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KFG

Kelly Financial Group Portfolio holdings

AUM $450M
1-Year Est. Return 16.51%
This Fund
S&P 500
This Quarter Est. Return
+6.8%
1 Year Est. Return
+16.51%
3 Year Est. Return
–
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$346M
AUM Growth
+$25.6M
Cap. Flow
+$5.9M
Cap. Flow %
1.71%
Top 10 Hldgs %
69.72%
Holding
89
New
9
Increased
40
Reduced
28
Closed
5

Top Buys

Rank Stock Value
1
BBUS icon
JPMorgan BetaBuilders US Equity ETF
BBUS
+$5.1M
2
BBIN icon
JPMorgan BetaBuilders International Equity ETF
BBIN
+$2.4M
3
IWF icon
iShares Russell 1000 Growth ETF
IWF
+$1.69M
4
DFAT icon
Dimensional US Targeted Value ETF
DFAT
+$1.6M
5
JQUA icon
JPMorgan US Quality Factor ETF
JQUA
+$1.43M

Top Sells

Rank Stock Value
1
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$2.56M
2
IXUS icon
iShares Core MSCI Total International Stock ETF
IXUS
+$2.3M
3
IWM icon
iShares Russell 2000 ETF
IWM
+$1.42M
4
IWC icon
iShares Micro-Cap ETF
IWC
+$1.07M
5
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$1.07M

Sector Composition

Rank Sector Weight
1 Technology 3.68%
2 Financials 1.87%
3 Consumer Discretionary 0.64%
4 Consumer Staples 0.53%
5 Healthcare 0.31%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IVW icon
51
iShares S&P 500 Growth ETF
IVW
$75.7B
$446K 0.13%
4,047
+22
+0.5% +$2.18K
XOM icon
52
ExxonMobil
XOM
$685B
$425K 0.12%
3,942
-22
-0.6% -$2.35K
ELV icon
53
Elevance Health
ELV
$86.2B
$405K 0.12%
1,040
– –
JPM icon
54
JPMorgan Chase
JPM
$937B
$373K 0.11%
1,286
+84
+7% +$21.4K
ES icon
55
Eversource Energy
ES
$27.2B
$367K 0.11%
5,769
+45
+0.8% +$2.77K
BAC icon
56
Bank of America
BAC
$435B
$360K 0.1%
7,607
– –
EFV icon
57
iShares MSCI EAFE Value ETF
EFV
$31.1B
$357K 0.1%
5,627
+65
+1% +$3.98K
PM icon
58
Philip Morris
PM
$299B
$330K 0.1%
1,812
+177
+11% +$30.4K
T icon
59
AT&T
T
$172B
$325K 0.09%
11,233
+200
+2% +$5.51K
IAGG icon
60
iShares Core International Aggregate Bond Fund
IAGG
$11.4B
$322K 0.09%
6,309
-2,831
-31% -$143K
ASML icon
61
ASML
ASML
$672B
$322K 0.09%
402
– –
META icon
62
Meta Platforms (Facebook)
META
$1.38T
$318K 0.09%
431
+10
+2% +$6.18K
DYNF icon
63
BlackRock US Equity Factor Rotation ETF
DYNF
$40.6B
$315K 0.09%
5,787
-635
-10% -$31.9K
WMT icon
64
Walmart Inc
WMT
$821B
$307K 0.09%
+3,094
New +$295K
KO icon
65
Coca-Cola
KO
$392B
$293K 0.08%
4,108
-979
-19% -$69.7K
DFAX icon
66
Dimensional World ex US Core Equity 2 ETF
DFAX
$12.4B
$292K 0.08%
9,938
+1,762
+22% +$48.5K
OEF icon
67
iShares S&P 100 ETF
OEF
$20.2B
$289K 0.08%
950
-8
-0.8% -$2.23K
MCD icon
68
McDonald's
MCD
$191B
$282K 0.08%
965
+300
+45% +$92.5K
SPSB icon
69
State Street SPDR Portfolio Short Term Corporate Bond ETF
SPSB
$10.7B
$269K 0.08%
8,911
+1,146
+15% +$34.4K
EFG icon
70
iShares MSCI EAFE Growth ETF
EFG
$17.1B
$262K 0.08%
2,342
-20
-0.8% -$2.11K
TRV icon
71
Travelers Companies
TRV
$76.2B
$256K 0.07%
+961
New +$253K
DFSD
72
Dimensional Short-Duration Fixed Income ETF
DFSD
$7.19B
$256K 0.07%
+5,323
New +$253K
HD icon
73
Home Depot
HD
$334B
$254K 0.07%
694
+30
+5% +$10.9K
IYW icon
74
iShares US Technology ETF
IYW
$24.9B
$241K 0.07%
+1,392
New +$211K
DNP icon
75
DNP Select Income Fund
DNP
$4.16B
$226K 0.07%
22,928
– –
1 2
3
4

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BA
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SFCL
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RC
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CFA
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LL
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ECM
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DI
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Kelly Financial Group's Q2 2025 Portfolio in Review

As of Q2 2025, Kelly Financial Group held 89 positions worth $346M, up 8% from $320M the previous quarter. Its ten largest holdings account for 70% of the portfolio.

Kelly Financial Group's Q2 2025 filing shows 9 new, 40 increased, 28 reduced and 5 closed positions. Its largest new stake was American Healthcare REIT: 14,373 shares worth $66.1K. The largest sale was Invesco S&P 500 Equal Weight ETF, an estimated $2.56M.

By sector, the portfolio is most concentrated in Technology at 3.7% of assets, up from 3.6% a quarter earlier, followed by Financials and Consumer Discretionary.

  • Kelly Financial Group's largest Q2 2025 buy was American Healthcare REIT: 14,373 shares worth $66.1K.
  • Kelly Financial Group added most to JPMorgan BetaBuilders US Equity ETF in Q2 2025, an estimated $5.1M increase.
  • Kelly Financial Group's biggest Q2 2025 reduction was Invesco S&P 500 Equal Weight ETF, cutting an estimated $2.56M.
  • Kelly Financial Group fully exited iShares Micro-Cap ETF in Q2 2025, selling an estimated $1.07M.
  • Kelly Financial Group's ten largest holdings make up 70% of its $346M portfolio in Q2 2025.
  • Kelly Financial Group opened 9 new positions and closed 5 in Q2 2025.
  • Kelly Financial Group's portfolio value rose 8% quarter-over-quarter to $346M.

Based on Kelly Financial Group's 13F filing for Q2 2025, filed 15 Jul 2025.