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EFP

Elser Financial Planning Portfolio holdings

AUM $2.31B
1-Year Est. Return 49.95%
This Fund
S&P 500
This Quarter Est. Return
+4.11%
1 Year Est. Return
+49.95%
3 Year Est. Return
–
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$80.2M
AUM Growth
+$7.93M
Cap. Flow
+$5.63M
Cap. Flow %
7.02%
Top 10 Hldgs %
59.31%
Holding
69
New
3
Increased
22
Reduced
27
Closed
1

Top Buys

Rank Stock Value
1
VTEB icon
Vanguard Tax-Exempt Bond Index Fund
VTEB
+$3.13M
2
VB icon
Vanguard Morningstar Small-Cap ETF
VB
+$1.61M
3
VOO icon
Vanguard S&P 500 ETF
VOO
+$656K
4
SCHG icon
Schwab US Large-Cap Growth ETF
SCHG
+$289K
5
VBK icon
Vanguard Morningstar Small-Cap Growth ETF
VBK
+$229K

Top Sells

Rank Stock Value
1
VTEI icon
Vanguard Intermediate-Term Tax-Exempt Bond ETF
VTEI
+$933K
2
VIG icon
Vanguard Dividend Appreciation ETF
VIG
+$275K
3
APD icon
Air Products & Chemicals
APD
+$59.6K
4
KR icon
Kroger
KR
+$51.7K
5
PEP icon
PepsiCo
PEP
+$38.5K

Sector Composition

Rank Sector Weight
1 Healthcare 23.64%
2 Technology 11.88%
3 Financials 5.02%
4 Consumer Discretionary 3.64%
5 Industrials 3.47%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
LLY icon
1
Eli Lilly
LLY
$1.06T
$16.2M 20.25%
20,829
+119
+0.6% +$92.5K
AAPL icon
2
Apple
AAPL
$4.57T
$5.34M 6.66%
26,015
+71
+0.3% +$14.3K
VOO icon
3
Vanguard S&P 500 ETF
VOO
$1.02T
$4.96M 6.19%
8,731
+1,249
+17% +$656K
SCHX icon
4
Schwab US Large- Cap ETF
SCHX
$74B
$3.36M 4.19%
137,492
+5,932
+5% +$134K
BRO icon
5
Brown & Brown
BRO
$24.4B
$3.28M 4.09%
29,554
-6
-0% -$674
VTEB icon
6
Vanguard Tax-Exempt Bond Index Fund
VTEB
$45.7B
$3.14M 3.92%
+64,086
New +$3.13M
SCHA icon
7
Schwab U.S Small- Cap ETF
SCHA
$23B
$2.9M 3.62%
114,815
-373
-0.3% -$8.82K
VB icon
8
Vanguard Morningstar Small-Cap ETF
VB
$82.2B
$2.89M 3.61%
12,198
+7,195
+144% +$1.61M
DFUS
9
Dimensional US Equity ETF
DFUS
$21.5B
$2.87M 3.57%
42,766
– –
SCHB icon
10
Schwab US Broad Market ETF
SCHB
$44.6B
$2.58M 3.22%
108,325
+3,698
+4% +$81.5K
MSFT icon
11
Microsoft
MSFT
$3.69T
$2.41M 3%
4,841
+122
+3% +$53K
SCHF icon
12
Schwab International Equity ETF
SCHF
$69.7B
$2.29M 2.85%
103,446
-960
-0.9% -$20K
AMZN icon
13
Amazon
AMZN
$2.81T
$1.42M 1.77%
6,470
+494
+8% +$97.8K
JNJ icon
14
Johnson & Johnson
JNJ
$651B
$1.3M 1.62%
8,505
-116
-1% -$17.8K
DFCF icon
15
Dimensional Core Fixed Income ETF
DFCF
$11B
$1.29M 1.61%
30,469
– –
DFAS icon
16
Dimensional US Small Cap ETF
DFAS
$15.7B
$1.24M 1.55%
19,467
– –
QTEC icon
17
First Trust NASDAQ-100 Technology Index Fund
QTEC
$4.69B
$1.23M 1.54%
5,783
– –
SCHG icon
18
Schwab US Large-Cap Growth ETF
SCHG
$62.3B
$938K 1.17%
32,112
+10,928
+52% +$289K
VEA icon
19
Vanguard FTSE Developed Markets ETF
VEA
$239B
$869K 1.08%
15,245
+8
+0.1% +$429
UNP icon
20
Union Pacific
UNP
$185B
$856K 1.07%
3,719
-32
-0.9% -$7.1K
SCHE icon
21
Schwab Emerging Markets Equity ETF
SCHE
$13B
$850K 1.06%
28,190
-730
-3% -$20.7K
VIG icon
22
Vanguard Dividend Appreciation ETF
VIG
$114B
$747K 0.93%
3,652
-1,417
-28% -$275K
PG icon
23
Procter & Gamble
PG
$337B
$716K 0.89%
4,497
-5
-0.1% -$816
DFAX icon
24
Dimensional World ex US Core Equity 2 ETF
DFAX
$12.6B
$655K 0.82%
22,303
– –
APH icon
25
Amphenol
APH
$199B
$619K 0.77%
6,267
– –
1
2 3

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SSWM
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HHGA
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Elser Financial Planning's Q2 2025 Portfolio in Review

As of Q2 2025, Elser Financial Planning held 69 positions worth $80.2M, up 11% from $72.2M the previous quarter. Its ten largest holdings account for 59% of the portfolio.

Elser Financial Planning deployed $5.63M of net new capital in Q2 2025, opening 3 new positions and adding to 22 existing holdings. Its largest new stake was Vanguard Tax-Exempt Bond Index Fund: 64,086 shares worth $3.14M.

By sector, the portfolio is most concentrated in Healthcare at 24% of assets, down from 28% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was Vanguard Dividend Appreciation ETF, an estimated $275K trimmed.

  • Elser Financial Planning's largest Q2 2025 buy was Vanguard Tax-Exempt Bond Index Fund: 64,086 shares worth $3.14M.
  • Elser Financial Planning added most to Vanguard Morningstar Small-Cap ETF in Q2 2025, an estimated $1.61M increase.
  • Elser Financial Planning's biggest Q2 2025 reduction was Vanguard Dividend Appreciation ETF, cutting an estimated $275K.
  • Elser Financial Planning fully exited Vanguard Intermediate-Term Tax-Exempt Bond ETF in Q2 2025, selling an estimated $933K.
  • Elser Financial Planning's ten largest holdings make up 59% of its $80.2M portfolio in Q2 2025.
  • Elser Financial Planning opened 3 new positions and closed 1 in Q2 2025.
  • Elser Financial Planning's portfolio value rose 11% quarter-over-quarter to $80.2M.

Based on Elser Financial Planning's 13F filing for Q2 2025, filed 17 Jul 2025.