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Innovator Nasdaq-100 Managed Floor ETF
QFLR

76 hedge funds and large institutions have $188M invested in Innovator Nasdaq-100 Managed Floor ETF in 2025 Q1 according to their latest regulatory filings, with 19 funds opening new positions, 38 increasing their positions, 13 reducing their positions, and 14 closing their positions.

New
Increased
Maintained
Reduced
Closed

192% more repeat investments, than reductions

Existing positions increased: 38 | Existing positions reduced: 13

36% more first-time investments, than exits

New positions opened: 19 | Existing positions closed: 14

33% more funds holding in top 10

Funds holding in top 10: 3 → 4 (+1)

6% more capital invested

Capital invested by funds: $177M → $188M (+$11.4M)

5.15% more ownership

Funds ownership: 67.63% → 72.78% (+5.2%)

4% more funds holding

Funds holding: 73 → 76 (+3)

Holders
76
Holders Change
+3
Holders Change %
+4.11%
% of All Funds
1.02%
Holding in Top 10
4
Holding in Top 10 Change
+1
Holding in Top 10 Change %
+33.33%
% of All Funds
0.05%
New
19
Increased
38
Reduced
13
Closed
14
Calls
–
Puts
–
Net Calls
–
Net Calls Change
–

Top Buyers

Rank Fund Capital Flow
1
Commonwealth Equity Services
Commonwealth Equity Services
Massachusetts
+$21.2M
2
HWM
HFG Wealth Management
Texas
+$11.1M
3
CA
Clearstead Advisors
Ohio
+$3.22M
4
AWA
Authentikos Wealth Advisory
California
+$3.21M
5
Osaic Holdings
Osaic Holdings
Arizona
+$2.22M

Top Sellers

Rank Fund Capital Flow
1
SMG
Smart Money Group
Texas
-$18.8M
2
WWA
WCG Wealth Advisors
Nevada
-$4.68M
3
LPL Financial
LPL Financial
California
-$4.24M
4
RPSA
Richard P. Slaughter Associates
Texas
-$3.13M
5
AA
Armis Advisers
Georgia
-$1.85M
Name Holding Trade Value Shares
Change 		Change in
Stake
TCM
26
Triumph Capital Management
Colorado
$1.7M +$557K +19,340 +44%
Cambridge Investment Research Advisors
27
Cambridge Investment Research Advisors
Iowa
$1.57M +$293K +10,165 +21%
WW
28
Winnow Wealth
Texas
$1.57M +$1.67M +58,097 New
LC
29
Luminist Capital
Michigan
$1.57M +$1.67M +58,014 New
AWA
30
Arete Wealth Advisors
Illinois
$1.33M +$775K +26,910 +121%
WFAG
31
Worth Financial Advisory Group
North Carolina
$1.32M +$402K +13,975 +40%
Mariner
32
Mariner
Kansas
$1.31M +$839K +29,165 +150%
TF
33
Trek Financial
Arizona
$1.18M +$551K +19,133 +77%
SL
34
Sentinus LLC
Illinois
$1.05M +$1.12M +38,860 New
SS
35
Sunbelt Securities
Texas
$851K +$126K +4,391 +16%
SW
36
Simplicity Wealth
New Jersey
$840K +$895K +31,085 New
YWS
37
Yarger Wealth Strategies
Ohio
$788K +$840K +29,186 New
FFA
38
Farther Finance Advisors
California
$719K +$156K +5,435 +26%
CA
39
Claro Advisors
Massachusetts
$689K +$7.92K +275 +1%
PIA
40
Perennial Investment Advisors
California
$637K +$449K +15,600 +195%
WA
41
Whipplewood Advisors
Colorado
$595K -$629K -21,869 -100%
4WM
42
4J Wealth Management
Virginia
$582K – – –
RA
43
RFG Advisory
Alabama
$567K +$129K +4,475 +27%
Carson Wealth (CWM LLC)
44
Carson Wealth (CWM LLC)
Nebraska
$511K +$544K +18,902 New
BFG
45
Beacon Financial Group
Texas
$511K +$544K +18,914 New
Goldman Sachs
46
Goldman Sachs
New York
$504K +$537K +18,660 New
GS
47
GWN Securities
Florida
$474K +$505K +17,552 New
BCM
48
Brookstone Capital Management
Illinois
$472K +$92.6K +3,216 +23%
NWA
49
Navis Wealth Advisors
New York
$439K +$73.1K +2,540 +19%
AAP
50
Arax Advisory Partners
Colorado
$438K +$419K +14,540 +869%
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QFLR Hedge Fund Activity: Q1 2025 in Review

76 of the 7,457 institutional investors tracked by Wall St. Rank reported a position in Innovator Nasdaq-100 Managed Floor ETF (QFLR) for Q1 2025, worth a combined $188M — up 6.5% from $177M a quarter earlier.

Buyers outnumbered sellers: 19 funds opened new QFLR positions and 14 closed out — a net gain of 5 holders — while 38 added to existing stakes and 13 trimmed.

The largest buyer was Commonwealth Equity Services, adding an estimated $21.2M. The largest seller was Smart Money Group, cutting an estimated $18.8M.

  • 76 institutional investors held Innovator Nasdaq-100 Managed Floor ETF (QFLR) as of Q1 2025, up from 73 in Q4 2024.
  • Funds reported $188M of Innovator Nasdaq-100 Managed Floor ETF stock for Q1 2025, up 6.5% quarter-over-quarter.
  • 19 funds opened new Innovator Nasdaq-100 Managed Floor ETF positions in Q1 2025 and 14 closed out, a net change of +5 holders.
  • The largest Innovator Nasdaq-100 Managed Floor ETF buyer in Q1 2025 was Commonwealth Equity Services, an estimated $21.2M added.
  • The largest Innovator Nasdaq-100 Managed Floor ETF seller in Q1 2025 was Smart Money Group, an estimated $18.8M sold.

Based on aggregated 13F filings for Q1 2025.