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Advisory Alpha Portfolio holdings

AUM $3.66B
1-Year Est. Return 14.99%
This Fund
S&P 500
This Quarter Est. Return
+5.95%
1 Year Est. Return
+14.99%
3 Year Est. Return
+38.88%
5 Year Est. Return
+32.02%
10 Year Est. Return
+94.94%
AUM
$3.59B
AUM Growth
+$378M
Cap. Flow
+$181M
Cap. Flow %
5.03%
Top 10 Hldgs %
49.96%
Holding
549
New
68
Increased
288
Reduced
141
Closed
33
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
HNDL icon
476
Strategy Shares Nasdaq 7HANDL Index ETF
HNDL
$635M
$231K 0.01%
10,329
-1,447
-12% -$31.6K
NOW icon
477
ServiceNow
NOW
$106B
$231K 0.01%
1,270
+20
+2% +$3.74K
RJF icon
478
Raymond James Financial
RJF
$32.8B
$231K 0.01%
+1,386
New +$230K
GNOV icon
479
FT Vest US Equity Moderate Buffer ETF November
GNOV
$295M
$229K 0.01%
6,020
XYL icon
480
Xylem
XYL
$29.2B
$229K 0.01%
1,538
-14
-0.9% -$1.94K
TPIF icon
481
Timothy Plan International ETF
TPIF
$247M
$224K 0.01%
6,671
IEF icon
482
iShares 7-10 Year Treasury Bond ETF
IEF
$47.1B
$224K 0.01%
+2,314
New +$221K
VHT icon
483
Vanguard Health Care ETF
VHT
$18B
$223K 0.01%
+836
New +$210K
CRWV
484
CoreWeave
CRWV
$39.9B
$223K 0.01%
+1,613
New +$191K
IDA icon
485
Idacorp
IDA
$8.24B
$221K 0.01%
+1,679
New +$208K
ETR icon
486
Entergy
ETR
$52.8B
$221K 0.01%
+2,365
New +$208K
IYC icon
487
iShares US Consumer Discretionary ETF
IYC
$1.16B
$220K 0.01%
2,105
-82
-4% -$8.4K
FPX icon
488
First Trust US Equity Opportunities ETF
FPX
$1.5B
$220K 0.01%
+1,312
New +$200K
APLD icon
489
Applied Digital
APLD
$7.37B
$219K 0.01%
+8,290
New +$123K
LGLV icon
490
State Street SPDR US Large Cap Low Volatility Index ETF
LGLV
$1.18B
$217K 0.01%
1,226
-136
-10% -$23.9K
PECO icon
491
Phillips Edison & Co
PECO
$5.54B
$216K 0.01%
6,416
-499
-7% -$17.3K
HYGH icon
492
iShares Interest Rate Hedged High Yield Bond ETF
HYGH
$562M
$216K 0.01%
2,499
+42
+2% +$3.63K
FELC icon
493
Fidelity Enhanced Large Cap Core ETF
FELC
$4.99B
$215K 0.01%
+5,751
New +$205K
GWW icon
494
W.W. Grainger
GWW
$65.9B
$214K 0.01%
+224
New +$225K
MRSH
495
Marsh
MRSH
$87.8B
$213K 0.01%
1,066
+7
+0.7% +$1.44K
SIL icon
496
Global X Silver Miners ETF NEW
SIL
$3.89B
$212K 0.01%
+2,982
New +$167K
ESGV icon
497
Vanguard ESG US Stock ETF
ESGV
$13.1B
$212K 0.01%
1,776
-781
-31% -$88.9K
FITB
498
Fifth Third Bancorp
FITB
$52.6B
$211K 0.01%
+4,766
New +$209K
EXAS
499
DELISTED
Exact Sciences
EXAS
$208K 0.01%
+3,699
New +$185K
REET icon
500
iShares Global REIT ETF
REET
$5.05B
$208K 0.01%
8,135
+38
+0.5% +$954

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Advisory Alpha's Q3 2025 Portfolio in Review

As of Q3 2025, Advisory Alpha held 549 positions worth $3.59B, up 12% from $3.21B the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Advisory Alpha deployed $181M of net new capital in Q3 2025, opening 68 new positions and adding to 288 existing holdings. Its largest new stake was Global X MLP ETF: 22,753 shares worth $1.1M.

By sector, the portfolio is most concentrated in Technology at 3.3% of assets, up from 2.9% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was State Street Consumer Discretionary Select Sector SPDR ETF, an estimated $13.7M trimmed.

  • Advisory Alpha's largest Q3 2025 buy was Global X MLP ETF: 22,753 shares worth $1.1M.
  • Advisory Alpha added most to State Street SPDR Portfolio S&P 500 Value ETF in Q3 2025, an estimated $21.2M increase.
  • Advisory Alpha's biggest Q3 2025 reduction was State Street Consumer Discretionary Select Sector SPDR ETF, cutting an estimated $13.7M.
  • Advisory Alpha fully exited Timothy Plan US Large/Mid Cap Core ETF in Q3 2025, selling an estimated $525K.
  • Advisory Alpha's ten largest holdings make up 50% of its $3.59B portfolio in Q3 2025.
  • Advisory Alpha opened 68 new positions and closed 33 in Q3 2025.
  • Advisory Alpha's portfolio value rose 12% quarter-over-quarter to $3.59B.

Based on Advisory Alpha's 13F filing for Q3 2025, filed 12 Nov 2025.