Appleton Partners’s Alphabet (Google) Class C GOOG Stock Holding History
Bought
Maintained
Sold
| Quarter | Market Value | Status | Shares |
Change in Stake | Trade Value | Portfolio Weight | Portfolio Position | |
|---|---|---|---|---|---|---|---|---|
|
2026
Q2 | $48.1M | Sell |
136,098
-995
| -0.7% | -$356K | 2.95% | 5 |
|
|
2026
Q1 | $39.3M | Sell |
137,093
-1,181
| -0.9% | -$371K | 2.74% | 5 |
|
|
2025
Q4 | $43.4M | Sell |
138,274
-5,233
| -4% | -$1.5M | 2.86% | 5 |
|
|
2025
Q3 | $35M | Sell |
143,507
-11,204
| -7% | -$2.36M | 2.35% | 8 |
|
|
2025
Q2 | $27.4M | Buy |
154,711
+451
| +0.3% | +$74.5K | 1.94% | 9 |
|
|
2025
Q1 | $24.1M | Sell |
154,260
-134
| -0.1% | -$24.5K | 1.86% | 11 |
|
|
2024
Q4 | $29.4M | Sell |
154,394
-5,934
| -4% | -$1.05M | 2.17% | 8 |
|
|
2024
Q3 | $26.8M | Sell |
160,328
-2,357
| -1% | -$399K | 1.97% | 9 |
|
|
2024
Q2 | $29.8M | Sell |
162,685
-3,524
| -2% | -$599K | 2.3% | 8 |
|
|
2024
Q1 | $25.3M | Buy |
166,209
+1,000
| +0.6% | +$144K | 1.96% | 10 |
|
|
2023
Q4 | $23.3M | Sell |
165,209
-2,199
| -1% | -$298K | 1.88% | 10 |
|
|
2023
Q3 | $22.1M | Sell |
167,408
-1,122
| -0.7% | -$146K | 1.96% | 10 |
|
|
2023
Q2 | $20.4M | Buy |
168,530
+8,719
| +5% | +$1.01M | 1.72% | 11 |
|
|
2023
Q1 | $16.6M | Buy |
159,811
+147
| +0.1% | +$14.2K | 1.48% | 11 |
|
|
2022
Q4 | $14.2M | Buy |
159,664
+1,494
| +0.9% | +$143K | 1.34% | 14 |
|
|
2022
Q3 | $15.2M | Sell |
158,170
-4,790
| -3% | -$535K | 1.52% | 11 |
|
|
2022
Q2 | $17.8M | Buy |
162,960
+3,780
| +2% | +$447K | 1.69% | 11 |
|
|
2022
Q1 | $22.2M | Buy |
159,180
+60
| +0% | +$8.16K | 1.82% | 11 |
|
|
2021
Q4 | $23M | Buy |
159,120
+140
| +0.1% | +$20.2K | 1.73% | 12 |
|
|
2021
Q3 | $21.2M | Buy |
158,980
+1,060
| +0.7% | +$146K | 1.76% | 11 |
|
|
2021
Q2 | $19.8M | Buy |
157,920
+2,040
| +1% | +$243K | 1.69% | 11 |
|
|
2021
Q1 | $16.1M | Buy |
155,880
+4,460
| +3% | +$442K | 1.5% | 11 |
|
|
2020
Q4 | $13.3M | Buy |
151,420
+3,580
| +2% | +$302K | 1.31% | 19 |
|
|
2020
Q3 | $10.9M | Buy |
147,840
+3,040
| +2% | +$232K | 1.2% | 25 |
|
|
2020
Q2 | $10.2M | Sell |
144,800
-16,080
| -10% | -$1.09M | 1.23% | 22 |
|
|
2020
Q1 | $9.35M | Buy |
160,880
+3,860
| +2% | +$262K | 1.3% | 21 |
|
|
2019
Q4 | $10.5M | Buy |
157,020
+25,560
| +19% | +$1.65M | 1.15% | 24 |
|
|
2019
Q3 | $8.01M | Buy |
131,460
+8,560
| +7% | +$506K | 0.97% | 31 |
|
|
2019
Q2 | $6.64M | Buy |
122,900
+9,200
| +8% | +$531K | 0.82% | 34 |
|
|
2019
Q1 | $6.67M | Buy |
113,700
+5,060
| +5% | +$284K | 0.88% | 32 |
|
|
2018
Q4 | $5.63M | Buy |
108,640
+2,380
| +2% | +$127K | 0.84% | 35 |
|
|
2018
Q3 | $6.34M | Buy |
106,260
+6,180
| +6% | +$370K | 0.84% | 34 |
