Baird Financial Group’s Alphabet (Google) Class C GOOG Stock Holding History
Bought
Maintained
Sold
| Quarter | Market Value | Status | Shares |
Change in Stake | Trade Value | Portfolio Weight | Portfolio Position | |
|---|---|---|---|---|---|---|---|---|
|
2026
Q1 | $1.94B | Buy |
6,757,501
+66,215
| +1% | +$20.8M | 3.03% | 4 |
|
|
2025
Q4 | $2.1B | Sell |
6,691,286
-4,381
| -0.1% | -$1.26M | 3.27% | 4 |
|
|
2025
Q3 | $1.63B | Buy |
6,695,667
+124,536
| +2% | +$26.2M | 2.62% | 4 |
|
|
2025
Q2 | $1.17B | Buy |
6,571,131
+163,361
| +3% | +$27M | 2.04% | 5 |
|
|
2025
Q1 | $1B | Buy |
6,407,770
+201,377
| +3% | +$36.9M | 1.93% | 5 |
|
|
2024
Q4 | $1.18B | Buy |
6,206,393
+108,937
| +2% | +$19.2M | 2.26% | 4 |
|
|
2024
Q3 | $1.02B | Buy |
6,097,456
+88,645
| +1% | +$15M | 1.98% | 5 |
|
|
2024
Q2 | $1.1B | Buy |
6,008,811
+196,689
| +3% | +$33.5M | 2.29% | 4 |
|
|
2024
Q1 | $885M | Buy |
5,812,122
+111,453
| +2% | +$16.1M | 1.86% | 6 |
|
|
2023
Q4 | $803M | Buy |
5,700,669
+119,370
| +2% | +$16.2M | 1.83% | 4 |
|
|
2023
Q3 | $736M | Buy |
5,581,299
+85,664
| +2% | +$11.1M | 2.01% | 4 |
|
|
2023
Q2 | $665M | Sell |
5,495,635
-971,654
| -15% | -$112M | 1.75% | 6 |
|
|
2023
Q1 | $673M | Buy |
6,467,289
+194,307
| +3% | +$18.8M | 1.66% | 8 |
|
|
2022
Q4 | $557M | Buy |
6,272,982
+1,010,886
| +19% | +$96.5M | 1.47% | 9 |
|
|
2022
Q3 | $506M | Buy |
5,262,096
+110,976
| +2% | +$12.4M | 1.49% | 7 |
|
|
2022
Q2 | $563M | Buy |
5,151,120
+23,940
| +0.5% | +$2.83M | 1.56% | 8 |
|
|
2022
Q1 | $716M | Buy |
5,127,180
+42,220
| +0.8% | +$5.74M | 1.77% | 5 |
|
|
2021
Q4 | $736M | Buy |
5,084,960
+27,800
| +0.5% | +$4.02M | 1.72% | 5 |
|
|
2021
Q3 | $674M | Buy |
5,057,160
+14,340
| +0.3% | +$1.98M | 1.72% | 5 |
|
|
2021
Q2 | $632M | Sell |
5,042,820
-27,900
| -0.6% | -$3.33M | 1.64% | 7 |
|
|
2021
Q1 | $524M | Sell |
5,070,720
-71,360
| -1% | -$7.08M | 1.47% | 10 |
|
|
2020
Q4 | $450M | Buy |
5,142,080
+21,440
| +0.4% | +$1.81M | 1.35% | 11 |
|
|
2020
Q3 | $376M | Buy |
5,120,640
+19,720
| +0.4% | +$1.5M | 1.29% | 11 |
|
|
2020
Q2 | $361M | Buy |
5,100,920
+155,600
| +3% | +$10.5M | 1.36% | 10 |
|
|
2020
Q1 | $288M | Buy |
4,945,320
+54,260
| +1% | +$3.68M | 1.31% | 11 |
|
|
2019
Q4 | $327M | Buy |
4,891,060
+21,780
| +0.4% | +$1.41M | 1.17% | 12 |
|
|
2019
Q3 | $297M | Buy |
4,869,280
+87,460
| +2% | +$5.18M | 1.17% | 13 |
|
|
2019
Q2 | $258M | Buy |
4,781,820
+2,777,040
| +139% | +$160M | 1% | 15 |
|
|
2019
Q1 | $118M | Buy |
