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KFG

Kelly Financial Group Portfolio holdings

AUM $450M
1-Year Est. Return 16.51%
This Fund
S&P 500
This Quarter Est. Return
+5.34%
1 Year Est. Return
+16.51%
3 Year Est. Return
–
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$377M
AUM Growth
+$31.4M
Cap. Flow
+$19.1M
Cap. Flow %
5.07%
Top 10 Hldgs %
69.78%
Holding
96
New
12
Increased
30
Reduced
42
Closed
–

Top Buys

Rank Stock Value
1
VOYA icon
Voya Financial
VOYA
+$5.71M
2
JCPB icon
JPMorgan Core Plus Bond ETF
JCPB
+$2.63M
3
LDUR icon
PIMCO Enhanced Low Duration Active Exchange-Traded Fund
LDUR
+$1.61M
4
AGG icon
iShares Core US Aggregate Bond ETF
AGG
+$1.55M
5
BBIN icon
JPMorgan BetaBuilders International Equity ETF
BBIN
+$1.52M

Top Sells

Rank Stock Value
1
JEMA icon
JPMorgan ActiveBuilders Emerging Markets Equity ETF
JEMA
+$681K
2
IWF icon
iShares Russell 1000 Growth ETF
IWF
+$332K
3
IXUS icon
iShares Core MSCI Total International Stock ETF
IXUS
+$268K
4
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$258K
5
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$225K

Sector Composition

Rank Sector Weight
1 Technology 3.88%
2 Financials 1.83%
3 Consumer Discretionary 0.65%
4 Consumer Staples 0.51%
5 Healthcare 0.33%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IBM icon
76
IBM
IBM
$221B
$256K 0.07%
906
+200
+28% +$52.4K
IYW icon
77
iShares US Technology ETF
IYW
$24.9B
$255K 0.07%
1,300
-92
-7% -$16.8K
DFSD
78
Dimensional Short-Duration Fixed Income ETF
DFSD
$7.19B
$252K 0.07%
5,238
-85
-2% -$4.09K
EFG icon
79
iShares MSCI EAFE Growth ETF
EFG
$17.1B
$245K 0.07%
2,155
-187
-8% -$20.8K
MRK icon
80
Merck
MRK
$370B
$238K 0.06%
2,807
+17
+0.6% +$1.4K
DVY icon
81
iShares Select Dividend ETF
DVY
$23.9B
$236K 0.06%
+1,661
New +$230K
HDV
82
iShares Core High Dividend ETF
HDV
$15.2B
$228K 0.06%
9,310
– –
TLH icon
83
iShares 10-20 Year Treasury Bond ETF
TLH
$11B
$227K 0.06%
+2,202
New +$223K
DFUV icon
84
Dimensional US Marketwide Value ETF
DFUV
$15.9B
$221K 0.06%
4,937
-180
-4% -$7.84K
NOBL icon
85
ProShares S&P 500 Dividend Aristocrats ETF
NOBL
$12B
$214K 0.06%
4,160
– –
EMGF icon
86
iShares Emerging Markets Equity Factor ETF
EMGF
$1.88B
$211K 0.06%
+3,722
New +$201K
MBB icon
87
iShares MBS ETF
MBB
$39.1B
$210K 0.06%
+2,212
New +$208K
JNJ icon
88
Johnson & Johnson
JNJ
$646B
$209K 0.06%
+1,127
New +$193K
ZJUL
89
Innovator Equity Defined Protection ETF - 1 Yr July
ZJUL
$192M
$208K 0.06%
+7,239
New +$206K
LCTU icon
90
iShares U.S. Carbon Transition Readiness Aware Active ETF
LCTU
$1.24B
$205K 0.05%
+2,826
New +$197K
SCHZ icon
91
Schwab US Aggregate Bond ETF
SCHZ
$10.6B
$204K 0.05%
8,701
-192
-2% -$4.46K
JEPI icon
92
JPMorgan Equity Premium Income ETF
JEPI
$46B
$204K 0.05%
+3,575
New +$203K
MAR icon
93
Marriott International
MAR
$93B
$203K 0.05%
780
-20
-3% -$5.37K
DNP icon
94
DNP Select Income Fund
DNP
$4.16B
$190K 0.05%
18,882
-4,046
-18% -$39.8K
FG icon
95
F&G Annuities & Life
FG
$2.93B
$106K 0.03%
105,850
+5,850
+6% +$193K
AHR icon
96
American Healthcare REIT
AHR
$12.2B
$57.3K 0.02%
13,975
-398
-3% -$16K
1 2 3
4

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BA
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SFCL
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RC
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CFA
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LL
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ECM
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DI
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Kelly Financial Group's Q3 2025 Portfolio in Review

As of Q3 2025, Kelly Financial Group held 96 positions worth $377M, up 9.1% from $346M the previous quarter. Its ten largest holdings account for 70% of the portfolio.

Kelly Financial Group deployed $19.1M of net new capital in Q3 2025, opening 12 new positions and adding to 30 existing holdings. Its largest new stake was Honeywell: 2,054 shares worth $408K.

By sector, the portfolio is most concentrated in Technology at 3.9% of assets, up from 3.7% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was JPMorgan ActiveBuilders Emerging Markets Equity ETF, an estimated $681K trimmed.

  • Kelly Financial Group's largest Q3 2025 buy was Honeywell: 2,054 shares worth $408K.
  • Kelly Financial Group added most to Voya Financial in Q3 2025, an estimated $5.71M increase.
  • Kelly Financial Group's biggest Q3 2025 reduction was JPMorgan ActiveBuilders Emerging Markets Equity ETF, cutting an estimated $681K.
  • Kelly Financial Group's ten largest holdings make up 70% of its $377M portfolio in Q3 2025.
  • Kelly Financial Group opened 12 new positions and closed 0 in Q3 2025.
  • Kelly Financial Group's portfolio value rose 9.1% quarter-over-quarter to $377M.

Based on Kelly Financial Group's 13F filing for Q3 2025, filed 22 Oct 2025.