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Advisory Alpha

Advisory Alpha Portfolio holdings

AUM $4.08B Turnover 17.65%
1-Year Est. Return 20.62%
This Fund
S&P 500
This Quarter Est. Return
-0.65%
1 Year Est. Return
+20.62%
3 Year Est. Return
+50.27%
5 Year Est. Return
+41.94%
10 Year Est. Return
+114.94%
AUM
$3.66B
AUM Growth
-$13.5M
Cap. Flow
+$28.3M
Cap. Flow %
0.77%
Top 10 Hldgs %
46.6%
Holding
578
New
59
Increased
303
Reduced
155
Closed
33
Avg Time Held
2.5 years
Top 10 Avg Time Held
4.4 years
Top 20 Avg Time Held
3.6 years
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow Held Since
SPY icon
51
State Street SPDR S&P 500 ETF Trust
SPY
$806B
$12.2M 0.33%
18,796
-1,481
-7% -$1.01M
2019 Q3
26 quarters
DFAE icon
52
Dimensional Emerging Core Equity Market ETF
DFAE
$9.5B
$11.6M 0.32%
342,023
+110,810
+48% +$3.87M
2021 Q2
19 quarters
BSJQ icon
53
Invesco BulletShares 2026 High Yield Corporate Bond ETF
BSJQ
$735M
$11M 0.3%
473,691
+44,741
+10% +$1.04M
2021 Q4
17 quarters
GOOGL icon
54
Alphabet (Google) Class A
GOOGL
$4.17T
$10.9M 0.3%
37,794
+2,964
+9% +$931K
2019 Q3
26 quarters
TSLA icon
55
Tesla
TSLA
$1.4T
$10.8M 0.29%
28,983
+2,153
+8% +$887K
2019 Q3
26 quarters
DFIV icon
56
Dimensional International Value ETF
DFIV
$21.9B
$10.2M 0.28%
193,907
+91,227
+89% +$4.83M
2022 Q3
14 quarters
GOOG icon
57
Alphabet (Google) Class C
GOOG
$4.12T
$10.2M 0.28%
35,435
-761
-2% -$239K
2021 Q2
19 quarters
VBR icon
58
Vanguard Morningstar Small-Cap Value ETF
VBR
$36B
$9.9M 0.27%
45,785
+13,068
+40% +$2.92M
2023 Q2
11 quarters
PAUG icon
59
Innovator US Equity Power Buffer ETF August
PAUG
$1.04B
$9.9M 0.27%
230,925
+791
+0.3% +$34.3K
2022 Q3
14 quarters
BSJR icon
60
Invesco BulletShares 2027 High Yield Corporate Bond ETF
BSJR
$945M
$9.7M 0.26%
432,133
+41,753
+11% +$941K
2022 Q4
13 quarters
IJH icon
61
iShares Core S&P Mid-Cap ETF
IJH
$121B
$9.18M 0.25%
135,973
+5,570
+4% +$386K
2016 Q4
37 quarters
DISV icon
62
Dimensional International Small Cap Value ETF
DISV
$5.11B
$8.4M 0.23%
213,010
+13,099
+7% +$530K
2022 Q3
14 quarters
META icon
63
Meta Platforms (Facebook)
META
$1.81T
$8.3M 0.23%
14,500
+1,803
+14% +$1.16M
2023 Q1
12 quarters
VBK icon
64
Vanguard Morningstar Small-Cap Growth ETF
VBK
$22.1B
$7.96M 0.22%
26,326
+1,527
+6% +$480K
2024 Q1
8 quarters
DFSV icon
65
U.S. Small Cap Value Portfolio ETF Class Shares
DFSV
$8.11B
$7.83M 0.21%
223,527
+95,765
+75% +$3.38M
2022 Q3
14 quarters
DE icon
66
Deere & Co
DE
$173B
$7.51M 0.21%
13,331
-29
-0.2% -$16.4K
2020 Q3
22 quarters
JPST icon
67
JPMorgan Ultra-Short Income ETF
JPST
$42.4B
$7.29M 0.2%
143,988
-17,001
-11% -$861K
2021 Q1
20 quarters
BRK.B icon
68
Berkshire Hathaway Class B
BRK.B
$1.14T
$6.85M 0.19%
14,297
+1,076
+8% +$528K
2020 Q2
23 quarters
BSJS icon
69
Invesco BulletShares 2028 High Yield Corporate Bond ETF
BSJS
$777M
$6.55M 0.18%
302,172
+16,074
+6% +$352K
2023 Q4
9 quarters
WMT icon
70
Walmart Inc
WMT
$943B
$6.49M 0.18%
52,223
+24
+0% +$2.95K
2021 Q2
19 quarters
PJUL icon
71
Innovator US Equity Power Buffer ETF July
PJUL
$1.3B
$6.35M 0.17%
138,167
-742
-0.5% -$34.5K
2022 Q4
13 quarters
VTI icon
72
Vanguard Morningstar Total Stock Market ETF
VTI
$689B
$6.32M 0.17%
19,708
+633
+3% +$212K
2021 Q2
19 quarters
VUG icon
73
Vanguard Morningstar Growth ETF
VUG
$227B
$6.28M 0.17%
86,232
-726
-0.8% -$56.5K
2019 Q1
28 quarters
PJUN icon
74
Innovator US Equity Power Buffer ETF June
PJUN
$878M
$6.22M 0.17%
148,628
+2,254
+2% +$94.8K
2022 Q2
15 quarters
XOM icon
75
ExxonMobil
XOM
$736B
$6.1M 0.17%
35,973
+1,852
+5% +$270K
2018 Q4
29 quarters

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Advisory Alpha's Q1 2026 Portfolio in Review

As of Q1 2026, Advisory Alpha held 578 positions worth $3.66B, down 0.37% from $3.67B the previous quarter. Its ten largest holdings account for 47% of the portfolio.

Advisory Alpha's Q1 2026 filing shows 59 new, 303 increased, 155 reduced and 33 closed positions. Its largest new stake was JPMorgan Equity Premium Income ETF: 52,784 shares worth $2.99M. The largest sale was State Street SPDR Portfolio S&P 500 Growth ETF, an estimated $57.1M.

By sector, the portfolio is most concentrated in Miscellaneous at 89% of assets, down from 90% a quarter earlier, followed by Technology and Consumer Discretionary.

  • Advisory Alpha's largest Q1 2026 buy was JPMorgan Equity Premium Income ETF: 52,784 shares worth $2.99M.
  • Advisory Alpha added most to Vanguard Intermediate-Term Corporate Bond ETF in Q1 2026, an estimated $35.3M increase.
  • Advisory Alpha's biggest Q1 2026 reduction was State Street SPDR Portfolio S&P 500 Growth ETF, cutting an estimated $57.1M.
  • Advisory Alpha fully exited ProShares Ultra Silver in Q1 2026, selling an estimated $3.52M.
  • Advisory Alpha's ten largest holdings make up 47% of its $3.66B portfolio in Q1 2026.
  • Advisory Alpha opened 59 new positions and closed 33 in Q1 2026.
  • Advisory Alpha's portfolio value fell 0.37% quarter-over-quarter to $3.66B.

Based on Advisory Alpha's 13F filing for Q1 2026, filed 14 May 2026.