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Ken Fisher

Ken Fisher Fisher Asset Management

AUM $336B
1-Year Est. Return 34.66%
 

Ken Fisher is the founder and executive chairman of Fisher Investments, a global money management firm overseeing billions of dollars in assets. He gained early recognition for pioneering the use of the price-to-sales ratio in stock analysis and wrote the long-running “Portfolio Strategy” column in Forbes. Over the years, Fisher has authored numerous books on investing and wealth management, many of which have become bestsellers.

This Fund
S&P 500
This Quarter Est. Return
-1.26%
1 Year Est. Return
+34.66%
3 Year Est. Return
+114.19%
5 Year Est. Return
+138.25%
10 Year Est. Return
+1,100.41%
AUM
$231B
AUM Growth
-$20.3B
Cap. Flow
-$11.5B
Cap. Flow %
-4.97%
Top 10 Hldgs %
29.86%
Holding
1,092
New
117
Increased
400
Reduced
435
Closed
93

Top Buys

Rank Stock Value
1
SAP icon
SAP
SAP
+$2.15B
2
UBS icon
UBS Group
UBS
+$1.53B
3
BP icon
BP
BP
+$1.23B
4
SPOT icon
Spotify
SPOT
+$1.13B
5
BCS icon
Barclays
BCS
+$1.09B

Top Sells

Rank Stock Value
1
AMZN icon
Amazon
AMZN
+$2.73B
2
AMD icon
Advanced Micro Devices
AMD
+$2.53B
3
GOOGL icon
Alphabet (Google) Class A
GOOGL
+$2.47B
4
AVGO icon
Broadcom
AVGO
+$2.43B
5
NFLX icon
Netflix
NFLX
+$2.34B

Sector Composition

Rank Sector Weight
1 Technology 24.26%
2 Financials 16.92%
3 Healthcare 11.65%
4 Industrials 8.55%
5 Energy 7.12%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
COF icon
51
Capital One
COF
$136B
$1.46B 0.63%
8,169,945
-916,341
-10% -$173M
JNJ icon
52
Johnson & Johnson
JNJ
$621B
$1.44B 0.63%
8,708,762
+514,458
+6% +$80.5M
CNQ icon
53
Canadian Natural Resources
CNQ
$93.3B
$1.41B 0.61%
45,887,871
+1,756,605
+4% +$53.3M
TTE icon
54
TotalEnergies
TTE
$188B
$1.37B 0.59%
21,173,072
-856,450
-4% -$51.7M
SYK icon
55
Stryker
SYK
$129B
$1.36B 0.59%
3,655,641
-424,392
-10% -$162M
TMO icon
56
Thermo Fisher Scientific
TMO
$214B
$1.35B 0.58%
2,715,418
+49,516
+2% +$26.8M
NOW icon
57
ServiceNow
NOW
$121B
$1.34B 0.58%
8,393,170
-17,535
-0.2% -$3.38M
JCI icon
58
Johnson Controls International
JCI
$93.1B
$1.3B 0.56%
16,174,546
+431,527
+3% +$35.5M
ING icon
59
ING
ING
$103B
$1.24B 0.54%
63,521,263
-2,499,925
-4% -$44.4M
PEP icon
60
PepsiCo
PEP
$189B
$1.23B 0.53%
8,176,067
+75,246
+0.9% +$11.2M
PFE icon
61
Pfizer
PFE
$147B
$1.2B 0.52%
47,440,029
+36,291,913
+326% +$950M
TM icon
62
Toyota
TM
$220B
$1.19B 0.51%
6,714,729
-177,280
-3% -$33M
SBUX icon
63
Starbucks
SBUX
$121B
$1.18B 0.51%
12,030,064
+113,287
+1% +$11.7M
UL icon
64
Unilever
UL
$139B
$1.17B 0.51%
17,412,460
+1,464,937
+9% +$94.5M
GSK icon
65
GSK
GSK
$103B
$1.16B 0.5%
30,031,815
+11,195,018
+59% +$410M
BCS icon
66
Barclays
BCS
$95.9B
$1.13B 0.49%
73,369,893
+73,119,252
+29,173% +$1.09B
SPOT icon
67
Spotify
SPOT
$99.1B
$1.12B 0.48%
+2,028,898
New +$1.13B
DE icon
68
Deere & Co
DE
$165B
$1.1B 0.48%
2,343,822
+188,209
+9% +$88M
EUFN icon
69
iShares MSCI Europe Financials ETF
EUFN
$4.27B
$1.09B 0.47%
38,319,380
+10,005,577
+35% +$265M
BHP icon
70
BHP
BHP
$227B
$1.09B 0.47%
22,412,922
+187,788
+0.8% +$9.35M
RIO icon
71
Rio Tinto
RIO
$165B
$1.07B 0.46%
17,810,429
+205,966
+1% +$12.7M
MUFG icon
72
Mitsubishi UFJ Financial
MUFG
$253B
$1.04B 0.45%
76,237,791
+68,389,085
+871% +$881M
CMI icon
73
Cummins
CMI
$89.5B
$982M 0.43%
3,132,987
+60,530
+2% +$21.3M
DHR icon
74
Danaher
DHR
$140B
$950M 0.41%
4,635,128
+56,183
+1% +$12.3M
CARR icon
75
Carrier Global
CARR
$53.9B
$926M 0.4%
14,600,500
+287,169
+2% +$19.1M

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Ken Fisher's Q1 2025 Portfolio in Review

As of Q1 2025, Ken Fisher held 1,092 positions worth $231B, down 8.1% from $251B the previous quarter. Its ten largest holdings account for 30% of the portfolio.

Ken Fisher withdrew a net $11.5B in Q1 2025, closing 93 positions and reducing 435 holdings. Its most notable exit was United Microelectronic, an estimated $47.4M position sold in full.

By sector, the portfolio is most concentrated in Technology at 24% of assets, down from 30% a quarter earlier, followed by Financials and Healthcare.

Against the trend, Ken Fisher opened a new position in Spotify worth $1.12B.

  • Ken Fisher's largest Q1 2025 buy was Spotify: 2,028,898 shares worth $1.12B.
  • Ken Fisher added most to SAP in Q1 2025, an estimated $2.15B increase.
  • Ken Fisher's biggest Q1 2025 reduction was Amazon, cutting an estimated $2.73B.
  • Ken Fisher fully exited United Microelectronic in Q1 2025, selling an estimated $47.4M.
  • Ken Fisher's ten largest holdings make up 30% of its $231B portfolio in Q1 2025.
  • Ken Fisher opened 117 new positions and closed 93 in Q1 2025.
  • Ken Fisher's portfolio value fell 8.1% quarter-over-quarter to $231B.

Based on Fisher Asset Management's 13F filing for Q1 2025, filed 14 May 2025.