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Innovator Nasdaq-100 Managed Floor ETF
QFLR

76 hedge funds and large institutions have $188M invested in Innovator Nasdaq-100 Managed Floor ETF in 2025 Q1 according to their latest regulatory filings, with 19 funds opening new positions, 38 increasing their positions, 13 reducing their positions, and 14 closing their positions.

New
Increased
Maintained
Reduced
Closed

192% more repeat investments, than reductions

Existing positions increased: 38 | Existing positions reduced: 13

36% more first-time investments, than exits

New positions opened: 19 | Existing positions closed: 14

33% more funds holding in top 10

Funds holding in top 10: 3 → 4 (+1)

6% more capital invested

Capital invested by funds: $177M → $188M (+$11.4M)

5.15% more ownership

Funds ownership: 67.63% → 72.78% (+5.2%)

4% more funds holding

Funds holding: 73 → 76 (+3)

Holders
76
Holders Change
+3
Holders Change %
+4.11%
% of All Funds
1.02%
Holding in Top 10
4
Holding in Top 10 Change
+1
Holding in Top 10 Change %
+33.33%
% of All Funds
0.05%
New
19
Increased
38
Reduced
13
Closed
14
Calls
–
Puts
–
Net Calls
–
Net Calls Change
–

Top Buyers

Rank Fund Capital Flow
1
Commonwealth Equity Services
Commonwealth Equity Services
Massachusetts
+$21.2M
2
HWM
HFG Wealth Management
Texas
+$11.1M
3
CA
Clearstead Advisors
Ohio
+$3.22M
4
AWA
Authentikos Wealth Advisory
California
+$3.21M
5
Osaic Holdings
Osaic Holdings
Arizona
+$2.22M

Top Sellers

Rank Fund Capital Flow
1
SMG
Smart Money Group
Texas
-$18.8M
2
WWA
WCG Wealth Advisors
Nevada
-$4.68M
3
LPL Financial
LPL Financial
California
-$4.24M
4
RPSA
Richard P. Slaughter Associates
Texas
-$3.13M
5
AA
Armis Advisers
Georgia
-$1.85M
Name Holding Trade Value Shares
Change 		Change in
Stake
JFG
76
JDM Financial Group
Texas
$837 +$892 +31 New
WWA
77
WCG Wealth Advisors
Nevada
– -$4.68M -159,916 Closed
AA
78
Armis Advisers
Georgia
– -$1.85M -63,110 Closed
Susquehanna International Group
79
Susquehanna International Group
Pennsylvania
– -$1.66M -56,719 Closed
Thrivent Financial for Lutherans
80
Thrivent Financial for Lutherans
Minnesota
– -$1.39M -47,647 Closed
SFA
81
Sequoia Financial Advisors
Ohio
– -$437K -14,941 Closed
HAS
82
HBW Advisory Services
California
– -$386K -13,210 Closed
OMC
83
Old Mission Capital
Illinois
– -$277K -9,460 Closed
SOS
84
Silver Oak Securities
Tennessee
– -$229K -7,755 Closed
KIM
85
Kestra Investment Management
Texas
– -$61.5K -2,103 Closed
UBS Group
86
UBS Group
Switzerland
– -$19.3K -660 Closed
PTC
87
Private Trust Company
Ohio
– -$11K -376 Closed
CFGS
88
Concourse Financial Group Securities
Alabama
– -$7.87K -265 Closed
Jones Financial Companies
89
Jones Financial Companies
Missouri
– -$6.67K -228 Closed
CIAS
90
Capital Investment Advisory Services
North Carolina
– -$292 -10 Closed
1 2 3
4

QFLR Hedge Fund Activity: Q1 2025 in Review

76 of the 7,457 institutional investors tracked by Wall St. Rank reported a position in Innovator Nasdaq-100 Managed Floor ETF (QFLR) for Q1 2025, worth a combined $188M — up 6.5% from $177M a quarter earlier.

Buyers outnumbered sellers: 19 funds opened new QFLR positions and 14 closed out — a net gain of 5 holders — while 38 added to existing stakes and 13 trimmed.

The largest buyer was Commonwealth Equity Services, adding an estimated $21.2M. The largest seller was Smart Money Group, cutting an estimated $18.8M.

  • 76 institutional investors held Innovator Nasdaq-100 Managed Floor ETF (QFLR) as of Q1 2025, up from 73 in Q4 2024.
  • Funds reported $188M of Innovator Nasdaq-100 Managed Floor ETF stock for Q1 2025, up 6.5% quarter-over-quarter.
  • 19 funds opened new Innovator Nasdaq-100 Managed Floor ETF positions in Q1 2025 and 14 closed out, a net change of +5 holders.
  • The largest Innovator Nasdaq-100 Managed Floor ETF buyer in Q1 2025 was Commonwealth Equity Services, an estimated $21.2M added.
  • The largest Innovator Nasdaq-100 Managed Floor ETF seller in Q1 2025 was Smart Money Group, an estimated $18.8M sold.

Based on aggregated 13F filings for Q1 2025.