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Ken Fisher

Ken Fisher Fisher Asset Management

AUM $295B
1-Year Est. Return 31.6%
 

Ken Fisher is the founder and executive chairman of Fisher Investments, a global money management firm overseeing billions of dollars in assets. He gained early recognition for pioneering the use of the price-to-sales ratio in stock analysis and wrote the long-running “Portfolio Strategy” column in Forbes. Over the years, Fisher has authored numerous books on investing and wealth management, many of which have become bestsellers.

This Fund
S&P 500
This Quarter Est. Return
-1.26%
1 Year Est. Return
+31.6%
3 Year Est. Return
+103.15%
5 Year Est. Return
+125.52%
10 Year Est. Return
+433.44%
AUM
$231B
AUM Growth
-$20.3B
Cap. Flow
-$11.5B
Cap. Flow %
-4.97%
Top 10 Hldgs %
29.86%
Holding
1,092
New
117
Increased
400
Reduced
435
Closed
93

Top Buys

Rank Stock Value
1
SAP icon
SAP
SAP
+$2.15B
2
UBS icon
UBS Group
UBS
+$1.53B
3
BP icon
BP
BP
+$1.23B
4
SPOT icon
Spotify
SPOT
+$1.13B
5
BCS icon
Barclays
BCS
+$1.09B

Top Sells

Rank Stock Value
1
AMZN icon
Amazon
AMZN
+$2.73B
2
AMD icon
Advanced Micro Devices
AMD
+$2.53B
3
GOOGL icon
Alphabet (Google) Class A
GOOGL
+$2.47B
4
AVGO icon
Broadcom
AVGO
+$2.43B
5
NFLX icon
Netflix
NFLX
+$2.34B

Sector Composition

Rank Sector Weight
1 Technology 24.26%
2 Financials 16.92%
3 Healthcare 11.65%
4 Industrials 8.55%
5 Energy 7.12%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
AXP icon
26
American Express
AXP
$234B
$2.41B 1.05%
8,972,513
+211,177
+2% +$62.4M
MA icon
27
Mastercard
MA
$501B
$2.32B 1.01%
4,241,714
+67,510
+2% +$36.8M
FCX icon
28
Freeport-McMoran
FCX
$95.1B
$2.29B 0.99%
60,432,222
+1,067,502
+2% +$40.8M
C icon
29
Citigroup
C
$230B
$2.21B 0.96%
31,173,305
+1,159,122
+4% +$88.4M
MRK icon
30
Merck
MRK
$317B
$2.19B 0.95%
24,445,797
+8,334,193
+52% +$778M
SONY icon
31
Sony
SONY
$131B
$2.17B 0.94%
85,597,524
+40,177,432
+88% +$928M
CRM icon
32
Salesforce
CRM
$155B
$2.16B 0.94%
8,052,026
-4,401,846
-35% -$1.37B
AVGO icon
33
Broadcom
AVGO
$1.96T
$2.08B 0.9%
12,412,553
-11,490,766
-48% -$2.43B
BP icon
34
BP
BP
$109B
$2.06B 0.89%
60,992,153
+37,651,668
+161% +$1.23B
BAC icon
35
Bank of America
BAC
$443B
$2.04B 0.88%
48,847,730
+1,960,288
+4% +$87.4M
ISRG icon
36
Intuitive Surgical
ISRG
$130B
$2B 0.87%
4,047,204
-821,665
-17% -$454M
INTU icon
37
Intuit
INTU
$87.8B
$1.98B 0.86%
3,223,772
-419,008
-12% -$252M
MBB icon
38
iShares MBS ETF
MBB
$39B
$1.97B 0.85%
21,042,969
+1,341,029
+7% +$124M
PG icon
39
Procter & Gamble
PG
$340B
$1.95B 0.84%
11,432,417
-7,260,396
-39% -$1.22B
NFLX icon
40
Netflix
NFLX
$306B
$1.92B 0.83%
20,622,110
-24,652,350
-54% -$2.34B
BLK icon
41
Blackrock
BLK
$176B
$1.88B 0.81%
1,983,891
-76,749
-4% -$75.2M
SHEL icon
42
Shell
SHEL
$248B
$1.87B 0.81%
25,513,000
+574,265
+2% +$38.7M
ADBE icon
43
Adobe
ADBE
$100B
$1.78B 0.77%
4,645,035
-198,444
-4% -$85.1M
SCHW
44
Charles Schwab
SCHW
$185B
$1.66B 0.72%
21,165,163
+709,897
+3% +$55.7M
ABT icon
45
Abbott
ABT
$183B
$1.55B 0.67%
11,653,213
+376,090
+3% +$47.9M
UBS icon
46
UBS Group
UBS
$177B
$1.53B 0.66%
49,975,870
+45,938,949
+1,138% +$1.53B
UNP icon
47
Union Pacific
UNP
$174B
$1.5B 0.65%
6,352,279
+46,595
+0.7% +$11.2M
SPTL icon
48
State Street SPDR Portfolio Long Term Treasury ETF
SPTL
$10.6B
$1.49B 0.65%
54,719,174
+3,559,533
+7% +$94.9M
COP icon
49
ConocoPhillips
COP
$144B
$1.49B 0.64%
14,169,674
+388,892
+3% +$38.8M
AZN icon
50
AstraZeneca
AZN
$242B
$1.48B 0.64%
10,082,730
+4,602,804
+84% +$666M

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Ken Fisher's Q1 2025 Portfolio in Review

As of Q1 2025, Ken Fisher held 1,092 positions worth $231B, down 8.1% from $251B the previous quarter. Its ten largest holdings account for 30% of the portfolio.

Ken Fisher withdrew a net $11.5B in Q1 2025, closing 93 positions and reducing 435 holdings. Its most notable exit was United Microelectronic, an estimated $47.4M position sold in full.

By sector, the portfolio is most concentrated in Technology at 24% of assets, down from 30% a quarter earlier, followed by Financials and Healthcare.

Against the trend, Ken Fisher opened a new position in Spotify worth $1.12B.

  • Ken Fisher's largest Q1 2025 buy was Spotify: 2,028,898 shares worth $1.12B.
  • Ken Fisher added most to SAP in Q1 2025, an estimated $2.15B increase.
  • Ken Fisher's biggest Q1 2025 reduction was Amazon, cutting an estimated $2.73B.
  • Ken Fisher fully exited United Microelectronic in Q1 2025, selling an estimated $47.4M.
  • Ken Fisher's ten largest holdings make up 30% of its $231B portfolio in Q1 2025.
  • Ken Fisher opened 117 new positions and closed 93 in Q1 2025.
  • Ken Fisher's portfolio value fell 8.1% quarter-over-quarter to $231B.

Based on Fisher Asset Management's 13F filing for Q1 2025, filed 14 May 2025.