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HAG

HF Advisory Group Portfolio holdings

AUM $323M
1-Year Est. Return 17.8%
This Fund
S&P 500
This Quarter Est. Return
+1.2%
1 Year Est. Return
+17.8%
3 Year Est. Return
+64.16%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$218M
AUM Growth
+$2.33M
Cap. Flow
+$1.89M
Cap. Flow %
0.87%
Top 10 Hldgs %
21.33%
Holding
165
New
1
Increased
101
Reduced
56
Closed
6

Top Buys

Rank Stock Value
1
PEP icon
PepsiCo
PEP
+$1.63M
2
UPS icon
United Parcel Service
UPS
+$1.36M
3
PAGP icon
Plains GP Holdings
PAGP
+$608K
4
ELV icon
Elevance Health
ELV
+$560K
5
VZ icon
Verizon
VZ
+$549K

Top Sells

Rank Stock Value
1
QYLD icon
Global X NASDAQ-100 Covered Call ETF
QYLD
+$1.32M
2
FIS icon
Fidelity National Information Services
FIS
+$1.17M
3
GD icon
General Dynamics
GD
+$1.14M
4
LLY icon
Eli Lilly
LLY
+$901K
5
CVX icon
Chevron
CVX
+$639K

Sector Composition

Rank Sector Weight
1 Technology 12.39%
2 Financials 10.26%
3 Communication Services 8.98%
4 Healthcare 8.1%
5 Consumer Discretionary 8.05%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
MAR icon
51
Marriott International
MAR
$96.8B
$1.52M 0.7%
5,444
-891
-14% -$245K
SBUX icon
52
Starbucks
SBUX
$119B
$1.51M 0.69%
16,534
+2,076
+14% +$201K
DIS icon
53
Walt Disney
DIS
$167B
$1.5M 0.69%
13,454
+63
+0.5% +$6.62K
SPHQ icon
54
Invesco S&P 500 Quality ETF
SPHQ
$19.3B
$1.49M 0.69%
22,296
+1,239
+6% +$84K
GILD icon
55
Gilead Sciences
GILD
$165B
$1.49M 0.69%
16,176
-1,737
-10% -$156K
MO icon
56
Altria Group
MO
$125B
$1.49M 0.68%
28,486
-431
-1% -$23K
SNY icon
57
Sanofi
SNY
$105B
$1.49M 0.68%
30,812
+2,049
+7% +$104K
BTI icon
58
British American Tobacco
BTI
$135B
$1.45M 0.66%
39,786
-276
-0.7% -$9.97K
CHKP icon
59
Check Point Software Technologies
CHKP
$14.1B
$1.43M 0.66%
7,664
+1,603
+26% +$302K
COWZ icon
60
Pacer US Cash Cows 100 ETF
COWZ
$18.2B
$1.39M 0.64%
24,643
+1,557
+7% +$91.3K
ADBE icon
61
Adobe
ADBE
$93.3B
$1.38M 0.63%
3,098
+302
+11% +$150K
SPY icon
62
State Street SPDR S&P 500 ETF Trust
SPY
$781B
$1.37M 0.63%
2,345
+12
+0.5% +$7.07K
VOD icon
63
Vodafone
VOD
$35.5B
$1.34M 0.61%
157,512
+3,827
+2% +$34.9K
USFR icon
64
WisdomTree Floating Rate Treasury Fund
USFR
$18.1B
$1.32M 0.61%
26,219
+2,727
+12% +$137K
UPS icon
65
United Parcel Service
UPS
$96.2B
$1.31M 0.6%
+10,350
New +$1.36M
ENB icon
66
Enbridge
ENB
$122B
$1.29M 0.59%
30,314
+5
+0% +$209
VTI icon
67
Vanguard Total Stock Market ETF
VTI
$657B
$1.27M 0.59%
4,397
+22
+0.5% +$6.42K
GD icon
68
General Dynamics
GD
$100B
$1.26M 0.58%
4,770
-3,954
-45% -$1.14M
SMMD icon
69
iShares Russell 2500 ETF
SMMD
$3.57B
$1.24M 0.57%
18,276
+925
+5% +$64.7K
SPAB icon
70
State Street SPDR Portfolio Aggregate Bond ETF
SPAB
$9.83B
$1.24M 0.57%
49,423
+5,156
+12% +$131K
QYLD icon
71
Global X NASDAQ-100 Covered Call ETF
QYLD
$8.01B
$1.23M 0.57%
67,568
-72,207
-52% -$1.32M
VUG icon
72
Vanguard Growth ETF
VUG
$221B
$1.15M 0.53%
16,818
-1,632
-9% -$110K
MDYV icon
73
State Street SPDR S&P 400 Mid Cap Value ETF
MDYV
$2.73B
$1.12M 0.52%
13,983
+1,148
+9% +$94.3K
CMCSA icon
74
Comcast
CMCSA
$84.9B
$1.11M 0.51%
29,700
+1,421
+5% +$59K
FREL icon
75
Fidelity MSCI Real Estate Index ETF
FREL
$1.51B
$1.11M 0.51%
41,081
+2,964
+8% +$84.8K
1 2
3
4 5

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BOS
Bank of Stockton Stockton, California $323M AUM 22.34% 1-Year Est. Return
UOC
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AIA
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FAL
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QPW
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BCP
Bayberry Capital Partners New York $323M AUM 27.31% 1-Year Est. Return
WAOI
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CRI
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HF Advisory Group's Q4 2024 Portfolio in Review

As of Q4 2024, HF Advisory Group held 165 positions worth $218M, up 1.1% from $215M the previous quarter. Its ten largest holdings account for 21% of the portfolio.

Trading was light in Q4 2024: portfolio turnover was 4.2%. HF Advisory Group opened 1 new position and exited 6, leaving the 165-position portfolio largely intact.

By sector, the portfolio is most concentrated in Technology at 12% of assets, up from 12% a quarter earlier, followed by Financials and Communication Services.

  • HF Advisory Group's largest Q4 2024 buy was United Parcel Service: 10,350 shares worth $1.31M.
  • HF Advisory Group added most to PepsiCo in Q4 2024, an estimated $1.63M increase.
  • HF Advisory Group's biggest Q4 2024 reduction was Global X NASDAQ-100 Covered Call ETF, cutting an estimated $1.32M.
  • HF Advisory Group fully exited Fidelity National Information Services in Q4 2024, selling an estimated $1.17M.
  • HF Advisory Group's ten largest holdings make up 21% of its $218M portfolio in Q4 2024.
  • HF Advisory Group opened 1 new position and closed 6 in Q4 2024.
  • HF Advisory Group's portfolio value rose 1.1% quarter-over-quarter to $218M.

Based on HF Advisory Group's 13F filing for Q4 2024, filed 15 Jan 2025.