Applovin
APP
Market cap $113B

335.10 USD

-11.22

3.24%

At close Jul 11, 4:00 PM EDT

After hours

334.95

-0.15

0.04%

1 day

-3.24%

5 days

-1.98%

1 month

-12.60%

3 months

34.07%

6 months

6.15%

Year to date

-1.95%

1 year

308.61%

5 years

413.96%

10 years

413.96%

About: AppLovin is a vertically integrated advertising technology company that acts as a demand-side platform for advertisers, a supply-side platform for publishers, and an exchange facilitating transactions between the two. About 80% of AppLovin's revenue comes from the DSP, AppDiscovery, while the remainder comes from the SSP, Max, and gaming studios, which develop mobile games. AppLovin announced in February 2025 its plans to divest from the lower-margin gaming studios to focus exclusively on the ad tech platform. AppLovin's primary tool for future growth is Axon 2, which is an ad optimizer operating within the DSP that allows advertisers to place ads according to specified return thresholds.

Employees: 1,563

Communication Services Advertising Agencies

0

Funds holding %

of 7,312 funds

0

Analysts bullish %

of 10 analysts

Fund manager confidence

Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)

48% more call options, than puts

Call options by funds: $4.99B | Put options by funds: $3.37B

26% more first-time investments, than exits

New positions opened: 191 | Existing positions closed: 151

13% more repeat investments, than reductions

Existing positions increased: 401 | Existing positions reduced: 355

2% more funds holding

Funds holding: 971 [Q4 2024] → 990 (+19) [Q1 2025]

1.45% less ownership

Funds ownership: 68.19% [Q4 2024] → 66.74% (-1.45%) [Q1 2025]

18% less capital invested

Capital invested by funds: $66.1B [Q4 2024] → $54B (-$12B) [Q1 2025]

32% less funds holding in top 10

Funds holding in top 10: 65 [Q4 2024] → 44 (-21) [Q1 2025]

See Fund Rankings

Research analyst outlook

10 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target

$400

19%

upside

Avg. target

$463

38%

upside

High target

$530

58%

upside

10 analyst ratings

8 positive

80%

2 neutral

20%

0 negative

0%

Scotiabank Nat Schindler	28%upside $430	Sector Outperform Initiated	7 Jul 2025
Piper Sandler James Callahan	40%upside $470	Overweight Reiterated	26 Jun 2025
Morgan Stanley Matthew Cost	37%upside $460	Overweight Maintained	9 Jun 2025
JP Morgan Cory Carpenter	19%upside $400	Neutral Maintained	3 Jun 2025
Goldman Sachs Eric Sheridan	30%upside $435	Neutral Maintained	9 May 2025

See Analyst Rankings

Financial journalist opinion

Based on 51 articles about APP published over the past 30 days

Zacks Investment Research

AppLovin Corporation (APP) Is a Trending Stock: Facts to Know Before Betting on It

Recently, Zacks.com users have been paying close attention to AppLovin (APP). This makes it worthwhile to examine what the stock has in store.

AppLovin Corporation (APP) Is a Trending Stock: Facts to Know Before Betting on It

The Motley Fool

History Says the Nasdaq Will Soar: 2 Artificial Intelligence (AI) Stocks to Buy Now, According to Wall Street

Anticipating what the stock market will do in any given year is impossible, but investors can lean into long-term trends. For instance, the Nasdaq Composite (^IXIC 0.09%) soared 875% in the last 20 years, compounding at 12% annually, due to strength in technology stocks.

History Says the Nasdaq Will Soar: 2 Artificial Intelligence (AI) Stocks to Buy Now, According to Wall Street

Zacks Investment Research

KD vs. APP: Which Stock Is the Better Value Option?

Investors interested in Technology Services stocks are likely familiar with Kyndryl Holdings, Inc. (KD) and AppLovin (APP). But which of these two companies is the best option for those looking for undervalued stocks?

KD vs. APP: Which Stock Is the Better Value Option?

Zacks Investment Research

AppLovin (APP) Exceeds Market Returns: Some Facts to Consider

In the most recent trading session, AppLovin (APP) closed at $352.74, indicating a +2.32% shift from the previous trading day.

AppLovin (APP) Exceeds Market Returns: Some Facts to Consider

It's Time To Climb The AppLovin Trade For Monster Annual Returns

If you're seeking the best annual returns in the world, you need to take strategic risks. There is no other way; right perception and fearlessness lead to alpha. I consider AppLovin Corporation stock as likely to deliver a 30-40% two-year compound annual growth rate in a bull case. The risks related to regulatory concerns are minimal in reality. If you can look past this, APP is a an elite-growth stock at a reasonable price.

It's Time To Climb The AppLovin Trade For Monster Annual Returns

The Motley Fool

These Were the 2 Worst-Performing Nasdaq-100 Stocks in June 2025

After climbing by 9% in May, the Nasdaq-100 continued to ascend in June, gaining 6.3%.

These Were the 2 Worst-Performing Nasdaq-100 Stocks in June 2025

Zacks Investment Research

AppLovin's Strategic Shift Fuels Omnichannel Advertising Growth

APP surges 46.5% as its pivot into CTV, web and e-commerce ads positions it for omnichannel growth and market expansion.

AppLovin's Strategic Shift Fuels Omnichannel Advertising Growth

Stock Picks From Seeking Alpha's June 2025 New Analysts

June saw a record number of 48 new Seeking Alpha analysts, each bringing fresh stock ideas and unique backgrounds to the platform. Analysts provided ratings from Sell to Buy, with detailed justifications based on market trends, company fundamentals, and sector-specific challenges. Key investment theses include bullish views on Alphabet, TSM, AppLovin, and Rolls-Royce, a bearish call Samsara, and a neutral stance on SoundHound AI.

Stock Picks From Seeking Alpha's June 2025 New Analysts

Wurl Collaborates with Prime Video to Launch New Live TV Channel in Germany

PALO ALTO, Calif.--(BUSINESS WIRE)--Wurl, a leader in the streaming TV industry, today announced a new collaboration with Prime Video to support the streamer's growing portfolio of Live TV channels available for Prime members in Germany. Wurl is supporting Prime Video to launch its new Live TV Channel – Prime – in Germany dedicated to premium Prime Video entertainment content. “The streaming TV market in Europe is experiencing a lot of exciting growth and momentum already this year,” said Keith.

Wurl Collaborates with Prime Video to Launch New Live TV Channel in Germany

Zacks Investment Research

5 Must-Buy Growth Stocks for July After an Impressive June

APP, INTU, MNDY, CRDO and GFI are five growth stocks that have surged in the past three months and look poised to extend gains in July.

5 Must-Buy Growth Stocks for July After an Impressive June

See News Rankings

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