We are live on ! Find out more
HAG

HF Advisory Group Portfolio holdings

AUM $323M
1-Year Est. Return 17.8%
This Fund
S&P 500
This Quarter Est. Return
+1.2%
1 Year Est. Return
+17.8%
3 Year Est. Return
+64.16%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$218M
AUM Growth
+$2.33M
Cap. Flow
+$1.89M
Cap. Flow %
0.87%
Top 10 Hldgs %
21.33%
Holding
165
New
1
Increased
101
Reduced
56
Closed
6

Top Buys

Rank Stock Value
1
PEP icon
PepsiCo
PEP
+$1.63M
2
UPS icon
United Parcel Service
UPS
+$1.36M
3
PAGP icon
Plains GP Holdings
PAGP
+$608K
4
ELV icon
Elevance Health
ELV
+$560K
5
VZ icon
Verizon
VZ
+$549K

Top Sells

Rank Stock Value
1
QYLD icon
Global X NASDAQ-100 Covered Call ETF
QYLD
+$1.32M
2
FIS icon
Fidelity National Information Services
FIS
+$1.17M
3
GD icon
General Dynamics
GD
+$1.14M
4
LLY icon
Eli Lilly
LLY
+$901K
5
CVX icon
Chevron
CVX
+$639K

Sector Composition

Rank Sector Weight
1 Miscellaneous 32.79%
2 Technology 12.39%
3 Financials 10.26%
4 Communication Services 8.98%
5 Healthcare 8.1%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DGRO icon
1
iShares Core Dividend Growth ETF
DGRO
$43.5B
$6.17M 2.84%
100,557
+1,988
+2% +$125K
GOOG icon
2
Alphabet (Google) Class C
GOOG
$4.1T
$5.41M 2.49%
28,428
+397
+1% +$70.1K
MSFT icon
3
Microsoft
MSFT
$3.71T
$5.07M 2.33%
12,022
+135
+1% +$57.5K
LGLV icon
4
State Street SPDR US Large Cap Low Volatility Index ETF
LGLV
$1.21B
$4.72M 2.17%
28,564
-305
-1% -$52.1K
AMZN icon
5
Amazon
AMZN
$2.79T
$4.6M 2.11%
20,962
+575
+3% +$118K
FALN icon
6
iShares Fallen Angels USD Bond ETF
FALN
$1.66B
$4.4M 2.02%
164,657
+5,567
+3% +$151K
META icon
7
Meta Platforms (Facebook)
META
$1.57T
$4.27M 1.96%
7,295
-368
-5% -$216K
BKNG icon
8
Booking.com
BKNG
$145B
$4.19M 1.92%
21,050
-1,450
-6% -$279K
BRK.B icon
9
Berkshire Hathaway Class B
BRK.B
$1.08T
$4.04M 1.85%
8,902
+628
+8% +$290K
V icon
10
Visa
V
$700B
$3.55M 1.63%
11,245
+216
+2% +$65K
SPYM
11
State Street SPDR Portfolio S&P 500 ETF
SPYM
$172B
$3.52M 1.62%
51,027
-20
-0% -$1.39K
JPM icon
12
JPMorgan Chase
JPM
$953B
$3.28M 1.51%
13,677
+1,083
+9% +$252K
CAPE icon
13
DoubleLine Shiller CAPE US Equities ETF
CAPE
$241M
$3.26M 1.5%
108,698
+3,217
+3% +$98.2K
AAPL icon
14
Apple
AAPL
$4.67T
$3M 1.38%
11,966
+1,098
+10% +$259K
MGC icon
15
Vanguard Morningstar Mega Cap ETF
MGC
$10.4B
$2.96M 1.36%
13,905
+5
+0% +$1.06K
QQQ icon
16
Invesco QQQ Trust
QQQ
$489B
$2.95M 1.35%
5,766
+179
+3% +$90.5K
VZ icon
17
Verizon
VZ
$208B
$2.92M 1.34%
73,103
+13,013
+22% +$549K
SPHY icon
18
State Street SPDR Portfolio High Yield Bond ETF
SPHY
$11.9B
$2.9M 1.33%
123,367
+5,989
+5% +$142K
TSM icon
19
TSMC
TSM
$2.22T
$2.89M 1.33%
14,635
+880
+6% +$170K
SCHW
20
Charles Schwab
SCHW
$189B
$2.8M 1.29%
37,869
+492
+1% +$36.8K
WFC icon
21
Wells Fargo
WFC
$272B
$2.67M 1.23%
37,946
-947
-2% -$64.7K
ESGU icon
22
iShares ESG Aware MSCI USA ETF
ESGU
$18.2B
$2.56M 1.18%
19,869
+911
+5% +$118K
PAGP icon
23
Plains GP Holdings
PAGP
$5.52B
$2.54M 1.17%
138,058
+32,691
+31% +$608K
ORCL icon
24
Oracle
ORCL
$457B
$2.52M 1.16%
15,104
+386
+3% +$68.6K
TRP icon
25
TC Energy
TRP
$65.2B
$2.43M 1.12%
52,258
-2,365
-4% -$112K
1
2 3 4 5

Similar funds

OCM
Orion Capital Management Coronado, California $323M AUM 25.22% 1-Year Est. Return
SIM
Sims Investment Management Cincinnati, Ohio $323M AUM 24.58% 1-Year Est. Return
NWMG
National Wealth Management Group Cincinnati, Ohio $323M AUM 39.23% 1-Year Est. Return
UCB
United Community Bank Greenville, South Carolina $323M AUM 21.07% 1-Year Est. Return
WFS
Walker Financial Services Bowling Green, Kentucky $323M AUM 8.03% 1-Year Est. Return
LB
Legacy Bridge West Des Moines, Iowa $324M AUM 70.13% 1-Year Est. Return
MCM
Magarian Capital Management San Antonio, Texas $324M AUM
ILI
Invesco LLC (Illinois) Des Plaines, Illinois $323M AUM 36.51% 1-Year Est. Return

HF Advisory Group's Q4 2024 Portfolio in Review

As of Q4 2024, HF Advisory Group held 165 positions worth $218M, up 1.1% from $215M the previous quarter. Its ten largest holdings account for 21% of the portfolio.

Trading was light in Q4 2024: portfolio turnover was 4.2%. HF Advisory Group opened 1 new position and exited 6, leaving the 165-position portfolio largely intact.

By sector, the portfolio is most concentrated in Miscellaneous at 33% of assets, down from 34% a quarter earlier, followed by Technology and Financials.

  • HF Advisory Group's largest Q4 2024 buy was United Parcel Service: 10,350 shares worth $1.31M.
  • HF Advisory Group added most to PepsiCo in Q4 2024, an estimated $1.63M increase.
  • HF Advisory Group's biggest Q4 2024 reduction was Global X NASDAQ-100 Covered Call ETF, cutting an estimated $1.32M.
  • HF Advisory Group fully exited Fidelity National Information Services in Q4 2024, selling an estimated $1.17M.
  • HF Advisory Group's ten largest holdings make up 21% of its $218M portfolio in Q4 2024.
  • HF Advisory Group opened 1 new position and closed 6 in Q4 2024.
  • HF Advisory Group's portfolio value rose 1.1% quarter-over-quarter to $218M.

Based on HF Advisory Group's 13F filing for Q4 2024, filed 15 Jan 2025.