2,004,780
+82,900
| +4% | +$4.65M | 0.69% | 20 |
|
|
2018
Q4 | $99.5M | Buy |
1,921,880
+283,540
| +17% | +$15.2M | 0.68% | 22 |
|
|
2018
Q3 | $97.9M | Buy |
1,638,340
+42,720
| +3% | +$2.56M | 0.61% | 24 |
|
|
2018
Q2 | $89M | Buy |
1,595,620
+89,460
| +6% | +$4.83M | 0.6% | 24 |
|
|
2018
Q1 | $77.7M | Sell |
1,506,160
-11,100
| -0.7% | -$613K | 0.55% | 29 |
|
|
2017
Q4 | $79.4M | Buy |
1,517,260
+10,040
| +0.7% | +$511K | 0.56% | 27 |
|
|
2017
Q3 | $72.3M | Buy |
1,507,220
+33,080
| +2% | +$1.54M | 0.55% | 30 |
|
|
2017
Q2 | $67M | Sell |
1,474,140
-6,580
| -0.4% | -$301K | 0.52% | 31 |
|
|
2017
Q1 | $61.4M | Buy |
1,480,720
+128,380
| +9% | +$5.27M | 0.5% | 33 |
|
|
2016
Q4 | $52.2M | Sell |
1,352,340
-24,440
| -2% | -$952K | 0.45% | 40 |
|
|
2016
Q3 | $53.5M | Sell |
1,376,780
-105,920
| -7% | -$4.02M | 0.48% | 45 |
|
|
2016
Q2 | $52.3M | Buy |
1,482,700
+103,980
| +8% | +$3.73M | 0.48% | 46 |
|
|
2016
Q1 | $51.4M | Buy |
1,378,720
+55,580
| +4% | +$1.99M | 0.49% | 35 |
|
|
2015
Q4 | $50.2M | Sell |
1,323,140
-630,600
| -32% | -$22.6M | 0.5% | 41 |
|
|
2015
Q3 | $60.4M | Sell |
1,953,740
-20,540
| -1% | -$631K | 0.64% | 25 |
|
|
2015
Q2 | $52M | Buy |
+1,974,280
| New | +$52.9M | 0.51% | 38 |
|
Other funds holding GOOG
VCM
VPM
Baird Financial Group's GOOG Position: Q1 2026 in Review
Baird Financial Group increased its Alphabet (Google) Class C (GOOG) stake by 0.99% in Q1 2026, buying an estimated $20.8M and bringing the position to 6,757,501 shares worth $1.94B. The position accounts for 3.03% of the portfolio, ranked #4.
Baird Financial Group first reported a position in GOOG in Q2 2015 and has held it in 44 quarters since. The position peaked at $2.1B in Q4 2025. 5,117 funds tracked by Wall St. Rank hold GOOG as of Q1 2026.
- Baird Financial Group held 6,757,501 shares of Alphabet (Google) Class C worth $1.94B as of Q1 2026.
- Baird Financial Group bought 66,215 Alphabet (Google) Class C shares in Q1 2026, an estimated $20.8M.
- Alphabet (Google) Class C made up 3.03% of Baird Financial Group's portfolio in Q1 2026, its #4 holding.
- Baird Financial Group first reported a position in Alphabet (Google) Class C in Q2 2015 and has held it in 44 quarters since.
- Baird Financial Group's Alphabet (Google) Class C position peaked at $2.1B in Q4 2025.
- 5,117 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q1 2026.
Based on Baird Financial Group's 13F filing for Q1 2026, filed 14 May 2026.