S&P 500 ETF Trust
SPY
$810B
$804K 0.36%
2,029
BRK.A icon
53
Berkshire Hathaway Class A
BRK.A
$1.09T
$771K 0.35%
2
ABBV icon
54
AbbVie
ABBV
$440B
$766K 0.35%
7,075
-200
-3% -$21.4K
MDT icon
55
Medtronic
MDT
$116B
$756K 0.34%
6,400
MSFT icon
56
Microsoft
MSFT
$3.67T
$675K 0.3%
2,862
-200
-7% -$46.4K
J icon
57
Jacobs Solutions
J
$17B
$663K 0.3%
6,196
+302
+5% +$28.8K
PFE icon
58
Pfizer
PFE
$150B
$608K 0.27%
16,771
XOM icon
59
ExxonMobil
XOM
$657B
$568K 0.26%
10,175
-600
-6% -$31.5K
MDY icon
60
State Street SPDR S&P MIDCAP 400 ETF Trust
MDY
$27.2B
$545K 0.25%
1,145
KNX icon
61
Knight Transportation
KNX
$11.7B
$489K 0.22%
10,175
+500
+5% +$21.9K
TSCO icon
62
Tractor Supply
TSCO
$19B
$425K 0.19%
12,000
SU icon
63
Suncor Energy
SU
$74.7B
$400K 0.18%
19,160
LOW icon
64
Lowe's Companies
LOW
$121B
$390K 0.18%
2,050
ECL icon
65
Ecolab
ECL
$78.3B
$360K 0.16%
1,680
PM icon
66
Philip Morris
PM
$290B
$302K 0.14%
3,400
DRI icon
67
Darden Restaurants
DRI
$25.9B
$256K 0.12%
1,800
DLB icon
68
Dolby
DLB
$5.76B
$249K 0.11%
2,525
ZBRA icon
69
Zebra Technologies
ZBRA
$18.1B
$243K 0.11%
+500
New +$223K
RVTY icon
70
Revvity
RVTY
$13.1B
$241K 0.11%
1,880
COST icon
71
Costco
COST
$421B
$240K 0.11%
680
V icon
72
Visa
V
$673B
-925
Closed -$202K

Similar funds

Long Road Investment Counsel's Q1 2021 Portfolio in Review

As of Q1 2021, Long Road Investment Counsel held 72 positions worth $222M, up 7.7% from $206M the previous quarter. Its ten largest holdings account for 45% of the portfolio.

Trading was light in Q1 2021: portfolio turnover was 2.8%. Long Road Investment Counsel opened 1 new position and exited 1, leaving the 72-position portfolio largely intact.

By sector, the portfolio is most concentrated in Consumer Discretionary at 19% of assets, up from 18% a quarter earlier, followed by Technology and Healthcare.

  • Long Road Investment Counsel's largest Q1 2021 buy was Zebra Technologies: 500 shares worth $243K.
  • Long Road Investment Counsel added most to PepsiCo in Q1 2021, an estimated $110K increase.
  • Long Road Investment Counsel's biggest Q1 2021 reduction was Adobe, cutting an estimated $187K.
  • Long Road Investment Counsel fully exited Visa in Q1 2021, selling an estimated $202K.
  • Long Road Investment Counsel's ten largest holdings make up 45% of its $222M portfolio in Q1 2021.
  • Long Road Investment Counsel opened 1 new position and closed 1 in Q1 2021.
  • Long Road Investment Counsel's portfolio value rose 7.7% quarter-over-quarter to $222M.

Based on Long Road Investment Counsel's 13F filing for Q1 2021, filed 4 May 2021.