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AP

Appleton Partners Portfolio holdings

AUM $1.63B
1-Year Est. Return 38.57%
This Fund
S&P 500
This Quarter Est. Return
+11.67%
1 Year Est. Return
+38.57%
3 Year Est. Return
+101.09%
5 Year Est. Return
+116.43%
10 Year Est. Return
+424.6%
AUM
$1.41B
AUM Growth
+$119M
Cap. Flow
+$5.21M
Cap. Flow %
0.37%
Top 10 Hldgs %
30.1%
Holding
256
New
13
Increased
66
Reduced
154
Closed
5

Top Buys

Rank Stock Value
1
NOW icon
ServiceNow
NOW
+$9.51M
2
SPOT icon
Spotify
SPOT
+$8.3M
3
UNH icon
UnitedHealth
UNH
+$5.14M
4
COF icon
Capital One
COF
+$3.21M
5
BRK.B icon
Berkshire Hathaway Class B
BRK.B
+$3.17M

Top Sells

Rank Stock Value
1
AVGO icon
Broadcom
AVGO
+$3.6M
2
DFS
Discover Financial Services
DFS
+$2.91M
3
JPM icon
JPMorgan Chase
JPM
+$2.59M
4
MSFT icon
Microsoft
MSFT
+$1.74M
5
MU icon
Micron Technology
MU
+$1.58M

Sector Composition

Rank Sector Weight
1 Technology 20.3%
2 Financials 12.7%
3 Communication Services 7.58%
4 Consumer Discretionary 7.5%
5 Industrials 7.24%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IEFA icon
176
iShares Core MSCI EAFE ETF
IEFA
$188B
$512K 0.04%
6,133
+715
+13% +$56.7K
T icon
177
AT&T
T
$159B
$512K 0.04%
17,694
-229
-1% -$6.31K
VB icon
178
Vanguard Small-Cap ETF
VB
$79.8B
$510K 0.04%
2,151
+209
+11% +$46.6K
SAMG icon
179
Silvercrest Asset Management
SAMG
$75.2M
$502K 0.04%
31,650
– –
ADM icon
180
Archer Daniels Midland
ADM
$41.8B
$501K 0.04%
9,497
– –
ESGV icon
181
Vanguard ESG US Stock ETF
ESGV
$13.2B
$497K 0.04%
4,530
– –
DE icon
182
Deere & Co
DE
$164B
$471K 0.03%
926
-222
-19% -$109K
HERO icon
183
Global X Video Games & Esports ETF
HERO
$61M
$471K 0.03%
14,402
-303
-2% -$8.66K
HON icon
184
Honeywell
HON
$73.6B
$470K 0.03%
2,141
– –
IJR icon
185
iShares Core S&P Small-Cap ETF
IJR
$110B
$456K 0.03%
4,169
-131
-3% -$13.5K
TRV icon
186
Travelers Companies
TRV
$82.2B
$450K 0.03%
1,682
-94
-5% -$24.8K
ITW icon
187
Illinois Tool Works
ITW
$78.9B
$437K 0.03%
1,768
+313
+22% +$75.6K
VLO icon
188
Valero Energy
VLO
$92.1B
$436K 0.03%
3,244
-100
-3% -$12.5K
JUST icon
189
Goldman Sachs JUST US Large Cap Equity ETF
JUST
$558M
$435K 0.03%
4,953
-35
-0.7% -$2.83K
DRI icon
190
Darden Restaurants
DRI
$22.4B
$433K 0.03%
1,986
-95
-5% -$19.7K
IVE icon
191
iShares S&P 500 Value ETF
IVE
$48.8B
$428K 0.03%
2,190
– –
ACWV icon
192
iShares MSCI Global Min Vol Factor ETF
ACWV
$3.25B
$424K 0.03%
3,575
-25
-0.7% -$2.91K
SBUX icon
193
Starbucks
SBUX
$119B
$416K 0.03%
4,544
-5
-0.1% -$433
IWN icon
194
iShares Russell 2000 Value ETF
IWN
$14.4B
$409K 0.03%
2,590
-175
-6% -$26.1K
INTC icon
195
Intel
INTC
$524B
$402K 0.03%
17,944
-921
-5% -$19.1K
VZ icon
196
Verizon
VZ
$185B
$401K 0.03%
9,268
+74
+0.8% +$3.21K
ESGD icon
197
iShares ESG Aware MSCI EAFE ETF
ESGD
$11.8B
$398K 0.03%
4,456
-50
-1% -$4.26K
EOG icon
198
EOG Resources
EOG
$77.1B
$397K 0.03%
3,320
+34
+1% +$3.88K
WEC icon
199
WEC Energy
WEC
$36.9B
$397K 0.03%
3,806
-200
-5% -$21.3K
CVX icon
200
Chevron
CVX
$383B
$396K 0.03%
2,769
-915
-25% -$129K
6 7
8
9 10

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Appleton Partners's Q2 2025 Portfolio in Review

As of Q2 2025, Appleton Partners held 256 positions worth $1.41B, up 9.2% from $1.29B the previous quarter. Its ten largest holdings account for 30% of the portfolio.

Appleton Partners's Q2 2025 filing shows 13 new, 66 increased, 154 reduced and 5 closed positions. Its largest new stake was Spotify: 12,924 shares worth $9.92M. The largest sale was Broadcom, an estimated $3.6M.

By sector, the portfolio is most concentrated in Technology at 20% of assets, up from 19% a quarter earlier, followed by Financials and Communication Services.

  • Appleton Partners's largest Q2 2025 buy was Spotify: 12,924 shares worth $9.92M.
  • Appleton Partners added most to ServiceNow in Q2 2025, an estimated $9.51M increase.
  • Appleton Partners's biggest Q2 2025 reduction was Broadcom, cutting an estimated $3.6M.
  • Appleton Partners fully exited Discover Financial Services in Q2 2025, selling an estimated $2.91M.
  • Appleton Partners's ten largest holdings make up 30% of its $1.41B portfolio in Q2 2025.
  • Appleton Partners opened 13 new positions and closed 5 in Q2 2025.
  • Appleton Partners's portfolio value rose 9.2% quarter-over-quarter to $1.41B.

Based on Appleton Partners's 13F filing for Q2 2025, filed 22 Jul 2025.