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ProShares Ultra S&P500
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Overview Fund Activity

100 hedge funds and large institutions have $893M invested in ProShares Ultra S&P500 in 2014 Q2 according to their latest regulatory filings, with 23 funds opening new positions, 20 increasing their positions, 45 reducing their positions, and 15 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
100
Holders Change
+7
Holders Change %
+7.53%
% of All Funds
2.88%
Holding in Top 10
8
Holding in Top 10 Change
-4
Holding in Top 10 Change %
-33.33%
% of All Funds
0.23%
New
23
Increased
20
Reduced
45
Closed
15
Calls
$215M
Puts
$171M
Net Calls
+$43.4M
Net Calls Change
+$47.7M

Top Buyers

1
Goldman Sachs
1
Goldman Sachs
New York
$60.9M
2
SCP
2
Syntal Capital Partners
Texas
$34M
3
GC
3
Guggenheim Capital
Illinois
$24.1M
4
VF
4
Virtu Financial
New York
$19.1M
5
Two Sigma Investments
5
Two Sigma Investments
New York
$24.5M

Top Sellers

1
GHF
1
Good Harbor Financial
Illinois
$430M
2
Royal Bank of Canada
2
Royal Bank of Canada
Ontario, Canada
$71.3M
3
PI
3
Placemark Investments
Illinois
$33.3M
4
VAM
4
Visionary Asset Management
Texas
$19.3M
5
LTFS
5
Ladenburg Thalmann Financial Services
Florida
$12.1M
Name Holding Trade Value Shares
Change 		Shares
Change %
Stifel Financial
51
Stifel Financial
Missouri
$630K +$630K +43,520 New
EWA
52
Exencial Wealth Advisors
Oklahoma
$617K – – –
FNBTCON
53
First National Bank & Trust Co of Newtown
Pennsylvania
$593K – – –
GA
54
Geneva Advisors
Illinois
$580K -$57.9K -4,000 -9%
DSN
55
D. Scott Neal
Kentucky
$573K +$55K +3,800 +11%
Creative Planning
56
Creative Planning
Kansas
$562K +$121K +8,360 +27%
MIAN
57
Mariner Independent Advisor Network
Kansas
$532K +$532K +36,784 New
WBG
58
Wharton Business Group
Pennsylvania
$523K -$23.2K -1,600 -4%
MPM
59
Meritage Portfolio Management
Kansas
$463K +$463K +32,000 New
CWM
60
Concert Wealth Management
California
$418K +$18.8K +1,344 +5%
CDH
61
Charles D. Hyman
$359K – – –
SAM
62
Shamrock Asset Management
Texas
$326K -$959K -66,288 -75%
MCM
63
Maryland Capital Management
Maryland
$272K +$272K +18,800 New
RCAG
64
Rehmann Capital Advisory Group
Michigan
$255K -$85.9K -5,936 -25%
William Blair & Company
65
William Blair & Company
Illinois
$243K -$86.8K -6,000 -26%
ICAS
66
Investors Capital Advisory Services
Massachusetts
$238K +$15.5K +1,072 +7%
KA
67
Kovack Advisors
Florida
$235K +$235K +16,240 New
PAA
68
Peregrine Asset Advisers
Oregon
$232K -$2.53M -174,320 -92%
GIM
69
Guild Investment Management
California
$232K +$232K +16,000 New
PFBT
70
Parkside Financial Bank & Trust
Missouri
$222K – – –
AI
71
Atria Investments
North Carolina
$210K -$668K -46,104 -76%
AT
72
Allston Trading
Illinois
$201K -$6.23M -428,872 -97%
PNC Financial Services Group
73
PNC Financial Services Group
Pennsylvania
$149K -$95.7K -6,624 -39%
KPCM
74
Kings Point Capital Management
New York
$127K – – –
Ameriprise
75
Ameriprise
Minnesota
$110K +$110K +7,632 New
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3
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