Long Road Investment Counsel’s Alphabet (Google) Class C GOOG Stock Holding History

Bought
Maintained
Sold
Quarter Market Value Status Shares Shares
Change %
Capital Flow Portfolio Weight Portfolio Position
2025
Q2
$8.67M Sell
48,859
-450
-0.9% -$79.8K 3.24% 8
2025
Q1
$7.7M Buy
49,309
+1,329
+3% +$208K 2.99% 8
2024
Q4
$9.14M Sell
47,980
-1,500
-3% -$286K 3.73% 7
2024
Q3
$8.27M Hold
49,480
3.29% 6
2024
Q2
$9.08M Hold
49,480
3.95% 6
2024
Q1
$7.53M Sell
49,480
-41,110
-45% -$6.26M 3.16% 7
2023
Q4
$12.8M Buy
90,590
+40,110
+79% +$5.69M 5.33% 4
2023
Q3
$6.66M Hold
50,480
3.23% 7
2023
Q2
$6.11M Hold
50,480
2.85% 11
2023
Q1
$5.25M Sell
50,480
-1,200
-2% -$125K 2.53% 13
2022
Q4
$4.59M Buy
51,680
+300
+0.6% +$26.6K 2.28% 13
2022
Q3
$4.94M Hold
51,380
2.71% 9
2022
Q2
$5.62M Buy
51,380
+600
+1% +$65.6K 2.88% 8
2022
Q1
$7.09M Sell
50,780
-600
-1% -$83.8K 3.19% 9
2021
Q4
$7.43M Hold
51,380
2.95% 11
2021
Q3
$6.85M Hold
51,380
3.01% 10
2021
Q2
$6.44M Hold
51,380
2.81% 10
2021
Q1
$5.31M Hold
51,380
2.39% 13
2020
Q4
$4.5M Buy
51,380
+1,100
+2% +$96.4K 2.19% 16
2020
Q3
$3.7M Sell
50,280
-1,100
-2% -$80.8K 2.08% 20
2020
Q2
$3.63M Hold
51,380
2.14% 17
2020
Q1
$2.99M Buy
51,380
+1,100
+2% +$63.9K 2.14% 17
2019
Q4
$3.36M Sell
50,280
-700
-1% -$46.8K 1.99% 17
2019
Q3
$3.11M Hold
50,980
1.81% 16
2019
Q2
$2.76M Hold
50,980
1.62% 21
2019
Q1
$2.99M Buy
50,980
+900
+2% +$52.8K 1.83% 18
2018
Q4
$2.59M Sell
50,080
-200
-0.4% -$10.4K 1.98% 16
2018
Q3
$3M Hold
50,280
1.99% 17
2018
Q2
$2.81M Hold
50,280
1.99% 17
2018
Q1
$2.59M Sell
50,280
-900
-2% -$46.4K 1.81% 19
2017
Q4
$2.68M Sell
51,180
-600
-1% -$31.4K 1.85% 17
2017
Q3
$2.48M Sell
51,780
-600
-1% -$28.8K 1.77% 23
2017
Q2
$2.38M Sell
52,380
-100
-0.2% -$4.54K 1.75% 21
2017
Q1
$2.18M Hold
52,480
1.6% 23
2016
Q4
$2.03M Hold
52,480
1.56% 22
2016
Q3
$2.04M Hold
52,480
1.58% 22
2016
Q2
$1.82M Sell
52,480
-20
-0% -$692 1.42% 24
2016
Q1
$1.96M Buy
52,500
+500
+1% +$18.6K 1.54% 22
2015
Q4
$1.97M Sell
52,000
-51,980
-50% -$1.97M 1.62% 22
2015
Q3
$3.24M Sell
103,980
-600
-0.6% -$18.7K 2.76% 9
2015
Q2
$2.77M Buy
104,580
+294
+0.3% +$7.8K 2.26% 15
2015
Q1
$2.87M Hold
104,286
2.43% 15
2014
Q4
$2.75M Buy
+104,286
New +$2.75M 2.47% 15