We are live on ! Find out more
AA

Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+5.95%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$3.59B
AUM Growth
+$378M
Cap. Flow
+$181M
Cap. Flow %
5.03%
Top 10 Hldgs %
49.96%
Holding
549
New
68
Increased
288
Reduced
141
Closed
33
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
BSJP
51
DELISTED
Invesco BulletShares 2025 High Yield Corporate Bond ETF
BSJP
$11.8M 0.33%
512,534
+11,639
+2% +$269K
TSLA icon
52
Tesla
TSLA
$1.43T
$10.9M 0.3%
24,919
+2,306
+10% +$800K
SJNK icon
53
State Street SPDR Bloomberg Short Term High Yield Bond ETF
SJNK
$4.89B
$10.6M 0.3%
415,465
+50,881
+14% +$1.29M
BSJQ icon
54
Invesco BulletShares 2026 High Yield Corporate Bond ETF
BSJQ
$912M
$10.1M 0.28%
429,983
+7,647
+2% +$179K
PAUG icon
55
Innovator US Equity Power Buffer ETF August
PAUG
$863M
$9.72M 0.27%
228,802
+85,553
+60% +$3.55M
JPST icon
56
JPMorgan Ultra-Short Income ETF
JPST
$39.8B
$9.43M 0.26%
186,454
+18,059
+11% +$914K
IJH icon
57
iShares Core S&P Mid-Cap ETF
IJH
$122B
$8.42M 0.23%
128,367
+178
+0.1% +$11.4K
META icon
58
Meta Platforms (Facebook)
META
$1.64T
$8.16M 0.23%
11,224
+1,694
+18% +$1.26M
BSJR icon
59
Invesco BulletShares 2027 High Yield Corporate Bond ETF
BSJR
$853M
$8.04M 0.22%
353,196
+18,031
+5% +$410K
GOOG icon
60
Alphabet (Google) Class C
GOOG
$4.22T
$7.98M 0.22%
32,382
+3,008
+10% +$632K
GOOGL icon
61
Alphabet (Google) Class A
GOOGL
$4.23T
$7.66M 0.21%
31,185
+4,093
+15% +$857K
VTI icon
62
Vanguard Total Stock Market ETF
VTI
$658B
$7.62M 0.21%
23,099
-554
-2% -$175K
VBK icon
63
Vanguard Small-Cap Growth ETF
VBK
$23.4B
$7.39M 0.21%
24,513
+2,149
+10% +$620K
DFAE icon
64
Dimensional Emerging Core Equity Market ETF
DFAE
$9.14B
$7.23M 0.2%
226,486
+10,576
+5% +$319K
VUG icon
65
Vanguard Growth ETF
VUG
$221B
$7.21M 0.2%
89,472
-2,694
-3% -$206K
DISV icon
66
Dimensional International Small Cap Value ETF
DISV
$4.78B
$6.93M 0.19%
193,858
+10,090
+5% +$346K
VBR icon
67
Vanguard Small-Cap Value ETF
VBR
$37.1B
$6.77M 0.19%
32,214
+2,372
+8% +$485K
VOO icon
68
Vanguard S&P 500 ETF
VOO
$974B
$6.73M 0.19%
10,931
+532
+5% +$314K
PJUL icon
69
Innovator US Equity Power Buffer ETF July
PJUL
$1.11B
$6.36M 0.18%
139,329
+1,500
+1% +$67K
DE icon
70
Deere & Co
DE
$161B
$6.32M 0.18%
13,677
+185
+1% +$91.2K
BSJS icon
71
Invesco BulletShares 2028 High Yield Corporate Bond ETF
BSJS
$705M
$6.19M 0.17%
280,081
+14,768
+6% +$326K
BRK.B icon
72
Berkshire Hathaway Class B
BRK.B
$1.06T
$6.15M 0.17%
12,391
+422
+4% +$204K
PJUN icon
73
Innovator US Equity Power Buffer ETF June
PJUN
$945M
$6.08M 0.17%
147,840
-2,057
-1% -$83.2K
VRP icon
74
Invesco Variable Rate Preferred ETF
VRP
$3B
$5.78M 0.16%
233,954
+48,185
+26% +$1.18M
DFIV icon
75
Dimensional International Value ETF
DFIV
$20.6B
$4.55M 0.13%
98,469
+4,943
+5% +$221K

Similar funds

Advisory Alpha's Q3 2025 Portfolio in Review

As of Q3 2025, Advisory Alpha held 549 positions worth $3.59B, up 12% from $3.21B the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Advisory Alpha deployed $181M of net new capital in Q3 2025, opening 68 new positions and adding to 288 existing holdings. Its largest new stake was Global X MLP ETF: 22,753 shares worth $1.1M.

By sector, the portfolio is most concentrated in Technology at 3.3% of assets, up from 2.9% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was State Street Consumer Discretionary Select Sector SPDR ETF, an estimated $13.7M trimmed.

  • Advisory Alpha's largest Q3 2025 buy was Global X MLP ETF: 22,753 shares worth $1.1M.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Value ETF in Q3 2025, an estimated $21.2M increase.
  • Advisory Alpha's biggest Q3 2025 reduction was State Street Consumer Discretionary Select Sector SPDR ETF, cutting an estimated $13.7M.
  • Advisory Alpha fully exited Timothy Plan US Large/Mid Cap Core ETF in Q3 2025, selling an estimated $525K.
  • Advisory Alpha's ten largest holdings make up 50% of its $3.59B portfolio in Q3 2025.
  • Advisory Alpha opened 68 new positions and closed 33 in Q3 2025.
  • Advisory Alpha's portfolio value rose 12% quarter-over-quarter to $3.59B.

Based on Advisory Alpha's 13F filing for Q3 2025, filed 12 Nov 2025.