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CFFP

Center for Financial Planning Portfolio holdings

AUM $1.07B
1-Year Est. Return 18.98%
This Fund
S&P 500
This Quarter Est. Return
+8.06%
1 Year Est. Return
+18.98%
3 Year Est. Return
+57.51%
5 Year Est. Return
+61.67%
10 Year Est. Return
–
AUM
$872M
AUM Growth
+$89.3M
Cap. Flow
+$30.2M
Cap. Flow %
3.47%
Top 10 Hldgs %
77.48%
Holding
724
New
24
Increased
110
Reduced
89
Closed
77

Top Buys

Rank Stock Value
1
VO icon
Vanguard Morningstar Mid-Cap ETF
VO
+$34.4M
2
VB icon
Vanguard Morningstar Small-Cap ETF
VB
+$23.9M
3
VOO icon
Vanguard S&P 500 ETF
VOO
+$2M
4
AGG icon
iShares Core US Aggregate Bond ETF
AGG
+$1.02M
5
VTEB icon
Vanguard Tax-Exempt Bond Index Fund
VTEB
+$758K

Top Sells

Rank Stock Value
1
VBR icon
Vanguard Morningstar Small-Cap Value ETF
VBR
+$34.4M
2
LMBS icon
First Trust Exchange-Traded Fund IV First Trust Low Duration Opportunities ETF
LMBS
+$997K
3
VBK icon
Vanguard Morningstar Small-Cap Growth ETF
VBK
+$305K
4
MRK icon
Merck
MRK
+$300K
5
LHX icon
L3Harris
LHX
+$201K

Sector Composition

Rank Sector Weight
1 Financials 4.47%
2 Technology 3.87%
3 Healthcare 2.3%
4 Consumer Discretionary 1.53%
5 Industrials 1.42%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
MCD icon
51
McDonald's
MCD
$195B
$1.45M 0.17%
4,968
-124
-2% -$38.2K
IVV icon
52
iShares Core S&P 500 ETF
IVV
$902B
$1.36M 0.16%
2,188
-19
-0.9% -$10.9K
NVDA icon
53
NVIDIA
NVDA
$5.42T
$1.33M 0.15%
8,429
+367
+5% +$46.2K
SPGI icon
54
S&P Global
SPGI
$120B
$1.29M 0.15%
2,437
– –
VTEB icon
55
Vanguard Tax-Exempt Bond Index Fund
VTEB
$45.3B
$1.19M 0.14%
24,216
+15,524
+179% +$758K
MMM icon
56
3M
MMM
$94.3B
$1.13M 0.13%
7,432
– –
UNP icon
57
Union Pacific
UNP
$174B
$1.13M 0.13%
4,909
+20
+0.4% +$4.44K
GOOGL icon
58
Alphabet (Google) Class A
GOOGL
$4.33T
$1.12M 0.13%
6,345
+374
+6% +$61.2K
WMT icon
59
Walmart Inc
WMT
$890B
$1.1M 0.13%
11,286
+401
+4% +$38.2K
PM icon
60
Philip Morris
PM
$295B
$1.08M 0.12%
5,945
+231
+4% +$39.7K
ITW icon
61
Illinois Tool Works
ITW
$84.5B
$1.07M 0.12%
4,338
-8
-0.2% -$1.93K
TSLA icon
62
Tesla
TSLA
$1.3T
$1.04M 0.12%
3,284
+210
+7% +$63.3K
VEA icon
63
Vanguard FTSE Developed Markets ETF
VEA
$236B
$1.03M 0.12%
18,048
-2,479
-12% -$133K
ISTB icon
64
iShares Core 1-5 Year USD Bond ETF
ISTB
$5.13B
$1.01M 0.12%
20,845
– –
AMT icon
65
American Tower
AMT
$80.4B
$1.01M 0.12%
4,569
+255
+6% +$55.1K
TT icon
66
Trane Technologies
TT
$106B
$935K 0.11%
2,137
-46
-2% -$18.1K
MRK icon
67
Merck
MRK
$318B
$924K 0.11%
11,669
-3,779
-24% -$300K
META icon
68
Meta Platforms (Facebook)
META
$1.51T
$923K 0.11%
1,250
+154
+14% +$95.2K
EMR icon
69
Emerson Electric
EMR
$88.3B
$902K 0.1%
6,763
– –
IBM icon
70
IBM
IBM
$224B
$889K 0.1%
3,014
+95
+3% +$24.5K
PRF icon
71
Invesco FTSE RAFI US 1000 ETF
PRF
$10B
$864K 0.1%
20,442
+3
+0% +$120
QQQ icon
72
Invesco QQQ Trust
QQQ
$484B
$861K 0.1%
1,560
+43
+3% +$21.4K
PGR icon
73
Progressive
PGR
$125B
$846K 0.1%
3,171
– –
QMAR icon
74
FT Vest Growth-100 Buffer ETF March
QMAR
$578M
$846K 0.1%
27,296
+9,935
+57% +$290K
IWR icon
75
iShares Russell Mid-Cap ETF
IWR
$57.4B
$828K 0.1%
9,002
+100
+1% +$8.64K
1 2
3
4 5

Similar funds

PP
Passaic Partners Newark, New Jersey $1.07B AUM 16.56% 1-Year Est. Return
SCM
SIR Capital Management New York $1.07B AUM 57.73% 1-Year Est. Return
DCP
Diameter Capital Partners New York $1.07B AUM 152.29% 1-Year Est. Return
ZIG
Zuckerman Investment Group Chicago, Illinois $1.07B AUM 29.43% 1-Year Est. Return
EC
E20 Capital Hong Kong $1.07B AUM
BGIM
Boussard & Gavaudan Investment Management London, United Kingdom $1.06B AUM 4.58% 1-Year Est. Return
FNT
First Nebraska Trust Lincoln, Nebraska $1.08B AUM 14.75% 1-Year Est. Return
TAM
Telemark Asset Management Boston, Massachusetts $1.08B AUM 70.88% 1-Year Est. Return

Center for Financial Planning's Q2 2025 Portfolio in Review

As of Q2 2025, Center for Financial Planning held 724 positions worth $872M, up 11% from $783M the previous quarter. Its ten largest holdings account for 77% of the portfolio.

Center for Financial Planning deployed $30.2M of net new capital in Q2 2025, opening 24 new positions and adding to 110 existing holdings. Its largest new stake was Eaton Vance Short Duration Income ETF: 9,810 shares worth $502K.

By sector, the portfolio is most concentrated in Financials at 4.5% of assets, down from 5% a quarter earlier, followed by Technology and Healthcare.

On the sell side, the largest reduction was Vanguard Morningstar Small-Cap Value ETF, an estimated $34.4M trimmed.

  • Center for Financial Planning's largest Q2 2025 buy was Eaton Vance Short Duration Income ETF: 9,810 shares worth $502K.
  • Center for Financial Planning added most to Vanguard Morningstar Mid-Cap ETF in Q2 2025, an estimated $34.4M increase.
  • Center for Financial Planning's biggest Q2 2025 reduction was Vanguard Morningstar Small-Cap Value ETF, cutting an estimated $34.4M.
  • Center for Financial Planning fully exited Schwab US Large- Cap ETF in Q2 2025, selling an estimated $81.4K.
  • Center for Financial Planning's ten largest holdings make up 77% of its $872M portfolio in Q2 2025.
  • Center for Financial Planning opened 24 new positions and closed 77 in Q2 2025.
  • Center for Financial Planning's portfolio value rose 11% quarter-over-quarter to $872M.

Based on Center for Financial Planning's 13F filing for Q2 2025, filed 4 Aug 2025.