We are live on ! Find out more
HAG

HF Advisory Group Portfolio holdings

AUM $323M
1-Year Est. Return 17.8%
This Fund
S&P 500
This Quarter Est. Return
+7.16%
1 Year Est. Return
+17.8%
3 Year Est. Return
+64.16%
5 Year Est. Return
10 Year Est. Return
AUM
$253M
AUM Growth
+$24.2M
Cap. Flow
+$10.5M
Cap. Flow %
4.15%
Top 10 Hldgs %
20.85%
Holding
166
New
6
Increased
91
Reduced
67
Closed
2

Top Sells

Rank Stock Value
1
BRK.B icon
Berkshire Hathaway Class B
BRK.B
+$644K
2
ORCL icon
Oracle
ORCL
+$525K
3
PM icon
Philip Morris
PM
+$505K
4
V icon
Visa
V
+$368K
5
COR icon
Cencora
COR
+$348K

Sector Composition

Rank Sector Weight
1 Technology 13.02%
2 Financials 10.7%
3 Communication Services 9.19%
4 Healthcare 8.33%
5 Consumer Discretionary 6.47%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
KMX icon
51
CarMax
KMX
$8.14B
$1.87M 0.74%
27,763
+2,580
+10% +$174K
COP icon
52
ConocoPhillips
COP
$140B
$1.74M 0.69%
19,438
+2,028
+12% +$182K
CRM icon
53
Salesforce
CRM
$140B
$1.74M 0.69%
6,386
+317
+5% +$84.7K
IQV icon
54
IQVIA
IQV
$34.4B
$1.7M 0.67%
10,758
+1,081
+11% +$163K
LYG icon
55
Lloyds Banking Group
LYG
$86.6B
$1.63M 0.65%
384,367
+29,621
+8% +$118K
SPHQ icon
56
Invesco S&P 500 Quality ETF
SPHQ
$19.3B
$1.63M 0.64%
22,833
-369
-2% -$25K
GD icon
57
General Dynamics
GD
$99.7B
$1.59M 0.63%
5,465
+1,268
+30% +$349K
DIS icon
58
Walt Disney
DIS
$170B
$1.58M 0.62%
12,745
-719
-5% -$74.7K
ONEV icon
59
State Street SPDR Russell 1000 Low Volatility Focus ETF
ONEV
$350M
$1.54M 0.61%
11,934
-175
-1% -$21.9K
TSLA icon
60
Tesla
TSLA
$1.43T
$1.53M 0.6%
4,819
-419
-8% -$126K
MAR icon
61
Marriott International
MAR
$96.6B
$1.49M 0.59%
5,455
+5
+0.1% +$1.25K
ADI icon
62
Analog Devices
ADI
$183B
$1.48M 0.59%
6,234
+600
+11% +$125K
ADBE icon
63
Adobe
ADBE
$94.3B
$1.44M 0.57%
3,711
+81
+2% +$31.2K
COWZ icon
64
Pacer US Cash Cows 100 ETF
COWZ
$18.3B
$1.42M 0.56%
25,739
+231
+0.9% +$12.2K
CMCSA icon
65
Comcast
CMCSA
$85B
$1.36M 0.54%
38,135
+3,008
+9% +$104K
USFR icon
66
WisdomTree Floating Rate Treasury Fund
USFR
$17.9B
$1.35M 0.53%
26,897
-1,188
-4% -$59.8K
VTI icon
67
Vanguard Total Stock Market ETF
VTI
$658B
$1.34M 0.53%
4,394
+3
+0.1% +$844
SBUX icon
68
Starbucks
SBUX
$120B
$1.33M 0.53%
14,569
+419
+3% +$36.3K
SPAB icon
69
State Street SPDR Portfolio Aggregate Bond ETF
SPAB
$9.6B
$1.32M 0.52%
51,728
-2,773
-5% -$70.1K
SNY icon
70
Sanofi
SNY
$107B
$1.3M 0.51%
26,949
+377
+1% +$19.3K
UL icon
71
Unilever
UL
$134B
$1.3M 0.51%
18,840
+355
+2% +$24.9K
EBAY icon
72
eBay
EBAY
$49.8B
$1.29M 0.51%
17,291
-1,012
-6% -$71.7K
SPY icon
73
State Street SPDR S&P 500 ETF Trust
SPY
$774B
$1.28M 0.51%
2,076
-430
-17% -$246K
LLY icon
74
Eli Lilly
LLY
$1.05T
$1.28M 0.5%
1,637
+192
+13% +$149K
SMMD icon
75
iShares Russell 2500 ETF
SMMD
$3.56B
$1.27M 0.5%
18,803
-348
-2% -$22.1K

Similar funds

HF Advisory Group's Q2 2025 Portfolio in Review

As of Q2 2025, HF Advisory Group held 166 positions worth $253M, up 11% from $229M the previous quarter. Its ten largest holdings account for 21% of the portfolio.

HF Advisory Group deployed $10.5M of net new capital in Q2 2025, opening 6 new positions and adding to 91 existing holdings. Its largest new stake was Vanguard International High Dividend Yield ETF: 7,289 shares worth $584K.

By sector, the portfolio is most concentrated in Technology at 13% of assets, up from 11% a quarter earlier, followed by Financials and Communication Services.

On the sell side, the largest reduction was Berkshire Hathaway Class B, an estimated $644K trimmed.

  • HF Advisory Group's largest Q2 2025 buy was Vanguard International High Dividend Yield ETF: 7,289 shares worth $584K.
  • HF Advisory Group added most to Applied Materials in Q2 2025, an estimated $845K increase.
  • HF Advisory Group's biggest Q2 2025 reduction was Berkshire Hathaway Class B, cutting an estimated $644K.
  • HF Advisory Group fully exited NorthWestern Energy in Q2 2025, selling an estimated $207K.
  • HF Advisory Group's ten largest holdings make up 21% of its $253M portfolio in Q2 2025.
  • HF Advisory Group opened 6 new positions and closed 2 in Q2 2025.
  • HF Advisory Group's portfolio value rose 11% quarter-over-quarter to $253M.

Based on HF Advisory Group's 13F filing for Q2 2025, filed 10 Jul 2025.