|
|
2018
Q2 | $5.58M | Buy |
100,080
+1,600
| +2% | +$86.5K | 0.8% | 40 |
|
|
2018
Q1 | $5.08M | Buy |
98,480
+3,440
| +4% | +$190K | 0.77% | 41 |
|
|
2017
Q4 | $4.97M | Sell |
95,040
-120
| -0.1% | -$6.11K | 0.77% | 40 |
|
|
2017
Q3 | $4.56M | Sell |
95,160
-5,280
| -5% | -$246K | 0.77% | 42 |
|
|
2017
Q2 | $4.56M | Buy |
100,440
+13,440
| +15% | +$615K | 0.77% | 46 |
|
|
2017
Q1 | $3.61M | Sell |
87,000
-13,360
| -13% | -$548K | 0.66% | 54 |
|
|
2016
Q4 | $3.87M | Sell |
100,360
-1,220
| -1% | -$47.5K | 0.78% | 45 |
|
|
2016
Q3 | $3.95M | Buy |
101,580
+7,180
| +8% | +$273K | 0.74% | 46 |
|
|
2016
Q2 | $3.27M | Sell |
94,400
-6,120
| -6% | -$220K | 0.67% | 51 |
|
|
2016
Q1 | $3.74M | Buy |
100,520
+21,640
| +27% | +$775K | 0.74% | 48 |
|
|
2015
Q4 | $2.99M | Buy |
78,880
+9,100
| +13% | +$326K | 0.59% | 58 |
|
|
2015
Q3 | $2.12M | Sell |
69,780
-69,880
| -50% | -$2.15M | 0.48% | 65 |
|
|
2015
Q2 | $3.71M | Sell |
139,660
-29,704
| -18% | -$796K | 0.83% | 45 |
|
|
2015
Q1 | $4.66M | Sell |
169,364
-13,537
| -7% | -$363K | 1.05% | 35 |
|
|
2014
Q4 | $4.82M | Sell |
182,901
-8,904
| -5% | -$239K | 1.1% | 36 |
|
|
2014
Q3 | $5.58M | Sell |
191,805
-5,816
| -3% | -$168K | 1.3% | 29 |
|
|
2014
Q2 | $5.72M | Buy |
197,621
+1,127
| +0.6% | +$30.6K | 1.34% | 31 |
|
|
2014
Q1 | $5.45M | Buy |
196,494
+7,508
| +4% | +$219K | 1.29% | 33 |
|
|
2013
Q4 | $5.28M | Buy |
188,986
+6,183
| +3% | +$156K | 1.26% | 36 |
|
|
2013
Q3 | $3.99M | Sell |
182,803
-6,022
| -3% | -$133K | 1.07% | 38 |
|
|
2013
Q2 | $4.14M | Buy |
+188,825
| New | +$3.99M | 1.19% | 36 |
|
Other funds holding GOOG
ECU
FWIA
CRM
WT
FMI
CNB
Appleton Partners's GOOG Position: Q2 2026 in Review
Appleton Partners reduced its Alphabet (Google) Class C (GOOG) stake by 0.73% in Q2 2026, selling an estimated $356K and leaving 136,098 shares worth $48.1M. The position accounts for 2.95% of the portfolio, ranked #5.
Appleton Partners first reported a position in GOOG in Q2 2013 and has held it in 53 quarters since. 1,251 funds tracked by Wall St. Rank hold GOOG as of Q2 2026.
- Appleton Partners held 136,098 shares of Alphabet (Google) Class C worth $48.1M as of Q2 2026.
- Appleton Partners sold 995 Alphabet (Google) Class C shares in Q2 2026, an estimated $356K.
- Alphabet (Google) Class C made up 2.95% of Appleton Partners's portfolio in Q2 2026, its #5 holding.
- Appleton Partners first reported a position in Alphabet (Google) Class C in Q2 2013 and has held it in 53 quarters since.
- 1,251 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q2 2026.
Based on Appleton Partners's 13F filing for Q2 2026, filed 21 Jul 2026.