Boston Beer
SAM
Market cap $2.17B

194.98 USD

-2.69

1.36%

At close Jul 11, 4:00 PM EDT

After hours

194.98

+0.00

0.00%

1 day

-1.36%

5 days

-2.83%

1 month

-8.81%

3 months

-20.60%

6 months

-25.56%

Year to date

-35.28%

1 year

-32.33%

5 years

-66.93%

10 years

-15.13%

About: Boston Beer is a top player in high-end malt beverages and adjacent categories in the US, with strong positions in craft beer, flavored malt beverages, hard cider, and hard seltzer. The bulk of volume and revenue is concentrated in four brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly. Beverages are produced using a hybrid model leveraging both in-house capacities and third-party breweries through contract arrangements. While the firm is required to use distributors to reach end markets, including retailers and on-premises operators, it also employs 500 internal sales representatives to educate the market about its products. The firm generates almost all sales in the US.

Employees: 2,537

Consumer Staples Beverages - Brewers

0

Funds holding %

of 7,312 funds

0

Analysts bullish %

of 6 analysts

Fund manager confidence

Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)

38% more call options, than puts

Call options by funds: $56.6M | Put options by funds: $41.1M

30% more repeat investments, than reductions

Existing positions increased: 117 | Existing positions reduced: 90

3.63% more ownership

Funds ownership: 78.86% [Q4 2024] → 82.49% (+3.63%) [Q1 2025]

6% less funds holding

Funds holding: 342 [Q4 2024] → 322 (-20) [Q1 2025]

21% less first-time investments, than exits

New positions opened: 50 | Existing positions closed: 63

22% less capital invested

Capital invested by funds: $2.23B [Q4 2024] → $1.75B (-$480M) [Q1 2025]

33% less funds holding in top 10

Funds holding in top 10: 3 [Q4 2024] → 2 (-1) [Q1 2025]

See Fund Rankings

Research analyst outlook

6 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target

$187

4%

downside

Avg. target

$248

27%

upside

High target

$285

46%

upside

6 analyst ratings

1 positive

17%

4 neutral

67%

1 negative

17%

Bernstein Nadine Sarwat	18%upside $230	Market Perform Maintained	9 Jul 2025
Goldman Sachs Bonnie Herzog	4%downside $187	Sell Maintained	23 Jun 2025
RBC Capital Nik Modi	43%upside $279	Sector Perform Reiterated	22 Apr 2025
UBS Sean King	43%upside $279	Neutral Maintained	17 Apr 2025
Piper Sandler Michael Lavery	18%upside $230	Neutral Maintained	17 Apr 2025

See Analyst Rankings

Financial journalist opinion

Based on 9 articles about SAM published over the past 30 days

Samuel Adams and Boston Red Sox Toast to Ten More Years of Partnership

Boston, MA, July 11, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, the #1 brand known for offering variety and seasonality[1], has renewed its multiyear partnership with the Boston Red Sox, remaining the team's Official Beer for the next decade. This partnership with Boston Beer Company's flagship brand has been a fan favorite since 2018, when Sam Adams became the first American craft brewer to enter a partnership with a big-league franchise for this length of time and at this level.

Samuel Adams and Boston Red Sox Toast to Ten More Years of Partnership

Zacks Investment Research

Boston Beer (SAM) Soars 4.6%: Is Further Upside Left in the Stock?

Boston Beer (SAM) was a big mover last session on higher-than-average trading volume. The latest trend in earnings estimate revisions might not help the stock continue moving higher in the near term.

Boston Beer (SAM) Soars 4.6%: Is Further Upside Left in the Stock?

Samuel Adams' Summer Ale Census Uncovers the Truth: Summer = Beer

Boston, MA, July 01, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, one of the originators of the craft beer movement, releases the Sam Adams Summer Ale Census, providing a unique look at how beer drinkers enjoy drinking a brew during the summer season. According to the Sam Adams Summer Ale Census, 90% of drinkers enjoy beer more frequently in the Summer, and July is the undisputed champ of beer season—nearly half say it's the top month to crack open a cold one.

Samuel Adams' Summer Ale Census Uncovers the Truth: Summer = Beer

Zacks Investment Research

AB InBev vs. Boston Beer: Which Stock is Poised to Brew a Better Return?

BUD depends on global scale and digital reach, while SAM banks on product diversity to bolster future growth.

AB InBev vs. Boston Beer: Which Stock is Poised to Brew a Better Return?

Zacks Investment Research

CCU or SAM: Which Is the Better Value Stock Right Now?

Investors looking for stocks in the Beverages - Alcohol sector might want to consider either Cervecerias Unidas (CCU) or Boston Beer (SAM). But which of these two stocks presents investors with the better value opportunity right now?

CCU or SAM: Which Is the Better Value Stock Right Now?

Rain Check, Please! Truly Hard Seltzer is Paying Fans with a “Rain Check” to Use on Their Next Pack If Fourth of July Plans Get Rained Out

We can't guarantee the weather, but we can guarantee delicious fruity refreshment with the new, limited-edition Truly Pool Party Variety Pack We can't guarantee the weather, but we can guarantee delicious fruity refreshment with the new, limited-edition Truly Pool Party Variety Pack

Rain Check, Please! Truly Hard Seltzer is Paying Fans with a “Rain Check” to Use on Their Next Pack If Fourth of July Plans Get Rained Out

Dogfish Head Dubbed Official Beer of JAWS 50th Anniversary Celebrations

Dogfish Head Dubbed Official Beer of JAWS 50th Anniversary Celebrations

Alcohol Stocks Are on the Rocks. Choose Soda, Analysts Say.

Morgan Stanley issued a cautious outlook for alcohol stocks, but recommended alternatives like Coca-Cola and Philip Morris.

Alcohol Stocks Are on the Rocks. Choose Soda, Analysts Say.

SAMUEL ADAMS AWARDS MOOR'S BREWING CO 2025 BREWING & BUSINESS EXPERIENCESHIP

Boston, MA, June 12, 2025 (GLOBE NEWSWIRE) -- Samuel Adams Brewing the American Dream®, the philanthropic program supporting food and beverage entrepreneurs nationwide, proudly announces Moor's Brewing Co. as the 2025 winner of its prestigious Brewing & Business Experienceship. Now in its 14th year, the program welcomes this standout craft brewer into an esteemed community of innovators and changemakers in the beer industry.

SAMUEL ADAMS AWARDS MOOR'S BREWING CO 2025 BREWING & BUSINESS EXPERIENCESHIP

Zacks Investment Research

CCU vs. SAM: Which Stock Is the Better Value Option?

Investors with an interest in Beverages - Alcohol stocks have likely encountered both Cervecerias Unidas (CCU) and Boston Beer (SAM). But which of these two stocks is more attractive to value investors?

CCU vs. SAM: Which Stock Is the Better Value Option?

See News Rankings

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