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BFC Planning, Inc.’s Alphabet (Google) Class A GOOGL Stock Holding History

BFC Planning, Inc.’s Portfolio GOOGL Stock Details GOOGL Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q2 		$39.8M Sell
111,290
-3,192
-3% -$1.15M 1.62% 6
2026
Q1 		$32.9M Sell
114,482
-4,172
-4% -$1.31M 1.47% 8
2025
Q4 		$37.1M Buy
118,654
+56,203
+90% +$16.1M 1.64% 7
2025
Q3 		$15.2M Sell
62,451
-149
-0.2% -$31.2K 1.1% 10
2025
Q2 		$11M Buy
62,600
+891
+1% +$146K 0.87% 18
2025
Q1 		$9.5M Buy
61,709
+31
+0.1% +$5.62K 0.84% 17
2024
Q4 		$11.7M Buy
+61,678
New +$10.8M 0.97% 16

Other funds holding GOOGL

BlackRock
BlackRock New York $6.73T AUM 46.02% 1-Year Est. Return
Vanguard Capital Management
Vanguard Capital Management Malvern, Pennsylvania $4.68T AUM
Fidelity Investments
Fidelity Investments Boston, Massachusetts $2.3T AUM 54.33% 1-Year Est. Return
State Street
State Street Boston, Massachusetts $3.38T AUM 44.17% 1-Year Est. Return
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.88T AUM 44.46% 1-Year Est. Return
Morgan Stanley
Morgan Stanley New York $1.89T AUM 35.08% 1-Year Est. Return
T. Rowe Price Associates
T. Rowe Price Associates Baltimore, Maryland $999B AUM 46.22% 1-Year Est. Return
Vanguard Portfolio Management
Vanguard Portfolio Management Malvern, Pennsylvania $2.22T AUM
Invesco
Invesco Atlanta, Georgia $1.26T AUM 61.52% 1-Year Est. Return
JP Morgan Chase
JP Morgan Chase New York $1.81T AUM 41.13% 1-Year Est. Return

BFC Planning, Inc.'s GOOGL Position: Q2 2026 in Review

BFC Planning, Inc. reduced its Alphabet (Google) Class A (GOOGL) stake by 2.8% in Q2 2026, selling an estimated $1.15M and leaving 111,290 shares worth $39.8M. The position accounts for 1.62% of the portfolio, ranked #6.

BFC Planning, Inc. first reported a position in GOOGL in Q4 2024 and has held it in 7 quarters since. 5,832 funds tracked by Wall St. Rank hold GOOGL as of Q2 2026.

  • BFC Planning, Inc. held 111,290 shares of Alphabet (Google) Class A worth $39.8M as of Q2 2026.
  • BFC Planning, Inc. sold 3,192 Alphabet (Google) Class A shares in Q2 2026, an estimated $1.15M.
  • Alphabet (Google) Class A made up 1.62% of BFC Planning, Inc.'s portfolio in Q2 2026, its #6 holding.
  • BFC Planning, Inc. first reported a position in Alphabet (Google) Class A in Q4 2024 and has held it in 7 quarters since.
  • 5,832 funds tracked by Wall St. Rank held Alphabet (Google) Class A as of Q2 2026.

Based on BFC Planning, Inc.'s 13F filing for Q2 2026, filed 29 Oct 2026.